marketing guidebook [email protected] brigit bruning | graphic designer t +1 215 561 8920...

MARKETING GUIDEBOOK

CONSISTENT. INNOVATIVE. RESULTS.

2015

GREATER PENNSYLVANIA MARKETING

2015

Kelly Conaway | Marketing DirectorT +1 215 561 8959 [email protected]

Brigit Bruning | Graphic DesignerT +1 215 561 [email protected]

Michael Hallman | Senior Marketing SpecialistT +1 215 561 [email protected]

Jennifer Murphy | Senior Marketing SpecialistT +1 412 394 [email protected]

Karen Murray | Senior Graphic DesignerT +1 610 251 [email protected]

Stephanie Robinson | Web Marketing CoordinatorT +1 610 251 [email protected]

Rachel Shaw | Graphic DesignerT +1 215 561 [email protected]

ALLENTOWN, PA

CONSHOHOCKEN, PA

DETROIT, MI

HARRISBURG, PA

WAYNE, PA

MT. LAUREL, NJ

PHILADELPHIA, PA

PITTSBURGH, PA

WILMINGTON, DE

MARKETING

CONTACT SUPPORTING

GREATER PENNSYLVANIA

mailto:kelly.conaway%40cbre.com?subject=Marketing%20Request






















mailto:michael.hallman%40cbre.com?subject=Marketing%20Request

mailto:michael.hallman%40cbre.com?subject=Marketing%20Request

mailto:[email protected]

Custom Presentation

Custom Proposal

Presentation Placemat

Banners

Interactive/ENGAGED

2D Map

3D Map

2D Stacking Plans

3D Stacking Plans

Team Materials

E-Blast Campaigns

Writing Communications/PR

Industry Specific Projects

Special Focus Projects

Custom Marketing Materials

CONTENTSGUIDEBOOK

4

Senior Managing Director James Carter, AIA, LEED AP

+1 215 805 5411 [email protected]

Senior Project Manager Scott D. Allen, P.E. +1 215 840 3316

[email protected]

Managing Director Michael Considine


CBRE, Inc.Two Liberty Place | 50 S. 16th Street | Philadelphia, PA 19102T +1 215 561 8900 | F +1 215 557 6719 | www.cbre.com

Licensed Real Estate Broker

Team:

PROJECT MANAGEMENT

PROJECT MANAGEMENT

CUSTOM PRESENTATION

CLICK TO DOWNLOAD

CLICK TO DOWNLOAD

Incorporate client-, industry- or location-specific imagery and style, and collaborate with Marketing to develop custom content that speaks directly to the opportunity.

Available Sizes: 7.5”x8.5”, 7” x12”, 8.5”x11”, 8.5”x14”, 11”x17”; Portrait or Landscape

3+

DAYS NEEDED

Stradley Ronon - Project Management Presentation interactive PDF, book, and team cards

Stradley Ronon - Tenant Representation Presentation banner

TO CREATE

A NEW APPROACH TO LAW FIRM PROJECT MANAGEMENT

PROJECT MANAGEMENT

[ ENTER ]

Senior Managing Director James Carter, AIA, LEED AP


Senior Project Manager Scott D. Allen, P.E. +1 215 840 3316

[email protected]

Managing Director Michael Considine


CBRE, Inc.Two Liberty Place | 50 S. 16th Street | Philadelphia, PA 19102T +1 215 561 8900 | F +1 215 557 6719 | www.cbre.com

Licensed Real Estate Broker

Team:

PROJECT MANAGEMENT

PROJECT MANAGEMENT

PhiladelPhia skyline - large Block availaBility

Ma

rch

20

14

1735 Market St 2929 Arch St 2005 Market St 2001 Market St 130 N 18th St 1717 Arch St 1701 John F. Kennedy Blvd 1601 Chestnut StBNY Mellon Center Cira Centre North One Commerce Square Two Commerce Square One Logan Square Three Logan Square Comcast Tower Two Liberty Place

RBA 1,327,689 729,897 942,478 953,276 610,364 1,028,168 1,253,876 991,620SF Available 190,825 9,355 188,509 126,234 135,886 145,550 0 62,160

Vacancy Rate 14.37% 1.28% 20.00% 13.24% 22.26% 14.16% 0.00% 6.27%$42.00 $45.00 $30.00 - $34.00 $30.00 - $34.00 $34.00 $36.00 N/A $34.00

Owner CommonWealth REIT Brandywine Thomas Thomas Brandywine Brandywine Liberty Parkway Realty Trust Properties Properties Realty Trust Realty Trust Property Trust Properties

56,97928.31% 4.74%200,700708,844

100 N 18th StTwo Logan Square

Brandywine$36.00

Realty Trust

Ask Rate (+E)Sunbelt

Management

1650 Market StOne Liberty Place

1,200,889

$35.00


RBA 1,327,689 729,897 942,478 953,276 610,364 1,028,168 1,253,876 991,620SF Available 190,825 9,355 188,509 126,234 135,886 145,550 0 62,160

Vacancy Rate 14.37% 1.28% 20.00% 13.24% 22.26% 14.16% 0.00% 6.27%$42.00 $45.00 $30.00 - $34.00 $30.00 - $34.00 $34.00 $36.00 N/A $34.00


56,97928.31% 4.74%200,700708,844


Brandywine$36.00

Realty Trust


Management


1,200,889

$35.00


RBA 1,327,689 729,897 942,478 953,276 610,364 1,028,168 1,253,876 991,620SF Available 190,825 9,355 188,509 126,234 135,886 145,550 0 62,160

Vacancy Rate 14.37% 1.28% 20.00% 13.24% 22.26% 14.16% 0.00% 6.27%$42.00 $45.00 $30.00 - $34.00 $30.00 - $34.00 $34.00 $36.00 N/A $34.00


56,97928.31% 4.74%200,700708,844


Brandywine$36.00

Realty Trust


Management


1,200,889

$35.00


RBA 1,327,689 729,897 942,478 953,276 610,364 1,028,168 1,253,876 991,620SF Available 190,825 9,355 188,509 126,234 135,886 145,550 0 62,160

Vacancy Rate 14.37% 1.28% 20.00% 13.24% 22.26% 14.16% 0.00% 6.27%$42.00 $45.00 $30.00 - $34.00 $30.00 - $34.00 $34.00 $36.00 N/A $34.00


56,97928.31% 4.74%200,700708,844


Brandywine$36.00

Realty Trust


Management


1,200,889

$35.00


RBA 1,327,689 729,897 942,478 953,276 610,364 1,028,168 1,253,876 991,620SF Available 190,825 9,355 188,509 126,234 135,886 145,550 0 62,160

Vacancy Rate 14.37% 1.28% 20.00% 13.24% 22.26% 14.16% 0.00% 6.27%$42.00 $45.00 $30.00 - $34.00 $30.00 - $34.00 $34.00 $36.00 N/A $34.00


56,97928.31% 4.74%200,700708,844


Brandywine$36.00

Realty Trust


Management


1,200,889

$35.00


RBA 1,327,689 729,897 942,478 953,276 610,364 1,028,168 1,253,876 991,620SF Available 190,825 9,355 188,509 126,234 135,886 145,550 0 62,160

Vacancy Rate 14.37% 1.28% 20.00% 13.24% 22.26% 14.16% 0.00% 6.27%$42.00 $45.00 $30.00 - $34.00 $30.00 - $34.00 $34.00 $36.00 N/A $34.00


56,97928.31% 4.74%200,700708,844


Brandywine$36.00

Realty Trust


Management


1,200,889

$35.00

SF June, 2013

103,189182,375392,099

2016 145,975823,638

Sublet Space

4019.51% 15,751

Competitors

Highlighted Opportunities 35 21,865 35 35 3530,27230,272 1,957 4,760 10,390

25,442

30 30 30 30

29,58323,802 19,866

11,296 17,107 Deeb Blum 25 25 25 25 25 3,537

26,000 9,884 Mechanical 13,83026,000 29,583 Mechanical26,000 Mechanical 26,000 Mechanical

20 26,000 20 20 Gannett 20 20 20 20 20 20 16,276 20 IRS26,000 7,185 28,009 IRS26,000 Pond Lehocky 11,824 8,641 28,652 26,000 4,697 28,368 2,33126,000 Volpe & Koenig 15,338 28,368

15 26,000 15 15 4,688 15 15 3,609 15 15 28,368 15 15 15 19,79526,000 PA State Courts 9,943 28,368 26,000 Langan Engineering 6,135 No 13th Floor No 13th Floor26,000 25,659 9,689 17,700 28,368 5,000 12,05326,000

10 26,000 10 10 10,072 10 10 10 15,495 10 10 10 10 8,99726,000 3,237 3,417 Morrison Knox 2,86726,000 7,372 15,877 2,28526,000 22,000 12,58626,000 5,167

5 26,000 5 5 5 9,040 5 5 20,377 5 5 5 7,635 526,000 26,000 26,000 Gollatz Griffin 19,051

1 13,000 1 1 1 1 1 1 1 1 1LL LL 8,480

200 N. 16th St 30 S. 17th St 1515 Market St 2000 Market St 1601 Cherry St 1600 John F Kennedy Blvd 1500 Market St 1500 Market St 1600 Market St 1601 Market St1 Franklin Plaza United Plaza 3 Parkway 4 Penn Center Centre Square (W) Centre Square (E) PNC Bank

RBA 611,000 617,476 501,000 666,166 561,351 540,000 1,000,000 831,000 930,306 700,000SF Avail. 611,000 29,372 91,624 42,757 37,271 91,664 396,601 32,399 95,523 129,140% Avail. 100.00% 4.76% 18.29% 6.42% 6.64% 16.97% 39.66% 3.90% 10.27% 18.45%

Ask Rate (+E) N/A $26.50 $25.50 $23.00 $24.50 $24.75 25.00 FS $24.50 $26.00 $26.00Owner CommonWealth Behringer Harvard Witcoff Rosemont Realty Behringer Harvard SmartREAL CommomWealth CommonWealth CommonWealth APF

REIT Holdings Trust REIT REIT REIT Properties

Year

CLASS A

Downtown Philadelphia, Market West Submarket, Class A Lease Expirations & Vacancies

Subset Vacancy w/ Sublet

201320142015

Total

Lease Expiration

SF June, 2013103,189182,375392,099

2016 145,975823,638

Sublet Space

4019.51% 15,751

Competitors


25,442

30 30 30 30

29,58323,802 19,866

11,296 17,107 Deeb Blum 25 25 25 25 25 3,537




10 26,000 10 10 10,072 10 10 10 15,495 10 10 10 10 8,99726,000 3,237 3,417 Morrison Knox 2,86726,000 7,372 15,877 2,28526,000 22,000 12,58626,000 5,167

5 26,000 5 5 5 9,040 5 5 20,377 5 5 5 7,635 526,000 26,000 26,000 Gollatz Griffin 19,051

1 13,000 1 1 1 1 1 1 1 1 1LL LL 8,480





Year

CLASS A



201320142015

Total

Lease Expiration

SF June, 2013103,189182,375392,099

2016 145,975823,638

Sublet Space

4019.51% 15,751

Competitors


25,442

30 30 30 30

29,58323,802 19,866

11,296 17,107 Deeb Blum 25 25 25 25 25 3,537




10 26,000 10 10 10,072 10 10 10 15,495 10 10 10 10 8,99726,000 3,237 3,417 Morrison Knox 2,86726,000 7,372 15,877 2,28526,000 22,000 12,58626,000 5,167

5 26,000 5 5 5 9,040 5 5 20,377 5 5 5 7,635 526,000 26,000 26,000 Gollatz Griffin 19,051

1 13,000 1 1 1 1 1 1 1 1 1LL LL 8,480





Year

CLASS A



201320142015

Total

Lease Expiration

June, 2013

8,638

35

12,175G.L. Cooke & Bieler

3,58530 30 10,961

5,149 19,405

The BanCorp Citi Private Bank 17,847

25 2,841 25 25 25 25 26,536 25 Graham Co.22,538 Fannie Mae Graham Co.22,538 Fannie Mae 5,172 Graham Co.

