the first steps to generating high quality leads
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The First Steps to Generating High-Quality Leads
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Who is Adam Houlahan?
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Adam is a leading world expert when it comes to helping business owners
and entrepreneurs4
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Adam and his team have helped over 3,200 people and he shares some of his
top secrets in his bestselling books, Social
Media Secret Sauce5
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Adam and the team at Web Traffic That Works
also have a lifetime partnership with
Buy1Give16
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Web Traffic That Works are closing in on an
amazing 400,000 impacts
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The top 5 takeaways
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#1. When looking for leads you should be searching for
‘high-quality’ leads. Quality is far more important than
quantity when it comes to lead generation.
TOP 5 TAKEAWAYS FROM THIS INTERVIEW
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#2. Before starting to generate leads you need to first identify who your
ideal client is
TOP 5 TAKEAWAYS FROM THIS INTERVIEW
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#3. Having identified your ideal client, you need to
define where to find them i.e. which social media platforms can you best engage with them on?
TOP 5 TAKEAWAYS FROM THIS INTERVIEW
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#4. Define what it is that your ideal client is
looking for in terms of value
TOP 5 TAKEAWAYS FROM THIS INTERVIEW
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#5. You can better understand your ideal
client by regularly seeking out feedback
from them
TOP 5 TAKEAWAYS FROM THIS INTERVIEW
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TOP 3 QUOTES
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“You can put 100,000 people through a LinkedIn funnel but if those people aren’t your ideal clients then nothing is going to
come out the bottom of it”
TOP 3 QUOTES FROM THIS INTERVIEW
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“When you have your ideal clients and you have their attention, ask them what it is that they want and how
you can do better”
TOP 3 QUOTES FROM THIS INTERVIEW
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“Content has to be consistent with brand and there has to be this constant, almost subconscious way that people are consuming that content that keeps coming back to a consistent message”
TOP 3 QUOTES FROM THIS INTERVIEW
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TOP 3 ACTION ITEMS
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#1. Start defining your ideal client. Brainstorm a client avatar by asking yourself questions about
their gender, age and profession.
TOP 3 ACTION ITEMS YOU SHOULD DO NOW
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#2. Try to identify which social media platforms your ideal client is most likely to
use. The ‘where’ of your idea client is a lot easier to define once you’ve identified your
ideal client in the first place.
TOP 3 ACTION ITEMS YOU SHOULD DO NOW
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#3. Create an interesting and engaging survey for
your clients to respond to. Make sure that it will give you valuable information about your ideal client.
TOP 3 ACTION ITEMS YOU SHOULD DO NOW
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