15 insights and expert quotes on the future of mobile

Download 15 Insights and Expert Quotes on the Future of Mobile

Post on 21-Jun-2015




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2. The mobile device has become our communications hub, our diary, our entertainment portal,our primary source of media consumption, our wallet and our gateway to real-time information tailored to our needs.The revolution is now! Nihal Mehta EniacVentures 3. More than 90 percent of all Smartphone users say they have their phones within reach 24 hours a day, seven days a week. (Morgan Stanley) 4. -Greg Hickman Mobilemixed.com The future of mobile and specically mobile marketing is creating solutions that customers actually want and need. Let's face it...as business owners, the only reason we're mobile is to better serve the customer businesses will start showing up... 5. The average person takes 26 hours to report a lost wallet, but they will report a lost phone in only 68 minutes. (Unisys) 6. Four out of five Smartphone users check their phones within the first 15 minutes of waking up. (IDC Research) 7. verge of a whole new paradigm. Thorsten Heins, Blackberry The future is mobile computing - smartphones and tablets are just elements of it. The industry is on the verge of a whole new paradigm. 8. People spend more than 38 hours per month on their phones (Nielsen) 9. If youre not using mobile marketing to attract new customers to your business,dont worry your competitors are already using it and are getting those customers instead. JamieTurner 60SecondMarketer.com 10. We spend nearly 40% of our internet time on our mobile devices. (Comscore) 11. I think the biggest change,and one that we're already starting to see take shape, is that globally the majority of internet usage will be done via a mobile device and for most people the mobile web will be their primary - if not their only - way of experiencing the internet. Peter Rojas Engadget and Gizmodo 12. Smartphones are for all ages 81% of adults aged 25-34 and 50% of US adults aged 55+ have smartphones. Nielsen 13. End users not technologies shape the market. Consequently, marketers need to stay abreast not only of technological developments but also of the way people respond to them Author of Mobile Marketing The Message Revolution 14. Mobile is the future and there is no such thing as communications overload Google Eric Schmidt 15. Mobile is the enabling centrepiece of digital convergence. Mobile is the glue for all other digital industries to use when approaching convergence, but mobile is also the digital gateway for the real world to join in this global metamorphosis of human behaviour. I think the The Economist said it best when, in the issue celebrating the 30th birthday of the PC, it wrote that mobile will full the promise of the 'personal' computer. TomiTAhonen TomiAhonen Consulting 16. Mobile is not the future, it is the now. Meet your customers in the environment of their choice, not where its convenient for you. Cyndie Shaffstall SpiderTrainers


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