piata lactatelor romania 2008-2014 - prezentare rezumativa

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7/21/2019 Piata Lactatelor Romania 2008-2014 - Prezentare Rezumativa http://slidepdf.com/reader/full/piata-lactatelor-romania-2008-2014-prezentare-rezumativa 1/5 Romania 2008-2014 MARKET STUDY NACE CODES: 1051, 1052 www.manageranticriza.ro Disclaimer The market study was conducted by SC Business Management Technologies SRL and is the exclusive property of the company. The company has made every effort to ensure optimal data collection and processing but assumes no responsibility for any negative consequence or loss caused by certain decisions of the beneficiaries, taken on the basis of the results of this study. The content may not be copied, disseminated, altered or published without the written consent of the company. Methodology : desk research (national and international databases, media, national statistics bodies, EUROSTAT etc.) DAIRY MARKET - 2015

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Piata Lactatelor Romania 2008-2014 - Prezentare Rezumativa

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Page 1: Piata Lactatelor Romania 2008-2014 - Prezentare Rezumativa

7/21/2019 Piata Lactatelor Romania 2008-2014 - Prezentare Rezumativa

http://slidepdf.com/reader/full/piata-lactatelor-romania-2008-2014-prezentare-rezumativa 1/5

Romania 2008-2014

MARKET STUDY

NACE CODES: 1051, 1052

www.manageranticriza.roDisclaimer

The market study was conducted by SC Business Management Technologies SRL and is the exclusive property of the company. The company has made everyeffort to ensure optimal data collection and processing but assumes no responsibility for any negative consequence or loss caused by certain decisions of thebeneficiaries, taken on the basis of the results of this study. The content may not be copied, disseminated, altered or published without the written consent ofthe company.Methodology : desk research (national and international databases, media, national statistics bodies, EUROSTAT etc.)

DAIRY MARKET - 2015

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CONTACT:[email protected]; Phone no: 0723 627 200

GENERAL DATA

TABLE OF CONTENTSEXECUTIVE SUMMARY 3I. GLOBAL DAIRY MARKET

1.1. GLOBAL MARKET 2008-2017 61.2. EUROPEAN MARKET 2008-2020 71.3. COMPARATIVE ANALYSIS OF REGIONAL INDICATORS 2008-2013 8

II. DAIRY MARKET IN ROMANIA2.1. DOMESTIC MACROECONOMIC CONTEXT 2008-2013 102.2. MARKET SITUATION 2008-2017 112.3. MILK MARKET 2008-2018 132.4. YOGURT MARKET 2008-2017 152.5. CHEESE MARKET 2008-2017 162.6. CREAM MARKET 2008-2017 202.7. BUTTER MARKET 2008-2017 21

2.8. BIO PRODUCTS MARKET 2007-2014 22

2.9. COMPETITIVE ENVIRONMENT – TOP 10 COMPANIESTurnover, Turnover/Employee, Net profit, Net profit/Employee, No. of employees

23

2.10. COMPETITIVE ENVIRONMENT – MAIN COMPETITORS PRESENTATIONDanone, FrieslandCampina, Albalact, Napolact, Hochland, Dorna Lactate, Covalact

28

III. MARKET ANALYSIS ON NACE CODES 36IV. MANAGEMENT CONSULTING ANALYSIS 43

4.1. Value chain analysis 444.2 . Porter analysis 454.3. PEST analysis 464.4. Factors of influence 474.5. Managerial recommendations 48

Format: PDF

No. of pages: 51

No. of charts: 74

No. of tables: 24

Period in scope: 2008-2017

No. of companies analyzed: 10

No. of company profiles: 7

Methodology:

desk research (national andinternational databases,companies operating in thesector, national statisticsbodies)

THE REPORT IN NUMBERS

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CONTACT:[email protected]; Phone no: 0723 627 200

REPORT STRUCTURE

Presentation of the previous development and the change rate of the global marketPresentation of the European maket developmentForecasts of the European market and the drivers that influenced its dynamic

Comparison of the local market with similar markets in SE EuropeDomestic macroeconomic factors that influence the target marketPresentation of the main market segmentsForecasts of the subject market

MARKET DYNAMIC

CHARTSGlobal market dynamicMarket development on geographical regionsMacroeconomic indicatorsMarket value in RomaniaRomanian market structureMarket segments’ dynamic Market shares of the main players