Fannie Mae Neat Co. Graham Co.7,889 26,313 Graham Co.

20 20 20 23,741 20 9,919 20 20 Graham Co. 2011,326 Graham Co.

20,924 11,000 Graham Co. 10,00021,875 American College 6,588

EPA American College Mechanical 10,22515 EPA 15 15 15 Klehr, Harrison 15 15 15 10,225 15

EPA Klehr, Harrison L.R. Kimball 10,237 14,330EPA Klehr, Harrison L.R. Kimball 14,370EPA 8,694 25,208 United BankEPA 17,832 25,208 10,273

10 EPA 10 10 10 5,592 10 25,208 10 10 14,025 PA Bar 10 10 10 14,330EPA 7,919 25,208 Farm Journal 14,330EPA 25,208 EPA 17,987 11,302 7,527 Spector, GadonEPA 14,480 Cozen Goldman Spector, Gadon

5 EPA 5 5 5 5 5 5 5 5 5 Spector, GadonEPA 11,122 12,909EPA 6,649EPA 13,269

1 EPA 1 1 1 1 1 1 1 1 1

1650 Arch St 1818 Market St. 1835 Market St 1801 Market St 1701 Market St 30 S. 15th St 1635 Market St10 Penn Center 6 Penn Center Graham Building 7 Penn Center

RBA 587,790 985,612 686,503 650,000 322,317 240,594 286,574SF Avail. 89,007 142,667 165,518 206,445 0 61,957 95,072% Avail. 15.14% 14.47% 24.11% 31.76% 0.00% 25.75% 33.18%

Ask Rate (+E) $25.50 27.50 FS 25.50 FS $26.50 $20.00 $23.50Owner Behringer Harvard Triple Net Thomas Greenville Lexington Realty US Realty The Arden

Trust Properties Properties Partners Trust Associates Group, Inc.

1900 Market St

TrustBehringer Harvard

42,173

Cozen O'ConnorCozen O'ConnorCozen O'Connor

36,854

Realty TrustBrandywine Negotiable

17.32%79,027

456,374Stock Exchange

$25.503.31%32,662

987,474Wanamaker Building

10,2943,474

12.75%$26.50

NightingaleProperties

13,184

1700 Market St

842,105107,338

9,273

6,805

8,220

29,8842,451

8,47410,11414,843

4,090

WRT

CLASS A


June, 2013

8,638

35


3,58530 30 10,961

5,149 19,405










1 EPA 1 1 1 1 1 1 1 1 1





1900 Market St


42,173


36,854


17.32%79,027


$25.503.31%32,662


10,2943,474

12.75%$26.50


13,184

1700 Market St

842,105107,338

9,273

6,805

8,220

29,8842,451

8,47410,11414,843

4,090

WRT

CLASS A


June, 2013

8,638

35


3,58530 30 10,961

5,149 19,405










1 EPA 1 1 1 1 1 1 1 1 1





1900 Market St


42,173


36,854


17.32%79,027


$25.503.31%32,662


10,2943,474

12.75%$26.50


13,184

1700 Market St

842,105107,338

9,273

6,805

8,220

29,8842,451

8,47410,11414,843

4,090

WRT

CLASS A



RBA 1,327,689 729,897 942,478 953,276 610,364 1,028,168 1,253,876 991,620SF Available 190,825 9,355 188,509 126,234 135,886 145,550 0 62,160

Vacancy Rate 14.37% 1.28% 20.00% 13.24% 22.26% 14.16% 0.00% 6.27%$42.00 $45.00 $30.00 - $34.00 $30.00 - $34.00 $34.00 $36.00 N/A $34.00


56,97928.31% 4.74%200,700708,844


Brandywine$36.00

Realty Trust


Management


1,200,889

$35.00

Building Size SF

coMMonwealth reit

Brandywine realty trust

Brandywinerealty trust


sunBelt ManageMent

ParkwayProPerties inc.


large Block SF

groSS rental rate

owner

607,464

607,464

For sale

coMMonwealthreit

coMMonwealthreit

coMMonwealthreit

calstrs sterling equitiesBrandywine realty trust

redeveloPMent luPert-adler/PMc

Brandywine realty trust

liBerty ProPerty trust

830,000

250,000

$50.00

1,500,000

200,000-300,000

$55.00

708,596

96,729

$50.00

942,478

97,937

$35.50

584,500

100,535

$34.50

1,218,580

185,618

$38.00

1,200,000

115,440

$36.50

949,540

451,267

$36.50

1,375,000

170,208

$26.00

857,453

113,405

$29.00

686,503

103,232

$27.00

667,825

126,040

$26.50

456,374

301,255

$29.50

359,674

132,000

$28.00

1,227,689

354,288

$42.50

BNY MelloN ceNter cira ceNtre oNe coMMerce square oNe logaN square three logaN square

oNe liBertY place two liBertY place 1 fraNkliN plaza ceNtre square (w) pNc BaNk 10 peNN ceNter stock exchaNge the Marketplace DesigN ceNter

1735 market 2929 arch 2005 market 130 n 18th 1717 arch 1650 market 1601 chestnut 200 n 16th 1500 market 1600 market 1835 market 1801 market 1900 market 2400 marketcira ceNtre southcoMcast iNNovatioN &

techNologY ceNter

30th & Walnut1800 arch

1 1

5 5

10 10

15 15

20 20

25 25

30 30

40 40

35 35

45 45

50 50

55

60

hotelhotelhotelhotelhotelhotelhotelhotelhotelhotel

residential

residential

residential

residential

residential

residential

residential

residentialmechanicalmechanical

r2l restaurant

mechanicalmechanical

mechanical

mechanicalmechanical

hotelhotelhotelhotelhotelhotelhotelhotelhotelhotelhotelhotelhotel

residentialresidentialresidentialresidentialresidentialresidential

15,00029,72429,77323,440

20,107

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,20825,20825,20825,20825,208

9,91926,313

28,36828,36828,36828,36828,65228,009

30,27230,272

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,31125,31125,311

20,10720,10720,107

55,23856,51256,43547,00943,88842,173

25,00025,000

25,00025,00025,00025,00025,00025,00025,00025,000

22,22622,19922,17122,14322,14322,143

24,253

20,618

27,539

goldman sachs

braskem

baker hostetlerbaker hostetlerbaker hostetlerbaker hostetler

bny mellonbny mellonbny mellonbny mellonbny mellonbny mellonbny mellon

chartWell laW

bny mellon

braskem

fannie maefannie maefannie mae

Potential 3rd Partytenancy tbd

cigna

cigna

cigna

cigna

cigna

cigna

cigna

cigna

cigna

cigna

cigna

cigna

cigna

cigna

cigna

cigna

eckert seamanseckert seamans

l.r.kimballl.r.kimball

66,00066,000

comcastcomcast

verizonverizonverizonverizon

comcastcomcast

aigaigaigaigaig

fmc corPorationfmc corPorationfmc corPorationfmc corPorationfmc corPorationfmc corPorationfmc corPorationfmc corPoration

fmc corPoration

schnaderschnaderschnaderschnaderschnader

trophY class lease exPiration2014 2015 2016 2017+ total:

class a lease exPiration2014 2015 2016 2017+ total:

sq. Ft.22,400340,610706,078480,2311,549,319

sq. Ft.

581,33048,157

sq. Ft.067,000182,000113,405362,405

sq. Ft.

1,301,66824,253

occuPiedvacancysuBlease

occuPiedvacancysuBlease

https://cbre.box.com/s/4xl0arl32qv7hl93ry99

https://cbre.box.com/s/0464ol4d0fk5nnmqf4ue

5

Scott D. AllenSENIOR PROJECT MANAGER

T +1 610 251 [email protected]

Scott MillerSENIOR VICE PRESIDENT


Lizann McGowanSENIOR VICE PRESIDENT

T +1 610 251 5186 [email protected]

James KelleySENIOR ASSOCIATET +1 610 251 5156

[email protected]

CBRE, Inc.1200 LIBERTY RIDGE DRIVE

SUITE 320WAYNE, PA 19087

T +1 610 251 5156 | F +1 610 889 9168 WWW.CBRE.COM

LICENSED REAL ESTATE BROKER

CBRE © 2014 All Rights Reserved. All information included in this letter/proposal pertaining to CBRE—including but not limited to its operations, employees, technology and clients—are proprie-tary and confidential, and are supplied with the understanding that they will be held in confidence and not disclosed to third parties without the prior written consent of CBRE. This letter/proposal is intended solely as a preliminary expression of general intentions and is to be used for discussion purposes only. The parties intend that neither shall have any contractual obligations to the other with respect to the matters referred herein unless and until a definitive agreement has been fully executed and delivered by the parties. The parties agree that this letter/proposal is not intended to create any agreement or obligation by either party to negotiate a definitive lease/purchase and sale agreement and imposes no duty whatsoever on either party to continue negotiations, including without limitation any obligation to negotiate in good faith or in any way other than at arm’s length. Prior to delivery of a definitive executed agreement, and without any liability to the other party, either party may (1) propose different terms from those summarized herein, (2) enter into negotiations with other parties and/or (3) unilaterally terminate all negotiations with the other party hereto.

ARCH STREET

MARKETING TIMELINE

DISCOVERY & PRELIM- INARY MARKETING

30 DAYS

• Kickoff meeting

• Thorough property due diligence

• Detailed underwriting & evaluation

• Speculative physical due diligence (ALTA, structural & environ-mental)

• Announcement letter & email

• Set up weekly confer-ence calls & marketing updates with client

30 DAYS

MARKETING PROCESS

• Distribute executive summary & confidenti-ality agreements

• Broad based mass exposure to national & international investors

• Manage buyer commu-nication

• Distribute comprehen-sive marketing package & Argus

• Continued discussion with buyers

• Create competitive environment

• Conduct property tours

10-14 DAYS

INITIAL OFFERS BEST & FINAL

• Team confidentiality

• Collect initial offers

• Evaluate offers

• Distribution of due diligence materials

• Best & final bid

• Buyer interviews

• Counter best & final offers

14 DAYS

CONTRACT

• Modify seller's pre-pared purchase & sale agreement with buyers best & final comments

• Open escrow upon delivery of contract & deposit

• Force significant non-refundable deposit

30 DAYS

BUYER'S DUE DILIGENCE

• Overall property review including:

• Title & survey

• Zoning & city compliance

• Environmental

• Structural

30 DAYS

Reduce buyer's due diligence & potential for retrade

Creates competitive environment/limits buyer contingencies

Maximize Value Seller controls terms of transaction Minimize seller's risk Successful transition to

new ownership

CLOSING PROCESS

• Coordinate transfer of funds & prorations

• Close of escrow

1 2 3 45 6 7 8

9 10 1111 12 13

12 13 14 1516 17 18 19

MAY JUNE JULY AUGUST SEPTEMBER

SELECT A BUYERINITIAL OFFERS CLOSE OF ESCROWBUYER IS NON-REFUNDABLE

EXECUTIVE SUMMARY

ASSET

STRATEGY

VALUATION

INVESTOR CATEGORIES

CBRE DIFFERENTIATORS

CAPITAL & MARKET

EXECUTION & PROCESS

19 | HOME

Submit a proposal that demonstrates your knowledge of the client’s business, in addition to their real estate needs, with relevant design and custom content.

