inbound marketing & wordpress
TRANSCRIPT
INBOUND amp WORDPRESSShebang Online Marketing Group bull ShebangDesigncom
Thursday March 7 13
Inbound
Direct mailRadioTV advertisementsSales fliersTrade showsCold-calling
Outbound
HelpfulCompelling ContentBlog PostsPodcastsVideoEbooks WhitepapersEnewsletters InfographicsSocial Media Marketing
Thursday March 7 13
How Does Inbound Work
Traffic Leads Customers
Thursday March 7 13
Inbound Activites
Blogging On page SEOLink BuildingSocial Media Interactions
Build OffersLanding Page CreationBuild Calls to Action
Lead NurturingSegmenting LeadsSend Email Campaigns
Attracting Traffic Traffic to Leads Leads to Customers
Thursday March 7 13
Using WordPress for Inbound
Make Blog Visible in Top Navigation Social Share Plugins are Important in Blog PostsTest CTAs in Blog Posts Landing Pages Contact Form 7 Jetpack Contact Form SEO Yoast All in One SEOLead Nurture amoCRM Hubspot Mailchimp
Thursday March 7 13
Inbound Concepts
Earning the attention of prospectsMaking yourself easy to be foundDrawing customers to your website by producing content customers value
Thursday March 7 13
Blog PostsKeyword Phrase FocusedOn-Page SEO
URLPage TitleMeta DescriptionH1Image Name Alt TextCTA
httpwwwshebangdesigncomseo-tips-the-right-way-to-do-on-page-seo httpwwwshebangdesigncomfree-online-marketing-resources
Thursday March 7 13
Blog PostsCTAs at Top BottomTest 2 VersionsSocial Share
httpwwwshebangdesigncomwhy-blog-your-business-needs-to-be-blogging-weeklyhttpwwwshebangdesigncombuild-an-effective-call-to-action-do-it
Thursday March 7 13
Landing PagesRemove Navigation
Repeat Your Appeal
Use Forms to Qualify Leads
Image of OfferEbook
Thank You Page gives ldquoNext Steprdquo
httpwwwshebangdesigncomlanding-pages-why-your-business-needs-em
Thursday March 7 13
Thank YouWhatrsquos Next
Another Guide Follow Us on Twitter FB
Lead Nurturing Email
httpwwwshebangdesigncomlead-nurturing-emails-best-practices
Thursday March 7 13
Case Study DrStoneDDScom600 increase in traffic in the last year (2012)More than 50 of patients come through website 12 of traffic is organic 12 PPC2012 ldquoBest year in 30 years of businessrdquo
Feb 2011 Less than 200 visits a monthFeb 2013 More than 3077 visits a monthStarted blogging in Feb 2012
Thursday March 7 13
Case Study ShebangDesigncomJune 2012-Feb 2013 1700 increase in organic trafficKeywords 6 ranked in top 3 18 in top 1096 new contactsleads in last 6 months
OrganicTraffic June 2012 36 Feb 2013 674
Thursday March 7 13
Important Milestones Blogging Frequency
B2C companies that blog get
88 more leadsmonththan those who donrsquot
Thursday March 7 13
Important Milestones Blogging Frequency
An average company will see a
45 growth in trafficwhen increasing total blog articlesfrom 11-20 to 21-50
Thursday March 7 13
Important Milestones Landing Page Quantity
Companies see a
55 increase in leadsfrom increasing landing pages from 10-15
Thursday March 7 13
Important Milestones Page Quantity
Companies with 51 to 100 pages
generate 48 more trafficthan companies with 1 to 50 pages
Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Inbound
Direct mailRadioTV advertisementsSales fliersTrade showsCold-calling
Outbound
HelpfulCompelling ContentBlog PostsPodcastsVideoEbooks WhitepapersEnewsletters InfographicsSocial Media Marketing
Thursday March 7 13
How Does Inbound Work
Traffic Leads Customers
Thursday March 7 13
