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Twitter: #Kuno - @CPollittIU Tuesday’s Tips & Tactics Building Leads w/ LinkedIn Organically

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This week's episode looks at organic social media marketing using LinkedIn. LinkedIn is a business-related social networking site. Founded in December 2002 and launched in May 2003, it is mainly used for professional networking. Specifically, we look at how to optimize a personal profile in order to maximize credibility and trust for engaging in group conversations with the intent of driving web traffic to a blog or website for lead conversion. The video is the first of a two-part series on lead generation using LinkedIn. Video and additional commentary are available here: http://www.kunocreative.com/blog/bid/74092/Lead-Generation-with-LinkedIn-Tuesday-s-Tips-Tactics-Video Tuesday’s Tips & Tactics - Inbound Marketing in 10 Minutes or Less is a weekly series presented by Kuno Creative’s Director on Inbound Marketing, Chad Pollitt (@CPollittIU). The series is designed to instruct viewers on how to deploy inbound marketing tactics in order to maximize campaign ROI.

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Page 1: Lead Generation with LinkedIn [Episode 5] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less

Twitter: #Kuno - @CPollittIU

Tuesday’s Tips & TacticsBuilding Leads w/ LinkedIn Organically

Page 2: Lead Generation with LinkedIn [Episode 5] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less

Twitter: #Kuno - @CPollittIU

LinkedIn Marketing

Building Leads with LinkedIn Organically

Building Leads with LinkedIn PPC

Page 3: Lead Generation with LinkedIn [Episode 5] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less

Twitter: #Kuno - @CPollittIU

Building Leads with LinkedIn

Page 4: Lead Generation with LinkedIn [Episode 5] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less

Twitter: #Kuno - @CPollittIU

1. LinkedIn Profile (3 Tips)

2. LinkedIn Groups (4 Tips)

Building Leads with LinkedIn

Page 5: Lead Generation with LinkedIn [Episode 5] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less

Twitter: #Kuno - @CPollittIU

LinkedIn Profile Tip #1

Building Leads with LinkedIn

Page 6: Lead Generation with LinkedIn [Episode 5] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less

Twitter: #Kuno - @CPollittIU

Building Leads with LinkedInLinkedIn Profile Tip #2

Page 7: Lead Generation with LinkedIn [Episode 5] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less

Twitter: #Kuno - @CPollittIU

Building Leads with LinkedInLinkedIn Profile Tip #3

Page 8: Lead Generation with LinkedIn [Episode 5] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less

Twitter: #Kuno - @CPollittIU

Building Leads with LinkedIn

LinkedIn Groups Tip #1

Join Relevant Groups

Page 9: Lead Generation with LinkedIn [Episode 5] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less

Twitter: #Kuno - @CPollittIU

Building Leads with LinkedIn

LinkedIn Groups Tip #2

Create LOTS of Content

Page 10: Lead Generation with LinkedIn [Episode 5] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less

Twitter: #Kuno - @CPollittIU

Building Leads with LinkedIn

LinkedIn Groups Tip #3

Start & Engage in GroupConversations

Page 11: Lead Generation with LinkedIn [Episode 5] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less

Twitter: #Kuno - @CPollittIU

Building Leads with LinkedIn

LinkedIn Groups Tip #4

Connect & Have FUN!

Page 12: Lead Generation with LinkedIn [Episode 5] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less

LinkedIn Marketing Cheat Sheet

Facebook.com/kunocreative

Twitter: #Kuno - @CPollittIU

Page 13: Lead Generation with LinkedIn [Episode 5] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less

Twitter: #Kuno - @CPollittIU

LinkedIn Marketing

Building Leads with LinkedIn Organically

Building Leads with LinkedIn PPC

Page 14: Lead Generation with LinkedIn [Episode 5] - Tuesday's Tips & Tactics: Inbound Marketing in 10 Minutes or Less

Twitter: #Kuno - @CPollittIU

Thanks for Watching!

Slides are available at

http://www.kunocreative.com/blog/bid/71431/Inbound-Marketing-IS-the-New-SEO-Facts-Figures-Data-Slides

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