CHARTS (selection )A

Top 10 market players presentation (2014 turnover criterion )Turnover/employee & Net profit/employee dynamic for each of the Top 10 companiesanalyzed (2008-2014)Company profile for the Top 10 market players (company background, non-financialdata presentation, key financial ratios dynamic)Financial indicators calculated and interpreted for 2008-2014 for each of the Top 10companies (turnover, net profit, total debt/total assets, total number of companies,number of employees, net profit margin )

COMPETITIVE LANDSCAPECHARTS

The weight of each company in the cumulatedturnover of the Top 10 playersNet profit margin of the Top 10 players

Turnover & Net profit / employee changeTABLESTurnover dynamic (2008-2014)Turnover / employee changeNet profit / employee cahngeKey financial data 2008-2014

CHARTS & TABLES (selection )B

For a deeper market research, an analysis on NACE codes was made, based on the total values at national level (total companies that haveregistered the activity as core business). It is a thorough review where financial indicators such as turnover, net profit, total debt/total assets,total number of companies, number of companies with losses / profits, number of employees, net profit margin are calculated and interpretedfor 2008-2014.The companies were structured in 13 groups by turnover criterion.

MARKET ATTRACTIVENESS ON NACE CODESC

These sections includes management consulting analyzes useful in determining the attractiveness of the studied market

In the Value Chain Analysis each segment of the value chain is presented, with players name and segment average profitability,providing the overall image of the entire economic flow

In the PORTER Analysis are presented the most important factors that influence the market along with an assesment of their strength

PEST Analysis presents the main factors that influence the decisions, strategies and objectives of companies operating in this sector

GENERAL MARKET ASSESMENTD

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CONTACT:[email protected]; Phone no: 0723 627 200

MANAGERANTICRIZA GENERAL OVERVIEW

ManagerAnticriza

services

Development of business reorganization strategy/

repositioning , with prioritization of stategic initiatives

PMS implementation (performance management system foremployees) - to align employees ’ behavior to target strategy

Profit and cost centers analysis; grouping expenses oncost/profit centers and drawing up systems and procedures foran ongoing profitability analysis

Business plans draw up, adapted to old/new business model,current industry situation and company’s strategy

PMO set up and implementation (tools and procedures formanaging internal projects), for a more efficient resourceallocation

Interim management services for up to 1 year - for keymanagerial roles; co-management; board – member position

KPI system definition and implementation, for performancemonitoring of all functional areas, departments and employees

Business risks and competitive position assessments ;contingency planning and strategic recalibration

Management reports and Dashboards at businessunit/functional area level, including reporting procedures

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ManagerAnticriza

in

numbers

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40 national market studies, 10 regionalmarket studies, 50 sectorial researches,detailed for 182 economic subsectors(grouped by turnover criterion )

Informational reference for over 100published articles ; 30 market analyses

and 15 national economy rankingspublished by Ziarul Financiar(Corporate)

Sistem of over 500 KPIs, grouped on 10 functional areas and 35 industriesSet of ~ 60 managerial reports tomonitor activity in all the functional

areas of a company

Benchmarking ratios for the mostimportant 160.000 Romaniancompanies , for 2008 – 2014, grouped onindustries/subindustries and turnoversize.

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08.12.2015CONTACT:vanzari@mana

geranticriza.ro; Phone no: 0723 627 200

NO. ROMANIA

Real estate

Beverages industry

Electrical energy

Pharma distribution

Pharma production

Food & Beverage

Media

Advertising

Textile industry

Cargo transportation

Passengertransportation

Travel and Tourism

Infrastructure

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NO. ROMANIA

IT

Building materials

Insurance

Construction

Gambling

Grain

Furniture

Automotive

Fuel distribution

Food imports

Dairy

Leasing

Fruits & Vegetables

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NO. ROMANIA

Luxury

Legal services

Telecommunications

Tobacco

Meat production and

processingPublishing

Recruitment andexecutive search

Retail

Private healthcare

Training

Audit and accountingservices

Mgmt. consulting

E-commerce

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NO. REGIONAL STUDIES

GrainTourism andhospitalityPassenger & Cargotransportation

Dairy

Meat production and

processingTextiles

IT

Telecommunications

Construction

Private healthcare

Pharma distribution

Retail

Furniture

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AVAILABLE REPORTS