web policy ensuring the integrity, consistency and protection of uwi’s online brand nazir alladin...

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Web Policy Ensuring the Integrity, Consistency and Protection of UWI’s online brand Nazir Alladin Director Campus IT Services University of the West Indies St. Augustine Campus

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Web PolicyEnsuring the Integrity, Consistency and

Protection of UWI’s online brand

Nazir AlladinDirector Campus IT ServicesUniversity of the West Indies St. Augustine Campus

Agenda

1. Introduction and Purpose

2. University Mission / Personal Web Pages

3. External Environment

4. Internal Environment

5. Web 2.0

6. Open Forum

1. Introduction and PurposeAcademic Freedom

The University of the West Indies (UWI) supports and encourages freedom of expression in an open environment for the pursuit of knowledge.

Introduction and PurposeWorld Wide Web presence promotes

• University Activities

• Educational opportunities

• Provides current and effective interactive communication

• Online services

Introduction and PurposeWeb Page Content

Classified as any page provided by University servers or any other server funded by University budget.

• Must comply with local government laws (16 countries)

• UWI’s policies, rules and regulations

2. University Mission Web Pages / Personal Web Pages

University Mission Web Pages

Contain official University information and directly connected to University’s mission.

1. Our aim to develop the pages internally2. If developed by independent contractors or

vendors, who are paid with University funds, it should require advance written approval from ??

University Mission / Personal Web Pages

Personal Web Pages

Individual web pages sponsored and maintained solely by students or by members of staff but are not directly connected to the University’s mission. UWI is not responsible for these pages.

1. UWI should reserve the right to remove from any UWI web server, any page or link that violates the law or UWI policy.

2. A disclaimer must appear on all personal Web pages.

University Mission / Personal Web Pages

Personal Web Pages - Disclaimer

The views and opinions expressed in these pages are strictly those of [the page author]. The content of these pages has not been reviewed or approved by the University of the West Indies.

3. External Environment

1. Web Policy

2. Advertising Policy

3. Fundraising Policy

4. Copyright

5. Content Disclaimer

6. Privacy Policy

7. Email Disclaimer

External Environment – Web Policy

1. Web Style Manual

All pages that reside on, or are linked from the University’s website must adhere to layout requirements and guidelines.

• Design & User Interface standards

• Design Standards

External Environment – Advertising Policy University of the West Indies Web pages may not

contain advertising for, or link to, commercial sites without advance written approval by the ???.

Approval will be considered only if:• The purpose of the advertising or link is consistent

with the University’s mission • The advertising or link is essential to the purpose of

the site • The advertising or link does not imply University

endorsement of the product or service.

External Environment – Fundraising Policy

Non-University-related fundraising may not be conducted on any Web page -- University mission related or personal -- that is operated and administered by the University or is hosted on the University's network.

External Environment - Copyright

Information on the University Web Site is subject to intellectual property law. Except as permitted by law, written permission is required from the owner of copyrighted material (including graphics, video, audio, and text) before copyrighted information can be placed on the University web site.

External Environment - Content DisclaimerCurrent UWI Disclaimer

The UWI is permitting the links provided by this official home page to other home pages as a service to its client community. However, UWI neither will not assume any responsibility or liability, either expressed or implied, for any such links or the accuracy or completeness or morality of any information or service provided by any home page or entity to which this home page is linked, or which results from a search query by the user.

The use of the links provided by this home page is on an “as is” basis and at the user’s sole risk. The links provided by this homepage are not intended to be and are not an endorsement of any service, product, company or University position, nor do they necessarily reflect the views, philosophy, will, intent, values, or participation of UWI or any of its organizational entities.

External Environment - Content Disclaimer

• All information provided in official University of the West Indies Web sites is provided for information purposes only and does not constitute a legal contract between the University and any person or entity unless otherwise specified. Information on official University web sites is subject to change without prior notice. Although every reasonable effort is made to present current and accurate information, the University of the West Indies makes no guarantees of any kind.