Available Sizes: 8.5”x11”, 8.5”x14”, 11”x17”; Portrait or Landscape

5+

DAYS NEEDED

TO CREATE

HELPFUL TIP: Our suggested lead times for deliverables can help you plan ahead, but also can vary based on how busy we are.

CUSTOM PROPOSAL

ARCH STREETPhiladelphia, PAStabilized Multi-Tenant Building

Dramatic New Lobby

Adjacent to Comcast’s Headquarters

Benjamin Franklin Partway Views

ENTER

Proposal for Tenant Representation

JULY 30, 2014

Tier REIT - Proposal interactive PDF

BTG - Proposal bookCLICK TO DOWNLOAD

https://cbre.box.com/s/lygjrw6pxio1pcz2d59f

6

Tell your story with a one-page handout—the client can’t flip ahead! Content can be included on front and back. You can also use a placemat to complement your book or banner—the piece can feature key information, CBRE team members, plus a section for note-taking.


2-3

DAYS NEEDED

TO CREATE

Philadelphia Housing AuthorityBuilding Beyond Expectations

WHY CBRE?WHY CBRE?

Real Estate Advisory & Project Management

26%RENT

17%DEPRECIATION/AMORTIZATION

15%UTILITIES

13%CONTRACTS

10%RE TAX

8%REPAIRS

7%PAYROLL

4%INSURANCE

49%CONSTRUCTION,

LABOR & MATERIALS

20%FURNITURE &

WORKSTATIONS

12%MIS, TELECOM

& CABLING

7%MOVING

EXPENSE

6%PROJECT

MGMT

6%ARCHITECT/ENGINEER

HOW DO WE CREATE VALUE FOR OUR CLIENTS?

Rent Reduction / ManageMent• Savings on rent via strategic

planning, portfolio optimization and transactions

opeRating expenSeS Reduction• day to day Facilities

Management oversight

• engineering, Vendor Management, Leverage savings through Strategic Sourcing and energy Management

capitaL expenSe optiMization• project Management,

oversight of any capital project related to real estate (build out, new upS system, solar panels, new signage, etc.)

intEgRAtEd full sERvicE cAPAbilitiEs

MEthodicAl APPRoAch to cost REduction

ANNUAL CApitAL ExpENsEs

ANNUAL opERAtiNg ExpENsEs

UNCOVERING VALUE IN REAL ESTATE PORTFOLIOS WORLDWIDE

• Specifically applied Industry Knowledge• Maximizing synergy and quality control• proprietary market knowledge and best practices• Integrated solutions to fit specialized needs• Full Service = Full Value

Value Creation Examples

RentaL SaVingS• comerica Bank: $12.2M in net annual run-rate savings

due to rental reduction and consolidation of 477,000 SF of space

opeRating expenSe SaVingS• american express: over $3.5 M savings through opex

reduction and cost avoidance annually

capitaL expenSe SaVingS• exxonMobil: over $1.5 M in capital savings annually

oVeRaLL occupancy coSt ReductionS

• RBc: over $60 M in total savings since 2009

• Multicare: $22 M in client savings during 2011; $43.5M in total savings between 2009 and 2011

uncovERing vAluE in REAl EstAtE PoRtfolios

CBRE’s occupier services is the world leader in commercial real estate services. As the top real estate provider named to the Global Outsourcing 100 by the International Association of Outsourcing Professionals, CBRE delivers workplace solutions to over 300 corporate clients, including 80% of the Fortune 100. We partner with clients to ensure that global and local real estate strategy is aligned to business strategy.

This delivers the following benefits to our clients:

• Organizational and delivery model transformation• Portfolio alignment and optimization• Operating and capital expense reduction

office services

project

Management

indu

strial

ser

vice

sin

vest

men

t M

an

ag

emen

t

Research and investment strategy

Retail services

transaction and

portfolio services

Va

lua

tion

an

d

Ad

visory se

rvices A

sset

ser

vice

sBr

oker

age

serv

ices

Capital M

arkets

Development &

investment services

FacilitiesManagementstrategic Consulting

global Corporate

services

Hea

lthca

re services


DIAGNOSTIC CHECKLISTDiAgNostiC CHECKList

Real Estate Advisory & Project Management

real estate / OrganizatiOn

YES NO

REAl EstAtE/oRgAniZAtion

do you have a real estate strategic plan in place?

do you conduct annual real estate strategic reviews?

bEst PRActicEs

do you have performance goals as a real estate organization, such as customer service levels and cost?

Are company departments charged for or held accountable for the corporate space they occupy?

do you have a lease vs. own strategy?

space UtilizatiOn

YES NO

do you have a space strategy in place anticipating growth, consolidation or both?

does your organization adhere to any space standards?

have you evaluated consolidation options for the entire Philadelphia housing Authority portfolio?

YES NO

oPERAting costs

Are you measuring and benchmarking your operating costs?

Are you currently utilizing any sourcing or group bidding programs for major facilities costs such as janitorial, waste/recycling, landscaping, security, hvAc maintenance?

do you have visibility into your portfolio energy consumption and costs?

do you have cost savings goals or do you reward cost-saving activities?

sERvicE & MAintEnAncE PlAns

do you have a capital Plan?

do you have a life safety Plan?

do you have Emergency Relocation Plans?

do you have a computer based Work order system?

do you have an Energy Management Platform in place?

Operating cOsts service & Maintenance plans

YES NO

do you have a single, accountable point of contact for all real estate activity?

do you have control over the following?

• leases

• Acquisition/disposition

• capital Expenditures

• service contracts

• Repair & Maintenance costs

• utilities

• Real Estate Personnel

• Property taxes

pOrtfOliO Oversight and gOvernance

Tony RossiSenior Vice PresidentT +1 215 561 [email protected]

Gil MedinaExecutive Vice PresidentT +1 201 712 [email protected]

James CarterSenior Vice PresidentT +1 610 251 [email protected]


Proposal for CONSULTING SERVICES FOR OFFICE CONSOLIDATION

MAY 15TH, 2014

Submitted by:

CBRE, Inc.Two Liberty Place50 S. 16th Street, Suite 3000Philadelphia, PA 19102+1 215 561 8900Licensed Real Estate Broker

RFP #: P-004394

Presented to:

Philadelphia Housing Authority

COPY

Philadelphia Housing Authority - Placemat

PHA - accompanying Proposal Asset Services Capabilities Placemat

PRESENTATION PLACEMAT

CBRE MANAGEMENTPORTFOLIO BY REGION

ASSET SERVICES CAPABILITIES 2014

51 MSFOther7%

CBRE MANAGEMENTPORTFOLIO BY TYPE

67 MSFRetail9%

317 MSFIndustrial

44%

286 MSFOffice40%

ACCOUNTINGEnsures significant audit, risk and control standards through accounting and financial reporting solutions that are customized to clients’ needs, centralized through secure accounting hubs, and compliant with Sarbanes-Oxley Act and SSAE 16 requirements

AGENCY LEASINGServes as owner’s agent and partners with management to maximize results and enhance property value—through strategic planning, marketing and property repositioning

AXIS PORTALProvides an integrated management and leasing solution that allows for tenant work order systems, optimized web presence and faster speed to market

BUSINESS CONTINUITYReduces chances of property interruptions due to natural disasters and emergencies by developing, maintaining and testing business continuity plans; applying resources of CBRE network; and leveraging the proprietary National Emergency Operations Center

GLOBAL STANDARDSDelivers operational excellence and transparency through 60 industry-leading standards worldwide, and benchmarks performance with “Environments for Excellence” internal audits

HUMAN RESOURCESAttracts the best talent in the industry and offers excellent on-boarding, performance management, rewards and recognition, development, succession planning and career advancements

LEARNING & DEVELOPMENTMaximizes success by training and retaining the top professionals and assisting employees with over 150 internal on-line and in-person courses PREMIER PROPERTIESOffers the world’s most iconic properties a specialized platform that focuses on elite management and leasing operations, world-class amenities and hospitality programs, and advanced market positioning services

PROCUREMENTSecures competitive pricing to lower operating expenses, reduce transaction costs of MRO purchases and enhance the quality of deliverables for clients by leveraging CBRE’s national buying power

PROJECT MANAGEMENTOversees $22.3 billion in managed capital projects and new construction for more than 25,000 projects annually—reducing overall delivery costs, keeping projects on schedule and providing superior market knowledge for informed decision making

RISK MANAGEMENTEnsures competitive insurance rates and proper asset protection, even in high hazard areas, by providing master Property, General and Umbrella liability with top insurance companies

SECURITYPromotes a secure environment with cutting-edge security tools and services—includes comprehensive security, life safety, emergency response and disaster recovery plans; a site risk matrix with crime forecasting models to determine levels of risk; and property-specific Building Access Protocols

SUSTAINABILITYEnables business and operational efficiencies that save costs and improve performance through strategic consulting for the greening of individual buildings or entire portfolios—services include industry-leading LEED® certification services and data tracking, measurement and verification

STRATEGIC ACCOUNTSNavigates and leverages resources expertly on behalf of our top investor clients, with a focus on operational excellence and execution

TECHNICAL SERVICESReduces expenses and extends the life of business systems by providing due diligence, performance testing and engineering analysis—includes more than 2,000 mobile and operating engineers and proprietary training platform

TENANT SERVICESEnhances property image and ensures quality service delivery by implementing innovative tenant relations/retention programs—includes scalable concierge program (CBRE @ Your Service), world-class customer service staff training through Master Connection Associates and ongoing tenant satisfaction surveys

TRANSITION Facilitates a streamlined process for seamless integration by leveraging Regional Asset Services Directors of Operations, a host of tools including the Property Transition Checklist and best practices from past experience (last year CBRE transitioned 131 MSF)

WASHINGTON

OREGON

CALIFORNIA

NEVADA

IDAHO

MONTANA

WYOMING

COLORADO

UTAH

ARIZONA NEW MEXICO

NORTHDAKOTA

NEBRASKA

KANSAS

OKLAHOMA

TEXAS

MINNESOTA

IOWA

MISSOURI

ARKANSAS

LOUSIANA

MISSISSIPPIALABAMA

GEORGIA

FLORIDA

SOUTHCAROLINA

TENNESSEE

KENTUCKY

WISCONSIN

ILLINOIS

MICHIGAN

INDIANAOHIO

VIRGINIA

WESTVIRGINIA

NEW YORK

MAINE

NEW HAMPSHIRE

VERMONT

MASSACHUSETTS

RHODE ISLANDCONNECTICUT

NEW JERSEY

WASHINGTON, D.C.

