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User Experience @ InsideViewBeth GoldmanDirector of User Experience

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Agenda

• What is User Experience?

• The Team

• The Process

• Design Activities

• Research Activities

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What is User Experience?

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Definition

“User experience encompasses all aspects of the end-user's interaction with the company, its services, and

its products. “

• Useful: It meets the exact needs of the customer.

• Usable: It’s easy to discover features, learn and use.

• Desirable: It’s simple and elegant and a joy to own and use.

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Who’s Involved?

We all own the user experience.

In order to achieve high-quality user experience for our offerings there must be a seamless merging of multiple disciplines, including engineering, marketing, support, and interface design. 

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User Experience Goals

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The Team

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The User Experience Team

Beth

Anuraagsr

Pradheepsr

Shantanu

TBH

Dhayan

Jason

UI Engineering

Interaction Design & Usability Technical Writing

Director of User Experience

VP of Technology

TBH - SF

Aarohi

Yogesh TBHPoushal

isr

Senthil

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The Process

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User Experience Activities

User researc

h

Info Architectu

re

DEVELOPMENT & TESTING

DESIGNDEFINITIONDISCOVERY

UI scope

UI audits

High-level UI concept

s

Interaction

design

Visual design

UI standar

ds

Usability

testing

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Design Activities

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Requirements Definition + High-level Design

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Process workflow

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Concept Sketches

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Wireframes and Final Mock-ups

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Research Activities

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Site Visits (Contextual Inquiries)

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Feature Discussions

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User Interviews

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Concept Reviews

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Usability Studies

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The end / la fin

And that’s about it…

Questions?