OUGD503

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The Last Crumb Greg Ball

OUGD503

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The Last Crumb Greg Ball

Logo

This was a short turnaround brief which involved designing a logo for an bakery called The Last Crumb in Atlanta, Georgia.

The client want a logo that appealed to a wide target audience, from retail clients and wholesale clients.

I decided that i would create a professional, but welcoming logo that had the authenticity of a small private run bakery. I wanted to try and give it the feel of authentic heritage american.

OUGD503

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The Last Crumb Greg Ball

In Context

To put some context to the logo i applied it to a range of items the bakery would use on a day to day basis.

On the business cards and the letterheads the logo would be applied by a stamp, to give a really authentic and personable feel to the cards and the brand in general.

OUGD503

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The Last Crumb Greg Ball