SOUTHDAKOTA

NORTHCAROLINA

DELAWARE

West Region – Robert Peddicord (286 MSF)

South East – Rob Roy (176 MSF)

Other – CBRE Partner Offices (32 MSF), not illustrated on the map above

HAWAII

721 MSF MANAGED

PENNSYLVANIA

MARYLAND

North East – Norm Bertke (227 MSF)

GLOBAL LEADERIN REAL ESTATE

SERVICES

As of 06/30/14

CBRE’s management

portfolio includes

approximately 721

million square feet

of office, industrial

and retail properties

located throughout

the U.S.

1,110 Clients

6,357 Properties

32,416 Tenants

SENIOR LEADERSHIPORGANIZAT ION

TONY LONGGlobal President

Asset Services

CHRIS LUDEMANPresident

Capital Markets

ED SCHREYERAmericas President

Agency | Asset Services

GRAYSON GILLChief Operating Officer

STEVE BASSETTEMD, Strategic Accounts

NORMAN BERTKEEMD, East Region

ROBERT PEDDICORDEMD, West Region

MARKET LEADERS MARKET LEADERS ACCOUNT DIRECTORS

CLICK TO DOWNLOAD

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7

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BANNERSLAND DeveLopmeNt & existiNg site OppOrtunities

1200 IntrepId Avenue

90,142 RsF oR LARgeR

BuIldIng 611Up to AppRox. 200,000 sF

development SIte #1

± 500,000 sF

100 mArket Street

350,000 sF

development SIte #3

± 500,000 sF pRoposeD

development SIte #2

± 500,000 sF pRoposeD

1000 mAIn Street

235,000 sFCAmden gAtewAy

100,000 sF BUiLD-to-sUit

CBRE, InC. OvERvIEw UnIOn TRUsT BUIldIng OvERvIEwCBRE PITTsBURgh OvERvIEw

dId yOU knOw?

Originally constructed from 1915-1917 by henry Clay Frick

designed by Frederick J. Osterling, the Flemish gothic structure is modeled after the famous Municipal hall in leuven, Belgium

Originally known as the Union Arcade, it served as a shopping arcade featuring 240 shops and galleries; a precursor to the indoor shopping malls of present day

Constructed on the site of Pittsburgh’s nineteenth century st. Paul’s Catholic Cathedral

The building’s unique chapel-like roof is the result of a restrictive covenant placed on the land by the diocese of Pittsburgh so residents would always remember the cathedral once stood there

The Union Trust Company purchased the structure in 1923 and eliminated three of four stories of retail and converted the upper levels of the arcade into additional office space for the company

The Davis Companies

RETAIL LEASING

herky PollockExecutive Vice President

TEAM LEAD

Jeremy kronmanExecutive Vice President

LEASING

Andrew MillerVice President

LEASING

Tim McCarthyAssociate

LEASING

Christina BuccieroAssociate

MARKETING

Jamie ChrobakClient Services Specialist

LEASING

Adam viccaroSenior Associate

SENIOR LEVEL ADVISOR

Jeffrey AckermanManaging Director

PROPERTY MANAGEMENT

Joe PetakManaging Director

PROJECT MANAGEMENT

Chad BrinkleyDirector

AMERICAS MARKETING

Jennifer MurphySr Marketing

RESEARCH

James CrowleyResearch Analyst

An OFFICE lEAsIng PREsEnTATIOn FOR

The Davis Companies

SALES LEASING

ValueTransactions ValueTransactions$223.2B18,550 $83.1B54,225$140.1B

a. excludes 20 countries covered by affiliate offices; b. excludes 100 affiliate offices; c. excludes approximately 4,325 affiliate employees

wORldwIdE TRAnsACTIOns

ThE REPOsITIOnIng TEAM

ThIs TEAM’s ExPERIEnCE

Building SF

Occupancy %

Occupied SF (FrOm cBre Team)

441 Smithfield 174,563 93% 161,994

Heinz 57 790,000 98% 774,200

Penn Ave Place 556,669 97% 538,299

2100 Wharton* 330,000 90% 297,000

Piatt Place 180,000 100% 180,000

Commerce Court 370,000 100% 370,000

Bakery Square 265,000 100% 265,000

* in progress

Occupied SF 2,586,493

Total SF 2,666,232

Weighted Occupancy Average 97.10%

lARgE FlOORPlATE BUIldIngs

Countries a

42Offices b

349 4 4 0 0,

Employees c

wORldwIdE COvERAgE

In the Last 10 Years, Our Team has Completed

828 TransacTions Valued

at Over $1.6 Billion Covering

More Than 9.6 Million square FeeT

in PiTTsBurgh

New Leases74%

Expansions8%

Renewals17%

Acquisitions/Dispositions1%

AMERICAs OFFICE sERvICEs

SALES LEASING

ValueTransactions ValueTransactions$69.5B1,225 $44.1B21,125$25.4B

Union Trust_banner.indd 1 4/9/2014 3:57:08 PM

Radian - Site opportunities banner

The Davis Companies - Leasing banner

Wells Fargo - Skyline availabilities banner

wells fargo | philadelphia skyline: Large Block Availability

JULY

2014


RBA 1,327,689 729,897 942,478 953,276 610,364 1,028,168 1,253,876 991,620SF Available 190,825 9,355 188,509 126,234 135,886 145,550 0 62,160

Vacancy Rate 14.37% 1.28% 20.00% 13.24% 22.26% 14.16% 0.00% 6.27%$42.00 $45.00 $30.00 - $34.00 $30.00 - $34.00 $34.00 $36.00 N/A $34.00


56,97928.31% 4.74%200,700708,844


Brandywine$36.00

Realty Trust


Management


1,200,889

$35.00


RBA 1,327,689 729,897 942,478 953,276 610,364 1,028,168 1,253,876 991,620SF Available 190,825 9,355 188,509 126,234 135,886 145,550 0 62,160

Vacancy Rate 14.37% 1.28% 20.00% 13.24% 22.26% 14.16% 0.00% 6.27%$42.00 $45.00 $30.00 - $34.00 $30.00 - $34.00 $34.00 $36.00 N/A $34.00


56,97928.31% 4.74%200,700708,844


Brandywine$36.00

Realty Trust


Management


1,200,889

$35.00


RBA 1,327,689 729,897 942,478 953,276 610,364 1,028,168 1,253,876 991,620SF Available 190,825 9,355 188,509 126,234 135,886 145,550 0 62,160

Vacancy Rate 14.37% 1.28% 20.00% 13.24% 22.26% 14.16% 0.00% 6.27%$42.00 $45.00 $30.00 - $34.00 $30.00 - $34.00 $34.00 $36.00 N/A $34.00


56,97928.31% 4.74%200,700708,844


Brandywine$36.00

Realty Trust


Management


1,200,889

$35.00


RBA 1,327,689 729,897 942,478 953,276 610,364 1,028,168 1,253,876 991,620SF Available 190,825 9,355 188,509 126,234 135,886 145,550 0 62,160

Vacancy Rate 14.37% 1.28% 20.00% 13.24% 22.26% 14.16% 0.00% 6.27%$42.00 $45.00 $30.00 - $34.00 $30.00 - $34.00 $34.00 $36.00 N/A $34.00


56,97928.31% 4.74%200,700708,844


Brandywine$36.00

Realty Trust


Management


1,200,889

$35.00


RBA 1,327,689 729,897 942,478 953,276 610,364 1,028,168 1,253,876 991,620SF Available 190,825 9,355 188,509 126,234 135,886 145,550 0 62,160

Vacancy Rate 14.37% 1.28% 20.00% 13.24% 22.26% 14.16% 0.00% 6.27%$42.00 $45.00 $30.00 - $34.00 $30.00 - $34.00 $34.00 $36.00 N/A $34.00


56,97928.31% 4.74%200,700708,844


Brandywine$36.00

Realty Trust


Management


1,200,889

$35.00


RBA 1,327,689 729,897 942,478 953,276 610,364 1,028,168 1,253,876 991,620SF Available 190,825 9,355 188,509 126,234 135,886 145,550 0 62,160

Vacancy Rate 14.37% 1.28% 20.00% 13.24% 22.26% 14.16% 0.00% 6.27%$42.00 $45.00 $30.00 - $34.00 $30.00 - $34.00 $34.00 $36.00 N/A $34.00


56,97928.31% 4.74%200,700708,844


Brandywine$36.00

Realty Trust


Management


1,200,889

$35.00

SF June, 2013

103,189182,375392,099

2016 145,975823,638

Sublet Space

4019.51% 15,751

Competitors


25,442

30 30 30 30

29,58323,802 19,866

11,296 17,107 Deeb Blum 25 25 25 25 25 3,537




10 26,000 10 10 10,072 10 10 10 15,495 10 10 10 10 8,99726,000 3,237 3,417 Morrison Knox 2,86726,000 7,372 15,877 2,28526,000 22,000 12,58626,000 5,167

5 26,000 5 5 5 9,040 5 5 20,377 5 5 5 7,635 526,000 26,000 26,000 Gollatz Griffin 19,051

1 13,000 1 1 1 1 1 1 1 1 1LL LL 8,480





Year

CLASS A



201320142015

Total

Lease Expiration

SF June, 2013

103,189182,375392,099

2016 145,975823,638

Sublet Space

4019.51% 15,751

Competitors


25,442

30 30 30 30

29,58323,802 19,866

11,296 17,107 Deeb Blum 25 25 25 25 25 3,537




10 26,000 10 10 10,072 10 10 10 15,495 10 10 10 10 8,99726,000 3,237 3,417 Morrison Knox 2,86726,000 7,372 15,877 2,28526,000 22,000 12,58626,000 5,167

5 26,000 5 5 5 9,040 5 5 20,377 5 5 5 7,635 526,000 26,000 26,000 Gollatz Griffin 19,051

1 13,000 1 1 1 1 1 1 1 1 1LL LL 8,480





Year

CLASS A



201320142015

Total

Lease Expiration

SF June, 2013

103,189182,375392,099

2016 145,975823,638

Sublet Space

4019.51% 15,751

Competitors


25,442

30 30 30 30

29,58323,802 19,866

11,296 17,107 Deeb Blum 25 25 25 25 25 3,537




10 26,000 10 10 10,072 10 10 10 15,495 10 10 10 10 8,99726,000 3,237 3,417 Morrison Knox 2,86726,000 7,372 15,877 2,28526,000 22,000 12,58626,000 5,167

5 26,000 5 5 5 9,040 5 5 20,377 5 5 5 7,635 526,000 26,000 26,000 Gollatz Griffin 19,051

