how content marketing affects website analytics [episode 11] - tuesday's tips & tactics:...
DESCRIPTION
This week's episode examines how the development and deployment of regularly published content to a website affects the online analytics and metrics associated with organic search, social media, referring sites and direct traffic. The information discussed includes both website traffic and conversions over a three year period of time.Video and additional commentary are available here: http://www.kunocreative.com/blog/bid/75559/How-Content-Marketing-Affects-Analytics-Tuesday-s-Tips-TacticsTuesday’s Tips & Tactics - Inbound Marketing in 10 Minutes or Less is a weekly series presented by Kuno Creative’s Director on Inbound Marketing, Chad Pollitt (@CPollittIU). The series is designed to instruct viewers on how to deploy inbound marketing tactics in order to maximize campaign ROI.TRANSCRIPT
Twitter: #Kuno - @CPollittIU
Tuesday’s Tips & TacticsHow Content Marketing Affects Analytics
Twitter: #Kuno - @CPollittIU
Content Marketing
Twitter: #Kuno - @CPollittIU
A Look at the Numbers
Organic Search Traffic
2-3 posts/week
5-10 posts/week
Twitter: #Kuno - @CPollittIU
A Look at the Numbers
Organic Search Leads
2-3 posts/week
5-10 posts/week
Twitter: #Kuno - @CPollittIU
A Look at the Numbers
Social Media Traffic
2-3 posts/week
5-10 posts/week
Twitter: #Kuno - @CPollittIU
A Look at the Numbers
Social Media Leads
2-3 posts/week
5-10 posts/week
Twitter: #Kuno - @CPollittIU
A Look at the Numbers
Direct Traffic
2-3 posts/week
5-10 posts/week
Twitter: #Kuno - @CPollittIU
A Look at the Numbers
Direct Leads
2-3 posts/week
5-10 posts/week
Twitter: #Kuno - @CPollittIU
A Look at the Numbers
Referral Traffic
2-3 posts/week
5-10 posts/week
Twitter: #Kuno - @CPollittIU
A Look at the Numbers
Referral Leads
2-3 posts/week
5-10 posts/week
Twitter: #Kuno - @CPollittIU
Content Marketing
Delivering high-quality, relevant and valuable content to
prospects and customers drives profitable consumer action.
Takeaway
The Content Marketing Manifesto
Facebook.com/kunocreative
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Twitter: #Kuno - @CPollittIU
Twitter: #Kuno - @CPollittIU
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