MaríaFernandaVelázquez瑪小伶

Age 28

T. +886 979 798 185

mafervelazquez@gmail.com

Mexican

EXPERIENCE.

ReebonzMarketing Executive Taipei-Taiwan (January 2016 – May 2016)Mexico's Market, Taipei Team.Open New Markets. Social Media Manager, Collaboration with fashion influencers. Growth Hacking Development.Achievements: Work with a global team (7 countries). Generate awareness of the brand in Mexico and create new online strategies. Understand the Luxury Industry.

B.Happy CorporationMarketing Manager Taipei-Taiwan (June 2015-August 2015)Manage a small team to launch Masha and The Bear as a brand in Taiwan. Coordinate with the Russian Marketing Team (Animaccord).Achievements: Create a Marketing Plan especially for the Children Industry in Taiwan.Coordinate three launch events: Taipei, Taichung and Kaoshiung.

Shop UNTMarketing Executive, Taipei-Taiwan (March 2014-June 2015)Translation and promotion for Spanish speaking countries market.Web management and customer service. Collaboration with Bloggers and Social Media Management (Instagram and Facebook)Achievements: Raise brand awareness in Spanish Speaking Countries, Specially Mexico and Spain.

Meeting StardustArt Promotion from Taiwan to México. (August 2013 –September 2014)Organize and coordinate an opening night for Art Exhibition for a Taiwanese Artist in Mexico. Get Sponsors, Press Coverage, Invitation, Promotion.Achievements: More than 3,000 visits overall and 50+ at opening night.Tequila Corralejo as Main Sponsor for beverages at Night Opening.Taiwanese Government as an Art Sponsor.Taiwanese Representative in Mexico Opened the Exhibition.

Bowyer & Fletcher Marketing Consultant Taipei, Taiwan. (July 2012 – October 2012)Branding, brand strategy, brand personality, Social media marketing. Achievements: Giving the brand a purpose.

Heineken México Planner Jr. Innovation Marketing Monterrey, Mexico (March 2010 - October 2010)Product information update, prototyping, billing management (SAP), order management, customer service. Achievements: Team member for handling packages of 7 different brands.

Mega Alimentos SA de CV Sales in Self-service Stores Santa Catarina, Mexico – (March 2009 - December 2009)Sales Analysis and Reporting. Achievements: Creating my own job position within the company. Improved the productivity of sales reports by designing and implementing new processes.

Massimo Leather Sales Florence, Italy (July 2007 - August 2007) Sale of different leather goods.Achievements: I learned the insights of tourism and customer behavior.

LA PISTA León, Guanajuato (February 2006 - March 2007) Figure Skating Coach Levels Beginners, Freestyle 1, 2 and 3. Routine choreographer.

EDUCATION Shih Chien UniversityNew Media Communication Design (Since 2012 – today)www.usc.edu.tw/‎

MandarinMLC Mandarin Learning Center Chinese Culture University (4th level)

Marketing and Business InnovationCentro de Estudios Superiores de Diseño de Monterrey. Monterrey, México January 2008 - June 2011. (University)http://cedim.mx/

Middle School at Texas A&MCollege Station, Texas. (August 2001 - May 2002).

Computer Skills.

MS Office Advance Adobe CS6 Intermediate After Effects Premier Photoshop Illustrator InDesign

Interests.

Business InnovationMarketingBranding Brand StrategyGrowth HackingInteraction DesignNew Media Implementation

Languages.

Spanish . Mother languageEnglish- 95% Italian - 30% Madarín- 25%

Relevant Skills.

I’m a very passionate and curious person with multiple abilities where creativity, dynamism and leadership stand out. I like the teamwork and honesty. I’m very analytic and hard worker without losing the sense of enthusiasm

and motivational attitude.“

”

ACHIEVEMENTS

1st Place Workshoop "Innovation Games, Fiat," by John Mathensen. (Nov 2008).

Coordinator Staff in Design Week Monterrey 2008 and 2010.

Design Week Monterrey participant, Challenge 2009: Challenge Sol.

Coordinator at the International Congress of Business Women Association (Nov. 2008)

3rd place, “Muestra Empresarial Bachllerato Anahuac”.Innovation and design of a sustainable business.

Basic Photography course. Florence, Italy 2007.

Promoter and Coordinator at “Gente Nueva”. León 2006.