1 13,000 1 1 1 1 1 1 1 1 1LL LL 8,480





Year

CLASS A



201320142015

Total

Lease Expiration

June, 2013

8,638

35


3,58530 30 10,961

5,149 19,405










1 EPA 1 1 1 1 1 1 1 1 1





1900 Market St


42,173


36,854


17.32%79,027


$25.503.31%32,662


10,2943,474

12.75%$26.50


13,184

1700 Market St

842,105107,338

9,273

6,805

8,220

29,8842,451

8,47410,11414,843

4,090

WRT

CLASS A


June, 2013

8,638

35


3,58530 30 10,961

5,149 19,405










1 EPA 1 1 1 1 1 1 1 1 1





1900 Market St


42,173


36,854


17.32%79,027


$25.503.31%32,662


10,2943,474

12.75%$26.50


13,184

1700 Market St

842,105107,338

9,273

6,805

8,220

29,8842,451

8,47410,11414,843

4,090

WRT

CLASS A


June, 2013

8,638

35


3,58530 30 10,961

5,149 19,405










1 EPA 1 1 1 1 1 1 1 1 1





1900 Market St


42,173


36,854


17.32%79,027


$25.503.31%32,662


10,2943,474

12.75%$26.50


13,184

1700 Market St

842,105107,338

9,273

6,805

8,220

29,8842,451

8,47410,11414,843

4,090

WRT

CLASS A



RBA 1,327,689 729,897 942,478 953,276 610,364 1,028,168 1,253,876 991,620SF Available 190,825 9,355 188,509 126,234 135,886 145,550 0 62,160

Vacancy Rate 14.37% 1.28% 20.00% 13.24% 22.26% 14.16% 0.00% 6.27%$42.00 $45.00 $30.00 - $34.00 $30.00 - $34.00 $34.00 $36.00 N/A $34.00


56,97928.31% 4.74%200,700708,844


Brandywine$36.00

Realty Trust


Management


1,200,889

$35.00

June, 2013

8,638

35


3,58530 30 10,961

5,149 19,405










1 EPA 1 1 1 1 1 1 1 1 1





1900 Market St


42,173


36,854


17.32%79,027


$25.503.31%32,662


10,2943,474

12.75%$26.50


13,184

1700 Market St

842,105107,338

9,273

6,805

8,220

29,8842,451

8,47410,11414,843

4,090

WRT

CLASS A


June, 2013

8,638

35


3,58530 30 10,961

5,149 19,405










1 EPA 1 1 1 1 1 1 1 1 1





1900 Market St


42,173


36,854


17.32%79,027


$25.503.31%32,662


10,2943,474

12.75%$26.50


13,184

1700 Market St

842,105107,338

9,273

6,805

8,220

29,8842,451

8,47410,11414,843

4,090

WRT

CLASS A


1200 Intrepid Avenue

libertyproperty.com

nStories FournBuilding size 90,142 RSFnFirst floor 23,100 RSFnSecond floor 21,988 RSFnThird floor 22,524 RSFnFourth floor 22,530 RSF

BUILDING SIZE SF

COMMONWEALTH REIT

BRANDYWINE REALTY TRUST

BRANDYWINEREALTY TRUST


SUNBELT MANAGEMENT

PARKWAYPROPERTIES INC.


LARGE BLOCK SF

GROSS RENTAL RATE/ASK RATE (+E)????

OWNER

607,464

607,464

FOR SALE

COMMONWEALTHREIT

COMMONWEALTHREIT

COMMONWEALTHREIT

CALSTRSSTERLING EQUITIES/

GREENVILLEBRANDYWINE REALTY TRUST

REDEVELOPMENT LUPERT-ADLER/PMC

DAYMARKBRANDYWINE REALTY TRUST

PRIET PRIET/LNR PARTNERSLIBERTY PROPERTY

TRUSTRUBENSTEIN PARTNERS

NATIONAL FINANCIAL REALTY/ OAKTREE CAPITAL


LIBERTY PROPERTY TRUST

575,000

250,000

$38.00 NNN

1,500,000

200,000-300,000

$55.00

708,596

96,729

$50.00

919,975

97,937

$19.50 NNN

584,500

100,535

$34.50

1,218,580

185,618

$38.00

1,200,000

115,440

$36.50

949,540

451,267

$36.50

1,000,000

202,309

$25.00 *FS

857,453

113,405

$29.00

686,503

103,232

$27.00

650,000

126,040

$26.50 *FS

456,374

301,255

$29.50

359,674

132,000

$28.00

981,743

88,827

$27.00

456,374

168,185

$30.00

225,000 606,587

231,799

$22.50

90,142828,114

77,405

$26.50

481,958

92,514

$25.00

1,327,689

88,511 / 196,274

$22-28 NNN

BNY MELLON CENTER CIRA CENTRE ONE COMMERCE SQUARE ONE LOGAN SQUARE THREE LOGAN SQUARE

ONE LIBERTY PLACE TWO LIBERTY PLACE 1 FRANKLIN PLAZA CENTRE SQUARE (W) PNC BANK 10 PENN CENTER STOCK EXCHANGE THE MARKETPLACE DESIGN CENTER

BENEFICIAL PLACE STOCK EXCHANGE FORMER STRAWBRIDGEPENN MUTUAL TOWERSTHE PLAZA1735 MARKET 2929 ARCH 2005 MARKET 130 N 18TH 1717 ARCH 1650 MARKET 1601 CHESTNUT 200 N 16TH 1500 MARKET 1600 MARKET 1835 MARKET 1801 MARKET 1900 MARKET 2400 MARKET 1818 MARKET 1900 MARKET 901 MARKET 801 MARKET 1200 INTREPID AVENUE510-530 WALNUT 401 MARKET

CIRA CENTRE SOUTHCOMCAST INNOVATION & TECHNOLOGY CENTER

30TH & WALNUT1800 ARCH

1 1 1 1 1

5 5 5 5 5

10 10 10 10 10

15 15 15 15 15

20 20 20 20 20

25 25 25 25 25

30 30 30 30 30

40 40 40 40 40

35 35 35

45 45 45 45 45

50 50 50 50 50

55 55

60 60

HOTELHOTELHOTELHOTELHOTELHOTELHOTELHOTELHOTELHOTEL

RESIDENTIAL

RESIDENTIAL

RESIDENTIAL

RESIDENTIAL

RESIDENTIAL

RESIDENTIAL

RESIDENTIAL

RESIDENTIALMECHANICALMECHANICAL

R2L RESTAURANT

MECHANICALMECHANICAL

MECHANICAL


MECHANICAL

HOTELHOTELHOTELHOTELHOTELHOTELHOTELHOTELHOTELHOTELHOTELHOTELHOTEL

RESIDENTIALRESIDENTIALRESIDENTIALRESIDENTIALRESIDENTIALRESIDENTIAL

15,00029,72429,77323,440

20,107

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,20825,20825,20825,20825,208

9,91926,313

28,36828,36828,36828,36828,65228,009

30,27230,272

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,31125,31125,311

20,10720,10720,107

55,23856,51256,43547,00943,88842,173

25,00025,000

25,00025,00025,00025,00025,00025,00025,00025,000

22,66322,468

36,85442,173

75,000

46,25746,257

21,70723,39232,306

51,420

41,71455,65861,007

22,000

20,618

27,539

BAKER HOSTETLERBAKER HOSTETLERBAKER HOSTETLERBAKER HOSTETLER

FANNIE MAEFANNIE MAEFANNIE MAE

22,08422,11322,14322,171

29,60929,60929,609

55,23856,51256,435

POTENTIAL 3RD PARTYTENANCY TBD

CIGNA

CIGNA

CIGNA

CIGNA

CIGNA

CIGNA

CIGNA

CIGNA

CIGNA

CIGNA

CIGNA

CIGNA

CIGNA

CIGNA

CIGNA

CIGNA

ECKERT SEAMANSECKERT SEAMANS

66,00066,000

22,191

17,96422,28022,30822,34022,37822,40422,43522,46421,701

COMCASTCOMCAST

VERIZONVERIZONVERIZONVERIZON

COMCASTCOMCAST

AIGAIGAIGAIGAIG

SCHNADERSCHNADERSCHNADERSCHNADERSCHNADER

CLASS A LEASE EXPIRATION2015 2016 2017+ TOTAL:

TROPHY CLASS LEASE EXPIRATION2015 2016 2017+ TOTAL:

SQ. FT.67,000182,000113,405362,405

SQ. FT.340,610706,078480,2311,549,319

SQ. FT.

1,301,66824,253

SQ. FT.

1,301,66824,253

OCCUPIEDVACANCYSUBLEASE

OCCUPIEDVACANCYSUBLEASE

CLICK TO DOWNLOAD

https://cbre.box.com/s/9s9uzk4ildgq3xqg7gwp

8

Aerial ViewIron Run Corporate Center is conveniently situated in the Lehigh Valley, just minutes from Route 78.

Iron Run Corporate Center Locations

SUMMARY

AERIAL VIEW

LOCATION

PROPERTIES

CONTACT

[ [ CLICK TO VIEW LARGER ] ]

Present to your clients using the latest technology and graphics. Interactive PDFs and the Engaged app are non-linear presentations that promote client engagement.

Available Sizes: 8.5”x11”, 11”x17”; Portrait or Landscape or custom size

3+

DAYS NEEDED

TO CREATE

HELPFUL TIP: Production times vary based on the number of revisions and the amount of interactive intricacy involved. Reach out to marketing as early as possible.

INTERACTIVE / ENGAGED

CBRE Corporate content on Engaged

Brown Brothers Harriman sample presentation in Engaged

Iron Run - Interactive sample

CLICK TO GET ENGAGED CLICK TO DOWNLOAD

[ [ CLICK TO ENTER ] ]

https://navigator.cbre.com/EN/Departments/Communications%20Marketing/ENGAGED/ENGAGED.htm

https://cbre.box.com/s/5wv93pno5gwvtibxjipf

9

Use a 2D map to illustrate large areas and feature several locations. 2D maps can also include visuals such as nearby amenities, building imagery and other points of interest.


