Final presentationLondon, 18th October 2009

THE VALUE PROPOSITION

What the guru says

“Do first things first...... and second things not at all”

Peter Drucker

“Do first things first...... and second things not at all”

Peter Drucker

What the guru says

“Do first things first...... and second things not at all”

Peter Drucker

“Do first things first...... and second things not at all”

Peter Drucker

What TaskDoer says

“Do first things first...... and leave the second things to

TaskDoer”

TaskDoer

“Do first things first...... and leave the second things to

TaskDoer”

TaskDoer

Taskdoer is the first aggregator of personal assistants that help you get boring and repetitive tasks done. We find the best combination of price, speed and efficiency.

Homepage

Typical tasks that can be outsourced

• Blogger writes an article about Pakistan and needs to know about the top 10 ethnics groups

• Busy family father needs to find Christmas presents for his wife, 3 kinds, sister and parents

• Sort out my contact database – I have an unstructured word file with lots of contact details, physical business cards and shreds of paper. Sort it nicely into an excel file

• Find me a good business mobile deal• Business School student needs information about what

kind of advertising can be bought on Social Networks

COMPETITION

There are many existing players in the “freelance marketplace” website space

TaskDoer differentiates itself by focusing primarily on time-constrained individuals seeking

convenience

Existing Solutions TaskDoer

• Focus primarily on the technical and creative space – web programming, application development, logo design, etc.

• Emphasizes ease of use (reaching out to many contractors at once) and simplifies outsourcing mundane, but time-consuming day-to-day tasks

• Targeted at small to mid sized businesses as customers

• Aims to be a marketplace for situations that affect the common person

• Strong emphasis lies on raising awareness for virtual assistant services as an alternative to doing things yourself

DEMO

REVENUE MODEL

TaskDoer(platform)Submit Task

and Register Notify VA

Rate VA

Busy Person (user)

VA(supplier)

Clarify

Complete Task & Payment (off TaskDoer v.1)

Submit Bid

Select VA

Rate User

Negotiate

£

£

TaskDoer can make money in different ways

Register £

Register

PLANS FOR FUTURE

Next steps until December

1. Demand validationa) Users (surveys)b) Personal assistant (qualitative interviews)

2. Finish site and launch3. Closed beta to friends, family and Launch 48,

proving the concept

APPENDIX

Version 2 of the product will include a host of new features

• Integration with payment systems (escrow account, PayPal integration, …)

• Expanded profiles of PAs (logo, photo, references, examples of work)

• Attaching files to the messages and questions• Video testimonials• User forum – share your ideas for time-saving

outsourcing• …Iterate based on user suggestions