External Environment - Content Disclaimer• The University of the West Indies web site may contain

information that is created and maintained by a variety of sources both internal and external to the University. These sites are unmoderated forums containing the personal opinions and other expressions of the persons who post the entries. The University of the West Indies does not control, monitor or guarantee the information contained in these sites or information contained in links to other external web sites, and does not endorse any views expressed or products or services offered therein. In no event shall the University of the West Indies be responsible or liable, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with the use of or reliance on any such content, goods, or services available on or through any such site or resource.

External Environment - Privacy PolicyPurpose

1. To educate users about privacy issues

2. To inform users about specific privacy policies and guidelines employed at the University.

3. To ensure compliance with any country specific Privacy Act.

External Environment - Privacy PolicyThe University of the West Indies (UWI) is committed to ensuring the privacy and accuracy of your confidential information.

UWI does not actively share personal information gathered from its web servers. However, because UWI is a public institution, some information collected from UWI Web sites, including the server log information, e-mail sent to Web sites and information collected from Web-based forms may be subject to the Freedom of Information Act.

This means that UWI in some cases may be compelled by law to release information gathered from its web servers.

External Environment – Email Disclaimer

This email and any files transmitted with it are confidential and intended solely for the use of the individual or entity to whom they are addressed. If you have received this email in error please notify the postmaster:[email protected]. Please note that any views or opinions presented in this email are solely those of the author and do not necessarily represent those of the UWI. Finally, the recipient should check this email and any attachments for the presence of viruses. The UWI accepts no liability for any damage caused by any virus transmitted by this email.

4. Internal Environment

1. Web Server Registration

2. University Network & Internet Terms of Use Policy

3. Content Standards

4. eCommerce Privacy Statement

5. Email Etiquette

6. Intranet Disclaimer

Internal Environment - Web Server Registration

All Web servers associated with the University must be registered with Information Technology. This information will be stored by Information Technology and verified periodically.

All Web service providers are responsible for the currency, legitimacy, legality, and appearance of their pages. Also, Web service providers must adhere to UWI's Web policies and are responsible not only for the content and appearance of their own pages but for those linked personal pages which branch from their pages.

4. Internal Environment - University Network & Internet Terms of Use Policy

Document circulated

Internal Environment - Content Standards

1. Appropriate content (image / text)

2. Writing for the Web

3. Templates

4. Quality Assurance

5. Standards for faculties / departments / specialized units and centres

Internal Environment - eCommerce Privacy Statement

Document circulated

Internal Environment - Email Etiquette

1. Operation of Large Mailing Lists

2. Internal SPAM

3. Use of language

4. Role of the System Administrators

Internal Environment – Intranet Disclaimer

• The University maintains this INTRANET site to enhance employee access to current administrative, human resource forms and data as well as academic related information systems. The INTRANET was created to provide an online reference that can be updated when information and policies change or new policies are adopted. We hope that the availability of this information in an electronic format will reduce the need for printed copies. The University is not responsible for inaccurate information that may result from technical malfunctions used during the display of this information.

Internal Environment – Intranet Disclaimer

• Over time, the UWI will be updating and revising all their policy and guidance documents. In addition we are reissuing all the revised documents as they are completed. Our goal is for the INTRANET to be THE SOURCE for all HR policy and guidance as well as the information hub of the campus community. To date only a few documents have gone through this process. Some documents that exist on the INTRANET may include inaccurate, incomplete or outdated information. Please check with your Administration to insure you have the most complete and accurate information for these particular policy and guidance documents.

Internal Environment – Intranet Disclaimer

• The appearance of hyperlinks does not constitute endorsement by the University of these websites or the information, products or services contained therein.

• We encourage employees to contact us via email:[email protected] regarding corrections, additions and suggestions.

5. Web 2.0

All about Social Networking

1. Blogs

2. Podcasts

3. Wikis

4. Web Links

5. Discussion Forums

6. MySpace, Facebook ….

Top 10 Websites in the World

1. Yahoo2. Google3. MSN4. Youtube5. Windows Live6. MySpace7. Facebook8. Wikipedia9. HI510. Orkit

6. Open Forum

1. Introduction and Purpose

2. University Mission / Personal Web Pages

3. External Environment

4. Internal Environment

5. Web 2.0

6. Open Forum