2

DAYS NEEDED

TO CREATE

2D MAP

Tier REIT - Philadelphia Recent Transactions map

Radian - Presentation book submarket overview map

Downtown Pittsburgh - Major blocks map

DOWNTOWN PITTSBURGHMAJOR BLOCKSBUILDING OWNERSHIP2013

579

579376

279

30

22

STAN

WIX

ST

COM

MON

WEA

LTH

PL

WOO

D ST

WO

OD

STSM

ITHF

IELD

ST

3RD AVE

DELR

AY S

T

MAR

KET

ST

GRAE

ME

ST

FORBES AVE

FORBES AVE

5TH AVE

6TH AVE

7TH AVE

OLIVER AVE

MARKET PL

PENN AVE

FORT DUQUESNE BLVD

FORT DUQUESN

LIBERTY AVE

10TH ST BYPASS

5TH AVE

6TH ST

7TH ST

9TH ST

TITO W

AY

MADDO

CK PLSCOTT PL

FRENCH ST

PENN AVE

T

BUS W

BOULEVARD OF THE ALLIES

COURT PL

LOCUST ST

CENTRE AVE

BIGELOW BLVD

GRAN

T ST

WIL

LIAM

PEN

N PL

MON

TOUR

WAY

LIBERTY AVE

DIAMOND ST

OSS

TOW

N B

LVD

BO

YD S

T

PITTSBURGHPOST-GAZETTE

FORT PITTMUSEUM

POINT STATE PARK

UNITEDSTEELWORKERS

BUILDING

RIVERVUEAPARTMENTS

GATEWAY TOWERS

ONE GATEWAY CENTER

TWO GATEWAYCENTER

3 GATEWAY CENTERWYNDHAM GRAND

PITTSBURGHDOWNTOWN HOTEL

625 STANWIX TOWER PENN AVENUE PLACE

FIFTH AVENUE PLACE

EQT PLAZA

HEINZ HALL FOR THEPERFORMING ARTS

ROOSEVELTARMS

APARTMENTS

O'REILLYTHEATER

RENAISSANCEHOTEL

PITTSBURGH THEATERSQUARE KATZ

PLAZA

CULTURALDISTRICTCENTER

PECORABUILDING

MCNALLYBUILDING

709 PENNGALLERY

BENEDUM CENTER FORTHE PERFORMING ARTS

CLARK BUILDING

JAMES E. ROHRBUILDING

VICTORYBUILDING

PENNBUILDING

NINTH &PENN GARAGE

THE PITTSBURGHHIGH SCHOOL FORTHE CREATIVE ANDPERFORMING ARTS

L'ENFANTLOFTS

632-642 FORTDUQUESNE

BOULEVARDBYHAM

THEATER

MIDTOWNTOWERS

PENNCOMMONS

FORT DUQUESNEPARKING GARAGE

201 STANWIX

6 PPG PLACE

5 PPG PLACE

PATTERSONBUILDING

POINT PARKUNIVERSITY

POINT PARK UNIVERSITY

PITTBUILDING

ALLIES PARKINGGARAGE

FORMERSALVATION

ARMYBUILDING

4 GATEWAYCENTER 100 FORBES

AVENUE

2 PPGPLACE

3 PPGPLACE

MARKETSQUARE

DIAMONDBANK

BUILDINGBUHL

BUILDING

MARKETSQUARE PLACE

CVS

FUTURE PNCOFFICE TOWER

WARNER CENTER

441 SMITHFIELDSTREET

STANDARD LIFEBUILDING

333 FOURTH AVENUE

UNIVERSITY CENTER

BANKTOWER

BURKE'SBUILDING BENEDUM

TREESBUILDING

INVESTMENTBUILDING

ARROTTBUILDING

100STANWIXSTREET

PNC CENTER

FIRST & MARKETBUILDING

WATERFRONTBUILDING

CONESTOGAHALL

WEST PENN BUILDING


1 SMITHFIELD

FORT PITT

ROBIN CIVICBUILDING

ALLEGHENYCOUNTY PARKING

GARAGE

COUNTYMORGUE

MITCHELLBUILDING

GRANT BUILDING

CITY-COUNTY BUILDING

LAW & FINANCEBUILDING

THE LAWYERSBUILDING

FORBES PARKINGGARAGE

MACY'S

ALLEGHENYBUILDING

FRICKBUILDING

COUNTY OFFICEBUILDING

564 FORBESAVENUE

OLD ALLEGHENYCOUNTY JAIL

ALLEGHENY COUNTYCOURTHOUSE

BNY MELLON CENTER

UNION TRUST BUILDING

525 WILLIAM PENN PLACE

PARKBUILDING

PIATT PLACE

ONE PNC PLAZA

THREE PNC PLAZA / FAIRMONT PITTSBURGH

606 LIBERTYAVENUE

TWO PNCPLAZA

K&L GATESCENTER

300SIXTH AVENUE

BUILDING

OLIVERBUILDING

MELLONSQUARE PARK

OMNI WILLIAMPENN HOTEL

THE MELLON GREEN

MELLON CLIENT SERVICE CENTER

DOUBLETREE HOTEL & SUITES

U.S. STEEL TOWER REGIONAL

ENTERPRISETOWER

BROOKSBROTHERS

HEINZ 57 CENTER

DUQUESNE CLUB GRANITE BUILDING

BAUM BUILDINGSMITHFIELD LIBERTY

GARAGE

CENTRE CITYTOWER

KOPPERS TOWER

GULF TOWER

CHAMBER OFCOMMERCE BUILDING

THETRIANGLE BUILDING

943LIBERTYAVENUEPLANNED

PARENTHOODBROADWAYARMY NAVYCULTURAL

DISTRICT

WILLIAM G. JOHNSTONBUILDING

MAY-STERNBUILDING

BINGAMONBUILDING

MATHIASBUILDING

CONVENTIONTOWER

TROMBINOPIANO

GALLERIE

CARLTONCENTER

933 PENN AVENUE

941 PENNAVENUE

CONDOMINIUMS

COURTYARDBY MARRIOTT PITTSBURGHDOWNTOWN

LANDOBUILDING

PENNGARRISON

APARTMENTS

FEDERAL RESERVEBANK

MOORHEAD FEDERALBUILDING

UNION STATIONROTUNDA

THE PECLASSI

THE WESTINCONVENTION CENTER

FEDERATED TOWER

FEDERALCOURTHOUSES

AT&T BUILDING

601 GRANT STREET

BROTTOMM

CHATHAM CEN

ROBERT MORRISUNIVERSITY

DUQUESNE LIGHT -- FORBES

SUBSTATION

DUQUESNEUNIVERSITY -ROCKWELL

HALL

DUQUESNEUNIVERSITY -

BROTTIERHALL

RANGOS SCHOOLOF HEALTHSCIENCES

DUQUESNEDUQU

ONE OXFORD CENTRE

ONE OXFORD CENTREPARKING GARAGE

TIMES BUILDING

THE CARLYLE

WOOD STREETCOMMONS

HARTLEYROSE BUILDING

THE ARTINSTITUTE OFPITTSBURGH

MILLERHALL


BOULEVARDAPARTMENTS


WOOD-ALLIESGARAGE

HOUSEBUILDING

ONEPPG PLACE

4 PPGPLACE

THIRD AVENUE GARAGE

11 STANWIXSTREET

151FIRST SIDE

BNY MELLON

3.4 MILLION SFHIGHWOODS PROPERT IES

2.1 MILLION SFMCKNIGHT REALTY PARTNERS

1.6 MILLION SFHERTZ INVESTMENT GROUP

1.5 MILLION SFOXFORD DEVELOPMENT COMPANY

1.3 MILLION SFRUGBY REALTY COMPANY

1.2 MILLION SFEV B I SHOFF COMPANY

575,000 SFThis disclaimer shall apply to CBRE Limited, Brokerage, and to all other divisions of the Corporation (“CBRE”). The information set out herein (the “Information”) has not been veri ed by CBRE, and CBRE does not represent, warrant or guarantee the accuracy, correctness and complete-ness of the Information. CBRE does not accept or assume any responsibility or liability, direct or consequential, for the Information or the recipient’s reliance upon the Information. The recipient of the Information should take such steps as the recipient may deem necessary to verify the Information prior to placing any reliance upon the Information. The Information may change and any property described in the Information may be withdrawn from the market at any time without notice or obligation to the recipient from CBRE.

CLICK TO DOWNLOAD

CLICK TO DOWNLOAD

https://cbre.box.com/s/b3ycq6giljdv9cgs736p

https://cbre.box.com/s/wxmgcbhlq5zsz2giq5tf

10

Use a 3D map to focus on select properties in a concentrated area. Floors can be highlighted within featured properties to show occupancies and availabilities.


2+

DAYS NEEDED

TO CREATE

HELPFUL TIP: With enough lead time, typically 2 days for production, maps can be printed as banners to facilitate interactive discussion.

3D MAP

2400 Market Property - Nearby development map

2400 Market - Proposed Rendering

The Offices at

2400MARKETSTREET

2400MARKETSTREET

CBRE, Inc.50 S. 16th Street, Suite 3000Philadelphia, PA 19102T +1 215 561 8900 | F +1 215 557 6719 www.cbre.com/philadelphia | Licensed Real Estate Broker

George CauffmanSenior Vice President+1 215 561 [email protected]: PA

© 2014 CBRE, Inc. This information has been obtained from sources believed reliable. We have not verified it and make no guarantee, warranty or representation about it. Any projections, opinions, assumptions or estimates used are for example only and do not represent the current or future performance of the property. You and your advisors should conduct a careful, independent investigation of the property to determine to your satisfaction the suitability of the property for your needs.

Future Site oF

reSidential towerunder ConStruCtionMarket Street

Mar

ket

Stre

et

2929 arCh Street

Cira South

eVo2400

Cira Centre

CLICK TO DOWNLOAD

https://cbre.box.com/s/ee2urgwiwpuj5w35xbxa

11

Illustrate a building’s occupancy and/or availabilities in a clear, direct manner.


2+

DAYS NEEDED

TO CREATE

2D STACK PLAN

PHILADELPHIA SKYLINE 300,000 SF | 200,000 SF | 100,000 SF SPACE AVAILABLE

TOTAL SQUARE FOOTAGE

EQUITYCOMMONWEALTH



TOTAL AVAILABLE SF

LARGEST BLOCK AVAILABLE

TYPICAL FLOOR SIZE SF

GROSS ASK RATE

OWNER EQUITY COMMONWEALTH

EQUITY COMMONWEALTH

STERLING EQUITIES /GREENVILLE PARTNERS


BEHRINGER HARVARDTRUST


1,327,689

300,000

177,182

22,400

$38.00 +E

607,464

607,464

607,464

25,311

TBD

456,374

330,000

330,000

56,512

$29.00 + E

575,000

258,258

258,258

25,000

$47.00 +E

650,000

202,992

126,040

26,536

$25.50

1,000,000

271,070

151,360

30,272

$25.00

606,587

209,799

158,379

52,000

$22.50

300,000

120,000

120,000

60,000

TBD

584,500

101,845

40,214

20,107

$33.00 + E

689,380

148,510

63,111

21,819

$34.00 + E

561,351

140,070

140,070

28,067

$27.00 + E

481,958

92,514

46,257

$25.00 +E

$27.00 + E

PREIT / LNR PARTNERSNATIONAL FINANCIAL REALTY

/ OAKTREE CAPITAL MANAGEMENT

PMC PROPERTY GROUP

BNY MELLON CENTER ONE LOGAN SQUARE TWO LOGAN SQUARE1 FRANKLIN PLAZA CENTRE SQUARE (W)10 PENN CENTERSTOCK EXCHANGE 3 PARKWAY1735 MARKET 130 N 18TH 100 N 18TH200 N 16TH 1500 MARKET1801 MARKET1900 MARKET 1601 CHERRY

CIRA CENTRE SOUTH30TH & WALNUT

FORMER STRAWBRIDGE801 MARKET

WELLS FARGO BUILDING401 MARKET

THE MARKETPLACE DESIGN CENTER

2400 MARKET

1 1 1 1 1 1 1 1 1 1 1 1

5 5 5 5 5 5 5 5 5 5 5 5

10 10 10 10 10 10 10 10 10 10

15 15 15 15 15 15 15 15 15

20 20 20 20 20 20 20 20

25 25 25 25 25 25 25

30 30 30 30 30

40 40 40

35 35 35 35

45 45

50 50

55





20,762

20,762

20,107

21,17321,31921,319

20,960

28,104

20,960

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,20825,20825,20825,20825,208

