screen time infographic: are we addicted to technology?

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From the moment we wake up until we’re back in bed, we are deep in our smartphones and tablets, watching TV or staring at our computers. Have you ever wondered how much time you spend a day looking at a screen? Well, wonder no more. Here’s a breakdown of the hours we spend each day glued to our devices. 0 1 2 3 4 5 6 2013 2012 2011 2010 SCREEN FIENDS W TV SMARTPHONE/ TABLET LAPTOP/DESKTOP AVERAGE NUMBER OF HOURS SPENT EACH DAY PER DEVICE OTHER NUMBER OF HOURS Email Online Video Search Online Games Blogs Online Radio Online Newspaper Online Magazines Social Networks 20% 18% 13% 12% 9% 4% 3% 3% 2% hether it’s a TV, computer or mobile device, research shows that the average person is spending over 12 hours a day in front of a screen. MEDIA MILESTONE WHAT ARE WE DOING ONLINE? TV’S BIGGEST COMPETITOR Almost 50% of device screen time is spent on entertainment; watching TV, listening to music, playing games or reading books. 50% Traditional TV viewing increased just over 1% in the last year, while streaming video grew by 54%. NEARLY 85% of people who own streaming players also subscribe to cable or satellite services. 51% of people in the United States watch a streaming video at least once a week. Sources: eMarketer | The Huffington Post | Marketing Pilgrim | Gartner The Convergence | Business Standard Digital media surpassed TV as the most consumed type of media by 23%. PGi.com

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From the moment we wake up until we’re back in bed, we are deep in our smartphones and tablets, watching TV or staring at our computers. Have you ever wondered how much time you spend a day looking at a screen? Well, wonder no more. Here’s a breakdown of the hours we spend each day glued to our devices.

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2013201220112010

SCREEN FIENDS

W

T VS M A RT P H O N E /TA B L E T

L A P T O P / D E S K T O P

AVERAGE NUMBER OF HOURS SPENT EACH DAY PER DEVICE

O T H E R

NU

MB

ER O

F H

OU

RS

Email

Online Video

Search

Online Games

Blogs

Online Radio

Online Newspaper

Online Magazines

Social Networks 20%18%13%12%

9%4%3%3%2%

hether it’s a TV, computer or mobile device, research shows that the average person is spending over 12

hours a day in front of a screen.

MEDIA MILESTONEWHAT ARE WE DOING ONLINE?

TV’S BIGGEST COMPETITOR

Almost 50% of device screen time is spent on entertainment; watching TV, listening to music, playing games or reading books.

50% Traditional TV viewing increased just over 1% in the last year, while streaming video grew by 54%.

NEARLY 85% of people who own streaming players also subscribe to cable or satellite services.

51% of people in the United States watch a streaming video at least once a week.

Sources: eMarketer | The Huffington Post | Marketing Pilgrim | Gartner

The Convergence | Business Standard

Digital media surpassed TV as the most consumed type of media by 23%.

PGi.com