Tweeting For Your Organization

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Post on 30-Nov-2014




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From PodCamp Ohio 2. Each slide transitions to the next with a sliding effect, revealing it to be a giant, seamless template. "Don't spam me, bro!" Tips, tricks, tools, and thought-provoking ideas for building a community around your organization through Twitter, but minus the spamming.


<ul><li> 1. Tweeting for Your Organization<br />Daniel J. Lewis(the Ramen Noodle)<br /></li> <li> 2. Who am I?<br /><br /><br /><br />@theRamenNoodle<br /></li> <li> 3. Dont spam me, bro!<br /></li> <li> 4. You already know this<br />Twitter is a service for friends, family, and coworkers to communicate and stay connected through the exchange of quick, frequent answers to one simple question: What are you doing?<br /></li> <li> 5. Case studies<br />Zappos<br />ComCast<br />Qwest<br />HR Block<br /></li> <li> 6. Twitter connects real people in direct communication<br /></li> <li> 7. It is not about how many followers you have<br /></li> <li> 8. Bad uses<br />Bulk-following<br />Nothing interesting<br />Not listening<br />Not conversing<br /></li> <li> 9. 4 best-practices<br />Follow real people<br />Be interesting<br />Listen to others<br />Engage in real conversations<br /></li> <li> 10. Follow People<br />Twitter search (RSS)<br />Seesmic Desktop &amp; Tweetdeck<br /><br /><br /></li> <li> 11. Return-following<br />Care!<br />Avoid private accounts?<br /></li> <li> 12. Being interesting<br />Not just a newsfeed<br />Beyond the front page<br />Share funny events<br />Post pictures<br />Ask questions<br /></li> <li> 13. Play games<br />TwitPic Tuesday<br />Find-It Friday<br />Create-a-Caption<br />Idea/photo submissions<br />Offer rewards<br /></li> <li> 14. Listening<br />Ask and answer<br />Know what people are saying<br />Dont always try to defend<br />Respond in real conversation<br /></li> <li> 15. Listening<br />Not an advertisement<br />Be human!<br />Laugh!<br />Encourage more community<br />Retweet(ability)<br /></li> <li> 16. Scalability<br />Have staff ready to manage<br />Remember personality<br /></li> <li> 17. Openness<br />Uncontrolled environment<br />Policies to permit openness<br />Tweets wont be reviewed or edited<br /></li> <li> 18. Stalk me<br /><br /><br /><br />@theRamenNoodle<br /></li> </ul>