26,536

30,272

51,420

41,71455,65861,007

30,27230,27230,27230,272

29,583

29,583

30,27230,272

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,31125,31125,311

20,107

20,107

13,214

22,46822,663

25,82625,82625,82625,82625,82625,82625,82625,82625,826

22,500

46,25746,257

BNY MELLON

BNY MELLON

SUNOCO SUBLEASESUNOCO SUBLEASESUNOCO SUBLEASESUNOCO SUBLEASE

BNY MELLONBNY MELLONBNY MELLONBNY MELLONBNY MELLON

EXCELEREXEXCELEREXEXCELEREXEXCELEREX

60,00060,000

CDI BUSINESS SOLUTIONSCDI BUSINESS SOLUTIONS

COZEN O’CONNORCOZEN O’CONNORCOZEN O’CONNORCOZEN O’CONNOR

NASDAQNASDAQ

30

0,0

00

SF

BLO

CK

S

20

0,0

00

SF

BLO

CK

S

10

0,0

00

SF

BLO

CK

S

AU

GU

ST

2

01

4

DIRECT AVAILABILITYAVAILABLE 2015OCCUPIED - AVAILABLE 2016+

PHILADELPHIA SKYLINE 300,000 SF | 200,000 SF | 100,000 SF SPACE AVAILABLE

TOTAL SQUARE FOOTAGE

EQUITYCOMMONWEALTH



TOTAL AVAILABLE SF

LARGEST BLOCK AVAILABLE

TYPICAL FLOOR SIZE SF

GROSS ASK RATE

OWNER EQUITY COMMONWEALTH

EQUITY COMMONWEALTH

STERLING EQUITIES /GREENVILLE PARTNERS


BEHRINGER HARVARDTRUST


1,327,689

300,000

177,182

22,400

$38.00 +E

607,464

607,464

607,464

25,311

TBD

456,374

330,000

330,000

56,512

$29.00 + E

575,000

258,258

258,258

25,000

$47.00 +E

650,000

202,992

126,040

26,536

$25.50

1,000,000

271,070

151,360

30,272

$25.00

606,587

209,799

158,379

52,000

$22.50

300,000

120,000

120,000

60,000

TBD

584,500

101,845

40,214

20,107

$33.00 + E

689,380

148,510

63,111

21,819

$34.00 + E

561,351

140,070

140,070

28,067

$27.00 + E

481,958

92,514

46,257

$25.00 +E

$27.00 + E

PREIT / LNR PARTNERSNATIONAL FINANCIAL REALTY

/ OAKTREE CAPITAL MANAGEMENT

PMC PROPERTY GROUP

BNY MELLON CENTER ONE LOGAN SQUARE TWO LOGAN SQUARE1 FRANKLIN PLAZA CENTRE SQUARE (W)10 PENN CENTERSTOCK EXCHANGE 3 PARKWAY1735 MARKET 130 N 18TH 100 N 18TH200 N 16TH 1500 MARKET1801 MARKET1900 MARKET 1601 CHERRY

CIRA CENTRE SOUTH30TH & WALNUT

FORMER STRAWBRIDGE801 MARKET

WELLS FARGO BUILDING401 MARKET

THE MARKETPLACE DESIGN CENTER

2400 MARKET

1 1 1 1 1 1 1 1 1 1 1 1

5 5 5 5 5 5 5 5 5 5 5 5

10 10 10 10 10 10 10 10 10 10

15 15 15 15 15 15 15 15 15

20 20 20 20 20 20 20 20

25 25 25 25 25 25 25

30 30 30 30 30

40 40 40

35 35 35 35

45 45

50 50

55





20,762

20,762

20,107

21,17321,31921,319

20,960

28,104

20,960

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,20825,20825,20825,20825,208

26,536

30,272

51,420

41,71455,65861,007

30,27230,27230,27230,272

29,583

29,583

30,27230,272

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,311

25,31125,31125,311

20,107

20,107

13,214

22,46822,663

25,82625,82625,82625,82625,82625,82625,82625,82625,826

22,500

46,25746,257

BNY MELLON

BNY MELLON

SUNOCO SUBLEASESUNOCO SUBLEASESUNOCO SUBLEASESUNOCO SUBLEASE

BNY MELLONBNY MELLONBNY MELLONBNY MELLONBNY MELLON

EXCELEREXEXCELEREXEXCELEREXEXCELEREX

60,00060,000

CDI BUSINESS SOLUTIONSCDI BUSINESS SOLUTIONS

COZEN O’CONNORCOZEN O’CONNORCOZEN O’CONNORCOZEN O’CONNOR

NASDAQNASDAQ

30

0,0

00

SF

BLO

CK

S

20

0,0

00

SF

BLO

CK

S

10

0,0

00

SF

BLO

CK

S

AU

GU

ST

2

01

4

DIRECT AVAILABILITYAVAILABLE 2015OCCUPIED - AVAILABLE 2016+

Large Block Availability Skyline Stacking Plan

HELPFUL TIP: Stacking banners can be created with enough lead-time - add 2 days for production.

12

Illustrate a building’s structure, in addition to occupancy and/or availabilities, with greater visual accuracy and impact.


2+

DAYS NEEDED

TO CREATE

HELPFUL TIP: Callouts to illustrate occupancy strategies and key tenants can help focus your conversation and avoid cluttering your stack with unnecessary detail.

3D STACK PLAN

© 2014 CBRE, Inc. We obtained the information above from sources we believe to be reliable. However, we have not verified its accuracy and make no guarantee, warranty or representation about it. It is submitted subject to the possibility of errors, omissions, change of price, rental or other conditions, prior sale, lease or financing, or withdrawal without notice. We include projections, opinions, assumptions or estimates for example only, and they may not represent current or future performance of the property. You and your tax and legal advisors should conduct your own investigation of the property and transaction.

July 2014

WestTowerStackingPlan

Flr S.F.

34 Vacant 30,272

33 Vacant 30,272

28 Vacant 30,864

23 Vacant 29,583

19 Vacant 28,009

18 Vacant 28,794

17 Vacant 28,368

16 Vacant 28,368

15 Vacant 28,368

OccupiedMech. Vacant

Centre Square - Stacking Plan Cira Centre - Stacking Plan

8

The Market

2928272625242322212019181716151413121110987654321B1

LEASEEXPIRATION2016201720182019+

PotentialFullFloorAvailability

PotentialFullFloorAvailability

FLOOR TENANT EXPIRATION29 Lubert Adler 201928 Lubert Adler 201927 LLR Partners | Quaker | Patriot 201926 SCA 201725 SCA 201724 SCA 201723 Dechert 202122 Dechert 202121 Dechert 202120 Dechert 202119 Dechert 202118 Dechert 202117 Taberna | IFMI | V.A.C. 201616 BlackRock 201616 Lubert Adler 201915 CBRE, Inc. 201715 Capsecum | LBC Credit 201814 McKinsey 201613 Reger Rizzo 202212 Baker Hostetler 202111 Baker Hostetler 202110 Baker Hostetler 20219 Baker Hostetler 20218 Brandywine Asset Mgmt. 20187 Brandywine Asset Mgmt. 2018

6 6 CIO Wealth Partners Mand Marblestone 2016 20185 Dechert 20164 Dechert 20163 Fitness3 Lubert Adler 20193 Amtrak 2016

2 2 The Hub Brandywine Realty Trust 2020 20171 JG Domestics | Cira Shoppe | Shelter InsuranceB1 JG Domestics | Restaurant

Cira Centre Snapshot

13

8

CBRE | RoBERt ZwEnglER, nICholas gERsBaCh, MatthEw KnowlEs

C B R E p l at F o R M

As the words largest commercial real estate services firm, CBRE is able to represent its clients globally in all aspects of the real estate process. Our profes-sionals collaborate across geographic borders and service lines to deliver the most effective real estate solutions for our clients. They are backed by pro-prietary databases and reporting, combined with full-service research and marketing capabilities. Our industry-leading global technology platform connects our people to their counterparts in all corners of the world, creating a real-time network of expertise. This combination of integrated resources and services empower our people—and our clients—with the competitive advantage and tools required to achieve optimal results.

CBRE heavily invests in research, analysis, and the latest technological innovations in order to sustain a premier service delivery platform. The Greater Phila-delphia research team carefully tracks and analyzes the market, coordinating with counterparts across the country to understand national conditions and trends and employ cutting edge research and analytic techniques. Our professionals have access to the industries most timely, relevant and complete market intelligence in Philadelphia, and any major market around the World. Research publications include: Quarterly Local, Regional and Global Market Reports; Economic Market Fundamental and Trends Reports and Occupier Specific Reports.

CBRE is the global leader in Office Services, with more professionals specializing in the office sectors than any other firm. CBRE office brokerage profes-sionals offer unique insight and experience to serve the specialized needs to occupiers/tenants and owners/investors. We offer a full range of integrated services including: • Situation Analysis• Market Evaluation• Acquisition/Disposition Strategy • Renewal Strategy• Evaluation of Alternatives• Negotiation and Execution• Implementation

R E s E a R C h C a pa B I l I t I E s

C B R E o F F I C E s E R v I C E s

s E R v I C E s

s p E C I a lt y s E R v I C E s g R o u p

• Economic Incentives Group

• Consumer Behavior

Analytics

• Law Firm Specialty Group

• Nonprofit Practice Group

• Private Sector Colleges/

Universities Practice

• Labor Analytics Group

• Location Analytics &

Mapping

• Healthcare Specialty Group

• Life Sciences Group

• Aerospace & Defense

Practice

CBRE Platform

Meet the teaM teaM Process contactWhy cBre?

our Process

Compile a team capabilities book to use as a signature leave-behind when presenting/pitching or as an introductory tool when prospecting.

Available sizes: 8.5”x11”, 8.5”x14”, 11”x17”; Portrait or Landscape

3

DAYS NEEDED

TO CREATE

HELPFUL TIP: We always leave time to proofread every project. Please consider asking Marketing to proofread any work you do—even if it’s not produced by our department.

TEAM MATERIALS

Tenant Representation - Team Capabilities brochure

Multi-Family Team page on cbre.com

Capabilities OverviewC B R E | Te n a n t Re p r e s e n t a t i o n

INTERACTIVE BROCHURE Click to enter

RoBERT ZwEnglER | MaTThEw KnowlEs | niCholas gERsBaCh

CLICK TO VISIT THE SITE

http://www.cbre.us/o/philadelphiasub/teams/multi-housing-group-philadelphia/Pages/multi-housing-group-philadelphia.aspx

14

Take advantage of our creativity to help bring a topic into better focus. We’ve developed deliverables collaboratively with Research and other groups and are happy to explore opportunities to turn topical information into marketing tools. CASE BY

CASE

DAYS NEEDED

TO CREATE

HELPFUL TIP: We’re happy to work on special projects, but please remember we need to address new business deadlines first and foremost.

E-BLAST CAMPAIGNS

ROCKWOOD OFFICE PARK501 Carr Road, Wilmington, DE 19809

Thursday, October 9, 20148:00am

$50 gift cards for all brokers who attend

Click here to RSVP to Michelle Lennon by Friday, October 3rd

&Open HouseBroker Breakfast

15

Develop compelling communications that clients relate and respond to, including case studies and cover letters, as well as thank-you notes, canvassing emails and research projects that encompass building architecture and industry-specific trends. 1-3

DAYS NEEDED

TO CREATE

WRITING COMMUNICATIONS

Industrial MarketView - eblast

Asset Services Newsletter Article

Press Release

FOLLOW CBRE

One of the hottest sectors in commercial real estate showed further improvement in Q2 2014. The primary drivers behind the strong performance originate from the warehouse distribution corridors in the Lehigh Valley and Central Pennsylvania.

