the mobile future is now
DESCRIPTION
It’s been only three years since we first held an iPad in our hands. Last year more tablets were sold than laptops. There are more mobile phones than toothbrushes in the world and over half of Dutch internet users own smartphones. We all know these statistics, but what do they really mean? The mobile future is here and now it will change the way we shop, manage our lives and understand ourselves.TRANSCRIPT
The Mobile Future Is Now
@lassi
7 billion
A Global Change
Info & ComputingOn Demand
Social Networksof friends &experts
Smart Devices
Entertainment
Commerce
Creativity
We Need a NewName for the“Phone”
"Seven Shades of Mobile" study, conducted by InsightsNow for AOL and BBDO, 2012.
“We shape our tools, but thereafter our tools shape us”
What is the Impact?§ When your customers can...
... access all the world’s information?
... connect to anyone, anywhere?
... tap into a device whenever?
... be entertained on demand?
... buy, sell or rent anything, wherever?
... make & create what they need?
"The future of [content] is all about people getting what they want, when they want, how they want it."
Jason KilarCEO, Hulu
Source: Google 2012
Intelligence
@lassi
Thanks to MakerStreetfor use of their Donk.ie
live opinion aggregation tool.