Embrace The Mobile Retail Store Of The Future...Now!

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2014 Holiday Connected Consumer Series presented by MicroStrategy #HolidayCCS


  • 1. EmbraceTheMobileRetailStoreOfTheFutureNow!Presented by Sponsored by

2. AboutHolidayCCS2014 7 Webinars, 4 Days Sessions covering StoreOps, X-Channel, Loyalty,Big Data & more#HolidayCCS Featuring industryanalysts and consultants Free for Retail executivesccs.retailtouchpoints.com/holiday-2014 3. FollowTheWebcastOnTwi=er#HolidayCCS#HolidayCCS@ConnectConsumer@RTouchPoints 4. AboutRetailTouchPoints Launched in 2007 More than 28,000 subscribers Provide executives with relevant,insightful content Free Resources such as WhitePapers, E-book, Webinars,Research and Podcastswww.RetailTouchPoints.com#HolidayCCS 5. #HolidayCCSBrightTALK 6. TodaysPanelistsGary SchwartzPresident,Impact Mobile#HolidayCCSDebbie HaussEditor-in-ChiefRetail TouchPointsMODERATOREileen KolevRetail Program Manager,MicroStrategy 7. TURNING YOUR STORE INTO AN APPDr.TheodorSeussGeisel 8. Wehaveover10billionconnectedobjectsintheworld...by2020,thisissettoriseto50billion. 9. Retail StoreConsumerWireless RouterSocial WiFi 10. Nobarriers.NoaddiRonalcosts 11. 2. ADVERTISINGProvides an advertisingdestination for brands.5. OFFER NETWORKWork with partners todeliver offers, incentivesto drive conversion.SOCIAL WIFIProvide login page forshoppers to connect tothe internet1. MEASUREMENTMeasures anonymousshopper traffic aroundand in your store.3. AFFINITY OPT-INTurns the anonymousshopper into a knownprofile4. NETWORKCommunicate directlyto proximal shopperbased on profile. 12. gary@impactmobile.comTwiBer@impulseeconomywww.TheImpulseEconomy.com 13. MicroStrategy Retail Solutions!Click to add subtitleMobile apps are transforming the way retailers operate and engage with customers. 14. MicroStrategy is a Leader in Retail and Mobile!22Leading retailers acrossthe globe rely on us#1 retail software vendor andmobile app award winnerRanked #1: Overall Retail Software ProvidersLarge Vendor Leaders Broad Suite Vendors Vendors for Tier One RetailersLowes mobileDart appRIS News Mobile App of the Year WinnerRetail Touchpoints Mobile Store Ops Award WinnerThe Container Stores The Score appRetail Touchpoints Mobile Store Ops Award WinnerGUCCIs Store Manager & Store Associate appsRETA 2014 Award for Best In-Store Solution 15. Solutions for all your retail applications !Transforming the way retailers operate and engage with customers.23MicroStrategy AnalyticsBig data analytics, monitoring, and reporting on mobile or web apps. Available in the cloud or on-premises.Store Operations! Store Audits!MerchandisingCustomer InsightLoss Prevention! Executive Overview!OrOn-PremisesMobileOrWebCloud 16. Solutions for Store Managers!Keep store managers on the selling floorto maximize revenues, reduce stockouts,and improve promotion execution.24Payroll PlanningStore PerformancePromotion ManagementLow Inventory AlertsAssociate ProductivityPeer Store ComparisonsApp Solution Examples:! Key Sales and Product Info Staff Scheduling & Performance Promotion Management Peer Store Comparisons Training & Corporate Communications 17. 25Free up managers to focus on customers and driving sales!Provide store managers with a one-stop shop for all their information needs. 18. Improve associate productivity!Use mobile apps to work more effectively and efficiently.26Performance EvaluationsPeer ScorecardSPIFF TrackingProduct InformationHuman ResourcesApp Solution Examples:! Training Task-driven alerts Human Resources Work Scheduling SPIFF Sign-up and Tracking Gamificiation 19. Provide associate incentives!Make apps fun to use.27 20. Better engage with and retain customers!Arm store personnel with clienteling and assisted selling apps to deliver a personalized,superior customer shopping experience.Customer Buying Trends! Customers In-Store! Current Promotions! Item Feedback! Virtual Closet! Item Location!28App Solution Examples: Customer Insight Product Catalog Guided Selling Inventory Location and Reservation Feedback Driven Recommendations 21. View current promotions, customer info, & hot sellers!29 22. Provide personalized recommendations and customer service!30 23. Access product info and gather customer feedback!31 24. Proven!Hear what our customers have to say.32Gucci demonstrates their use of MicroStrategy Mobile todeliver a superior shopping experience to their customers atMicroStrategy World 2014, Las Vegas.While at MicroStrategy World in Miami, traveling from theconference to the airport, we made a pact that we aregoing to take our reporting from desktop to mobile. Wedecided we are not going to build any more applications forthe desktop. We are going mobile.- John Thrailkill, VP of Store Systems & Business DevelopmentEvery day, our team leaders require updated salesand operations information for their stores. OuriPhone app, built on MicroStrategy Mobile, deliversthat, and also empowers our team leaders to runtheir stores more effectively and provide superiorcustomer service every step of the way.- Global IT Director of Purchasing & Report SystemsWe knew there had to be a better way to do our dailystore analysis other than by hand, but we needed apartner with the right expertise to show us what waspossible. Thanks to the MicroStrategy platform, our storemanagers have access to the sales data they need, fromanywhere at any time, empowering them to make vitalstrategy decisions on the fly. The savings have beenconsiderable.- Ryan Boone, Manager of BI Architecture 25. MicroStrategyOur Offer to You30 days free MicroStrategy Mobile software30 days free Amazon Redshift (EDW Service)A MicroStrategy consultant for free to help build your appLearn more at microstrategy.com/AWS 26. #HolidayCCSQ&A 27. Q&AGary SchwartzPresident,Impact Mobile#HolidayCCSDebbie HaussEditor-in-ChiefRetail TouchPointsMODERATOREileen KolevRetail Program Manager,MicroStrategy 28. ThankYouForJoiningUs#HolidayCCSThe next session in this seriesFreedomfromIT:HowtoGivePowerBackToMarkeLng&MerchandisingTeams12PMET/9AMPTccs.retailtouchpoints.com/holiday-2014