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    Jumpstart your career as a Mobile Application DeveloperbyGeniusPort

    Its okay to share this report in its entirety with anyone you think might be interested.

    Copyright 2011 GeniusPort. All Logos, Service Marks and Trademarks belong to respective owners





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    So, what is the BUZZ about Mobile Applications?

    The total number of mobile users in India stood at 296.08 million at the end of July 2008, as against 192.98 million a year

    ago. And it is growing at 53.44 per cent per year! Mobile users read, l isten, watch and work, wherever they wish, usingservices personalized to their interests and even physical location.

    This is leading to huge growth in the mobile apps domain, but fulfilling the needs of easy to use and intuitive mobile apps

    is a challenge. Be it a small company like a start-up or big telecom players, its hard to find skilled resources to handle the

    demand. Companies require developers at different levels to cater the client requirement and its daunting task to find

    industry ready Mobile App developers.

    Basics first: Mobile Applications Ecosystem

    The mobile applications ecosystem consists of different participants

    playing different roles and jointly supporting the continued growth of

    the market as a whole. Participants can be broadly categorized into four

    groups operating system developers, device manufacturers, cell and

    mobile network operators, and independents. The unspoken

    participants are the application users or consumers.

    The point here is some participants may fall into multiple categories.

    Operating system developers develop operating systems formobile devices and, in some cases, traditional computer operating systems. They may also develop applications

    that run within their proprietary operating systems.

    Device manufacturers create the physical hardware devices that run the operating systems for the mobile devices.

    Total mobile application downloads topped

    2.69 billion in 2009 and the total is expected

    to grow to 21.3 billion by 20137 - a 700

    percent increase that is expected to take

    place in an exponential manner.

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    Cell and mobile network operators are also participants, licensing and creating their own applications for resalethrough their own app stores on their networks and online.

    Independents are non-affiliated or weakly-affiliated participants who offer many of the applications available onsome, or all, of the platforms. While Independents do not necessarily produce any applications, they do act as adistribution channel for applications and due to the volume of traffic they draw, they are an important factor in the


    Opportunities, Growth & Overview of Mobile ApplicationsThese stats will prove you how big this industry is read below find out more.

    Here are some key facts on Mobile Applications and its growth

    Its forecasted that mobile applications on devices will sweep overthe web-access from desktops within the next 5 years. By 2015,

    over 1 billion end users globally are estimated to gain access to

    the internet by means of their mobile handset.

    Mobile software downloads are likely to grow more than 700percent, from 2.9 billion to 21 billion, by 2013. Most of these

    applications to be downloaded do not really exist today.

    The all round mobile applications industry for both premium andfree applications is believed to reach a worth of $9 billion by 2013

    There are nearly 1.2 billion new mobile handsets sold throughout the world, 14.5 percent (172.4 million handsets)were smart phones have the ability of taking advantage of rich mobile applications.

    By and large mobile application downloads capped 2.69 billion in 2009 and the total is likely to grow up to 21.3billion by 2013 - a 700 percentage point growth that is expected to take place in an tremendously

    The no of Mobile applications

    developed is increasing and this applies

    to both consumer and enterpriseplatforms. While iPhone, Android are

    leading in consumer segment,

    BlackBerry is still a dominant playerwhen it comes to Enterprise segment.

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    The Mobile Platforms

    Till here we learnt how big the markets are, its future and the amount of potential it has. Now, lets dive into the real

    world scenario to see the different types of mobile platforms.

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    Mobile OS platforms

    Mobile devices are evolving into increasingly sophisticated general purpose computers and this has led to the

    development of a variety of platforms and operating systems in themobile space. Today, the operating system lying inside your mobile

    device is equally important as the device manufacturer. The various

    features, GUI, processing speed, and most importantly, the applications

    available for your device will depend greatly on the underlying OS.

    Todays phones are expected to run a growing range of software such

    as internet browsers, navigation packages, games and music/video

    players. Application platforms are supposed to provide a ground for

    them. Mobile developers typically develop for multiple platforms tomaximize their available market. This can be a difficult and time-consuming task as multiple platforms use different API

    calls for common OS operations and accessing OS resources such as accessing memory and files.

    Today, about 80% of apps are free, andmobile phone users will download more

    than eight billion applications this year,

    rising spending in app stores to $6.2

    billion, according to a new Gartner report.

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    Popular Operating systems(OS) used in Smartphones

    iPhone OS from Apple Inc.

    iOS is the worlds most advanced mobile platform, redefining what can be done with a mobile device. The iOS SDK

    combined with Xcode tools make it easy to create apps that perform feats never before attempted. iOS 4 delivers several

    new multitasking services that allow your apps to perform tasks in the background while preserving battery life and

    performance. With the App Store present on every iOS device, and localized around the world, there is simply no platform

    more compelling for mobile developers.. iPhone app store is the online market for downloading iPhone applications. Third

    party applications were not officially supported until the release of iPhone OS 2.0 on July 11th 2008. Presently XCode 4 is

    the development environment and the applications are written in Objective C (a variant of language C)

    Android from GoogleInc.

    Android was developed by Google Inc. Android is an Open Source, Linux-derived platform backed by Google, along with

    major hardware and software developers (such as Intel, HTC, ARM, and eBay, to name a few), that form the Open Handset

    Alliance. This OS, though very new, already has a cult following among programmers eager to develop apps for its flexible,

    Open Source, back end. Android promises to give developers access to every aspect of the phones operation. This lends

    many to foresee the promise of further growth for the Android platform.

    Symbian OS from the Symbian Foundation

    Symbian has the largest share in most markets worldwide, but lags behind other companies in the relatively small but

    highly visible North American market. It has been used by many major handset manufacturers, including BenQ, Fujitsu, LG,

    Mitsubishi, Motorola, Nokia, Samsung, Sharp, and Sony Ericsson. Prior to 2009, Symbian supported multiple user

    interfaces, i.e. UIQ from UIQ Technologies, S60 from Nokia, and MOAP from NTT DOCOMO. As part of the formation of

    the Symbian platform in 2009 these three UIs were merged into a single platform which is now fully open source.

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    RIM Blackberry OS

    This is a proprietary software platform, created by Research In Motion, for their Black Berry phones. OS is focused on easy

    operation and was originally designed for business.

    The Blackberry operating system provides multi-tasking and supports specialized input devices that have been adopted by

    RIM for use in its handhelds, particularly the trackwheel, trackball, and most recently, the trackpad and touchscreen. The

    BlackBerry platform is perhaps best known for its native support for corporate email, through MIDP 1.0 and, more

    recently, a subset of MIDP 2.0, which and allows