We expect a strengthening economy to support demand for industrial space in the near-term.

» READ MORE IN 2Q 2014 INDUSTRIAL MARKETVIEW

Consequently, the vacancy rate has dropped 200 basis points from 11.8% in Q2 2013 to 9.8% in Q2 2014.

Nearly 10 million sq. ft. of industrial space has been absorbed over the past year.

» DEVELOPERS EMBRACE SPECULATIVE DEVELOPMENT DUE TO INCREASED TENANT DEMAND & STRONG MARKET FUNDAMENTALS

G R E AT E R P H I L A D E L P H I A | 2 Q 2 0 1 4

INDUSTRIAL MARKETVIEW

10 MILLION

SQ. FT.

VACANCY RATE11.8%Q2 2013

9.8%Q2 2014

MSA UNEMPLOYMENT

10 YEAR TREASURY UP TO

BLOOMBERG PHILADELPHIA INDEX

CIVILIAN WORKER COMP COSTS

U.S. CORP POST-TAX PROFITS

5.6% 6.8% YoY2.64% 4% QoQ 1.8% YoY

» »» » »

— FA C T S A N D F I G U R E S —

cbre.com/research

*Arrows indicate change from previous quarter.

CBRE RESEARCH PROVID ES THOUGHTFUL, FORWARD LOOKING INSIGHT INTO REAL ESTATE TRENDS, STRATEGIES, AND OPPORTUNITIES AROUND THE WORLD TO GUIDE OUR CLIENTS IN ACHIEVING DISTINCTIVE AND SUBSTANTIAL PERFORMANCE.

IAN ANDERSON Director of Research and Analysis Greater Philadelphia Research +1 215 561 8900 [email protected]

ANDREW FRIEDMAN Researcher Greater Philadelphia Research +1610 727 5912 [email protected]

— D O W N LO A D S A N D L I N K S —

RESEARCH GATEWAY

GLOBAL RESEARCH GATEWAY FAQS

2Q 2014 INDUSTRIAL MARKETVIEW

{ FALL 2014 } 5 4 GREATER PHILADELPHIA EMPLOYEE NEWSLETTER

Among all of CBRE’s service lines Asset Services is per-haps the greatest enigma. Ask most people what Asset Services does and you are likely to encounter a glassy-eyed gaze of confoundment. Once more commonly referred to as Property Management, Asset Services is a much more encompassing service line today than it was in the past. While still fulfilling traditional property man-agement functions, such as rent collection and services contract negotiation, in today’s commercial real estate industry Asset Services provides a broad range of services all geared towards increasing the value of a property.

Because of this transformation the scope of clients who retain Asset Services is significantly expanded. For ex-ample, in addition to conventional landlord/owner clients, Asset Services is now often retained by investment companies who seek to include commercial real estate property as part of a diversified portfolio. In this way, the success of the Asset Services team in increasing value of properties directly affects individual’s retirement funds. A 401(k) manager who hires CBRE to manage their proper-ties does so with the intention of purchasing commercial

real estate as investment property, and eventually selling that real estate for a profit, thus increasing the value of the 401(k) fund.

In some ways CBRE’s Greater Philadelphia Asset Ser-vices division is a victim of its own success. This is an exciting time in Philadelphia, and the market conditions now exist where property values are consistently tracking upward. CBRE’s Asset Services division has been incredi-bly successful at increasing the values of these properties through its own efforts, which include cost containment strategies, tenant retention, sustainability practices, and collaborating with brokerage to obtain new leases and keep occupancy levels high.

As a result of this success, clients continue to see oppor-tunities to sell their properties, and in 2014 that has been the predominant theme of Asset Service’s year. In years past an owner would retain a property for at least several years, typically longer, before considering selling. This provided a level of security for the department, knowing

ASSET SERVICES

line of Service line of Service

2014 has been a particularly interesting year for CBRE Greater Philadelphia’s Asset Ser-vices team. The 2013 acquisition of Fameco Real Estate, LP presented a unique opportunity to collaborate with an expanded retail division for property management services. The rising status of Center City Philadelphia led to increased property values, creating a situation where many clients sought to sell assets. And the company joined forces with CommonWealth REIT to manage all of its properties through-out the country, including over 5 million sq. ft. in Philadelphia. Through it all, Asset Services consistently met client expectations, and in the process won some significant new business, as well.

FOR IMMEDIATE RELEASE

Contact: Michael Hallman +1 215 561 8921 [email protected]

PRESS RELEASE

U.K.’S PRIMARK LEASES 677,088 SF DISTRIBUTION CENTER IN LEHIGH VALLEY

FORMER BETHLEHEM STEEL SITE REDEVELOPMENT CONTINUES

Bethlehem, PA – November 14, 2014 – CBRE, Inc. (CBRE) has brokered the lease of 2485 Commerce Center Boulevard, a 677,088 sq. ft. facility within Lehigh Valley Industrial Park VII. The property is a joint-ven-ture between Trammell Crow Company and Clarion Partners. The space was leased by U.K. retail company Primark, and will serve as their primary east coast distri-bution facility as the company makes its first venture into the United States. CBRE’s Joe McDermott represented the tenant, while Vincent Ranalli and Jake Terkanian of CBRE represented Ownership.

“This is a truly significant transaction for the entire Lehigh Valley community,” said Ranalli. “This site is part of the overall redevelopment of the former Bethlehem Steel Company properties. The neighborhood now includes Wal-Mart, who recently leased 2.4 million sq. ft. of space in two buildings, Crayola, who leased 800,000 sq. ft., and Zulily, who also leased 800,000 sq. ft.

“The Lehigh Valley has become the preferred location for distribution of product to customers in the Mid-At-lantic and Northeast,” added McDermott. “The major companies that have located in Lehigh Valley versus New Jersey is significant.”

The property offers immediate access to I-78 and is adjacent to the Norfolk Southern Bethlehem Intermodal Terminal, making it ideally situated for a distribution center. Primark took advantage of the LERTA tax abate-ment zone and signed a 10-year lease. They have also recently leased the former Sears store at the King of Prussia Mall, and will be opening several more retail locations along the east coast.

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Some examples include:

; Sold 1725 Walnut Street and leased back the bui lding to H&M and Steve Madden.

; Sold 1619 Walnut Street and leased to Ul ta Beauty.

; Sold 1530 Chestnut Street and leased to H&M.

; Sold 1520 Walnut Street and leased to Guess.

; Sold 1731 Chestnut Street and leased to South Moon Under.

O U R S T R E E T C R E D SPEAKS FOR ITSElF

IN ADDITION TO lEASING, WE BUY AND SEll All TYPES OF REAl ESTATE ASSETS FOR A BROAD RANGE OF ClIENTS.

Arm yourself with industry-specific information for meetings with clients who want to know about their peers. Currently, we have Boutique Financial Services and Law Firm presentations. Stay tuned for future releases across other in-demand industries.

Available sizes: 8.5”x11”, 8.5”x14”, 11”x17”

DAYS NEEDED

TO CREATE

CASE BY CASE

INDUSTRY-SPECIFIC PROJECTS

FAMECO

CliCkHEREtoenter

Retail Capabilities Presentation - interactive PDF and book

PROJECT MANAGEMENT INDUSTRIAL

PROJECT MANAGEMENT SERVICES

Leveraging Experience & Excellence to Create Value

BusinessPlanning

Conceptual Planning Construction

General Contractor

Construction Manager

Developer

TYPICAL PROJECT MANAGER

FULL SERVICE CBRE PROJECT MANAGER

Furniture, Fixtures & Equipment Move

DesignDevelopment

The area underneath the curve represents the value of involving a CBRE Project Manager in the various stages of development. Maximum value is derived in the beginning stages, so EARLY PJM

involvement is crucial to maximizing value.

STRATEGIC CONSULTING

VA

LUE

AD

DED

TACTICAL EXECUTION

PROJECT MANAGEMENT

PROJECT MANAGEMENT INDUSTRIAL

JIM CARTER, AIAManaging Director, Project Management


MATTHEW TAYLORSenior Project Manager, Project Management


KYLE BETTProject Manager, Project Management


I N D U S T R I A L

Project Management - Industrial Team Capabilities brochure

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Take advantage of our creativity to help bring a topic into better focus. We’ve developed deliverables collaboratively with Research and other groups and are happy to explore opportunities to turn topical information into marketing tools. CASE BY

CASE

DAYS NEEDED

TO CREATE

HELPFUL TIP: We’re happy to work on special projects, but please remember we need to address new business deadlines first and foremost.

SPECIAL-FOCUS PROJECTS

We bring a collective 40 years of real estate experience in

the Center City market, including over 10 years working

together as partners. We have been involved in some

of the largest office transactions in center city, including

Stradley Ronon, PricewaterhouseCoopers, Macquarie/

Delaware Investments, Ernst & Young, Reliance Standard

Life, Axalta and Grant Thornton, LLP. Over the past eight

years our deal volume exceeds 300 transactions valued

at $800 million, encompassing more than 4 million

square feet.

With our new singular focus at CBRE, Inc., our goal is

to build upon an already strong relationship with you,

our valued friend and client, so that we can identify and

negotiate the very best real estate solutions to suit your

needs. We will accomplish this by utilizing local market

knowledge and comprehensive processes, and by serving

as a single point of contact for the delivery of an all-

encompassing collaborative real estate services platform.

... at Commerce Square you knew us as your Landlord’s broker,

our role has reversed...

Stradley Ronon Stevens & Young LLPGensler ArchitectsLaura WindhamBrown Wynn McGarry NimeroffCiardi Ciardi & AstinCohen Placitella & Roth

Glenmede Trust (HQ) One Liberty Place - 100,000 SFGlenmede Trust (regional office) Wilmington, DE - 10,000 SF Beachwood, OH - 12,000 SFConrad O’Brien, P.C. Centre Square - 45,000 SFStradley Ronon (regional office) Washington, D.C. - 20,000 SFGriesing Law Three Logan Square - 10,000 SFDoyle Alliance Group 123 S. Broad Street - 5,000 SF

a Combined 40+ Years of downtown Experience in Office Real Estate

Joe McManusExecutive Vice PresidentT +1 215 561 [email protected]

Morgan MurrayVice PresidentT +1 215 561 [email protected]

now we work for you.

CommERCE SquARE TEnAnTS REPRESEnTEd PAST 6 MOnTHS:

In THE PAST 2 YEARS:SELECT TEnAnTS REPRESEnTEd

CBRE, Inc.50 S. 16th Street, Suite 3000Philadelphia, PA 19102T +1 215 561 8900 | F +1 215 557 6719

Custom Flyers

Event Invitations

Graphics

IDEAS? QUESTIONS?CONTACT YOUR MARKETING DIRECTOR:

KELLY CONAWAY | [email protected] | T +1 215 561 8959

mailto:[email protected]

marketing guidebook [email protected] brigit bruning | graphic designer t +1 215 561 8920...

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