Quick Start Guide April 2013

Once you’ve created your Swipp Plus account and logged in at http://plus.swipp.com, you’ll see your dashboard. It will be blank until you track a topic.

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Your first visit to My Dashboard

Your dashboard is the central location to track all the Swipp topics about your brand or industry. Type the name of the topic you want to track and click the plus sign to add it to your dashboard.

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Tracking your first topic

Type a topic into the “Track a topic” box

Press the plus sign to add that topic to your dashboard

The topic and its associated Swipp information will appear in your dashboard

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Hovering over a topic and clicking “create widget” in the control panel will take you to the screen where you can create a widget for inclusion in your blog or web site.

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Creating a widget

Select horizontal or vertical orientation for the widget

Upload a square photo to use as a thumbnail image

Click “create widget”

Copy the widget code to the clipboard, then paste it into your site

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Previewing a widgetClick the swipp button to preview your widget

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A very active dashboard

Clicking any topic name in this column will bring up a detailed data viewer for that topic

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Analyzing topics in the Data Viewer

Global Swipp statistics

Select region, time-frame or gender -click “results” to

refresh page

Zoomable map

Swipp volume and average score over time

Swipp average by gender

Swipp stream with verbatim comments

Number of swipps by swipp value

Each topic in your dashboard can be analyzed in the data viewer, giving you insight into what the world thinks about that specific topic. You can explore topic information by region, gender, demographic and time dimensions, as well as see verbatim information from comments.

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Deleting topics from the DashboardDeleting a topic will remove the topic from your dashboard. Note that topics live forever in the Swipp ecosystem, this delete action only removes it from your dashboard. The swipps and global swipp data are not deleted.

If you want to delete a topic from the control panel, click the trash can that pops up when you hover over a topic row.

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Widgets in the Wordpress sidebarPutting a widget in the sidebar of a Wordpress blog is very straightforward. From your Wordpress admin page, go to Appearance > Widgets, and place a Text widget in your sidebar. Then, paste the widget code into the body of that Text widget and click “Save.”

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Putting widgets into Wordpress postsPutting a widget in a Wordpress post is straightforward, with one catch...you need to be in “Text” mode for this to work. While editing your post in “Text” mode, paste the widget code directly into the body of your post and hit “Save.”

NOTE: Wordpress automatically strips any widget code from a post if you switch from “Text” to “Visual” mode.

This is a Wordpress “feature,” and not a Swipp constraint.

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Putting widgets in the Blogger sidebarPutting a widget in your Blogger sidebar requires adding an HTML/JavaScript gadget to your sidebar in the Layout editor, and then pasting the widget code into the “content” area of the gadget.

Click “Layout”

Choose HTMLgadget

After placing the gadget in your sidebar, edit the gadget and paste the widget code into content area

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Putting widgets in Blogger postsPutting a widget in a Blogger post is crazy-simple. Just paste the widget code into the body of your post in “HTML” mode and save the post.

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Other websites and platformsWidgets can be placed into nearly any type of website, from blogging platforms to content management systems to hand-crafted sites. If you come up with any great examples of innovative places you’ve integrated widgets, we’d love to hear about them! Email us at business@swipp.com.

Swipp is a distributed platform. If you’ve used the Swipp website at swipp.com or used the Swipp iPhone app, you’ve touched on two “end-user” entry points into the Swipp universe.

We believe social intelligence will be everywhere. Swipp Plus provides additional types of on-ramps into this collective stream. For example, Swipp Widgets can be embedded into nearly any kind of website: blogs, commerce sites and even maps.

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A few Swipp Plus use cases

Swipp is a trademark of Swipp Inc. The Swipp UI, Data Structure, Platform and System are Patent Pending, No. 61/724,229All other registered trademarks or trademarks are property of their respective owners.