Inbound Activites
Blogging On page SEOLink BuildingSocial Media Interactions
Build OffersLanding Page CreationBuild Calls to Action
Lead NurturingSegmenting LeadsSend Email Campaigns
Attracting Traffic Traffic to Leads Leads to Customers
Thursday March 7 13
Using WordPress for Inbound
Make Blog Visible in Top Navigation Social Share Plugins are Important in Blog PostsTest CTAs in Blog Posts Landing Pages Contact Form 7 Jetpack Contact Form SEO Yoast All in One SEOLead Nurture amoCRM Hubspot Mailchimp
Thursday March 7 13
Inbound Concepts
Earning the attention of prospectsMaking yourself easy to be foundDrawing customers to your website by producing content customers value
Thursday March 7 13
Blog PostsKeyword Phrase FocusedOn-Page SEO
URLPage TitleMeta DescriptionH1Image Name Alt TextCTA
httpwwwshebangdesigncomseo-tips-the-right-way-to-do-on-page-seo httpwwwshebangdesigncomfree-online-marketing-resources
Thursday March 7 13
Blog PostsCTAs at Top BottomTest 2 VersionsSocial Share
httpwwwshebangdesigncomwhy-blog-your-business-needs-to-be-blogging-weeklyhttpwwwshebangdesigncombuild-an-effective-call-to-action-do-it
Thursday March 7 13
Landing PagesRemove Navigation
Repeat Your Appeal
Use Forms to Qualify Leads
Image of OfferEbook
Thank You Page gives ldquoNext Steprdquo
httpwwwshebangdesigncomlanding-pages-why-your-business-needs-em
Thursday March 7 13
Thank YouWhatrsquos Next
Another Guide Follow Us on Twitter FB
Lead Nurturing Email
httpwwwshebangdesigncomlead-nurturing-emails-best-practices
Thursday March 7 13
Case Study DrStoneDDScom600 increase in traffic in the last year (2012)More than 50 of patients come through website 12 of traffic is organic 12 PPC2012 ldquoBest year in 30 years of businessrdquo
Feb 2011 Less than 200 visits a monthFeb 2013 More than 3077 visits a monthStarted blogging in Feb 2012
Thursday March 7 13
Case Study ShebangDesigncomJune 2012-Feb 2013 1700 increase in organic trafficKeywords 6 ranked in top 3 18 in top 1096 new contactsleads in last 6 months
OrganicTraffic June 2012 36 Feb 2013 674
Thursday March 7 13
Important Milestones Blogging Frequency
B2C companies that blog get
88 more leadsmonththan those who donrsquot
Thursday March 7 13
Important Milestones Blogging Frequency
An average company will see a
45 growth in trafficwhen increasing total blog articlesfrom 11-20 to 21-50
Thursday March 7 13
Important Milestones Landing Page Quantity
Companies see a
55 increase in leadsfrom increasing landing pages from 10-15
Thursday March 7 13
Important Milestones Page Quantity
Companies with 51 to 100 pages
generate 48 more trafficthan companies with 1 to 50 pages
Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
How Does Inbound Work
Traffic Leads Customers
Thursday March 7 13
Inbound Activites
Blogging On page SEOLink BuildingSocial Media Interactions
Build OffersLanding Page CreationBuild Calls to Action
Lead NurturingSegmenting LeadsSend Email Campaigns
Attracting Traffic Traffic to Leads Leads to Customers
Thursday March 7 13
Using WordPress for Inbound
Make Blog Visible in Top Navigation Social Share Plugins are Important in Blog PostsTest CTAs in Blog Posts Landing Pages Contact Form 7 Jetpack Contact Form SEO Yoast All in One SEOLead Nurture amoCRM Hubspot Mailchimp
Thursday March 7 13
Inbound Concepts
Earning the attention of prospectsMaking yourself easy to be foundDrawing customers to your website by producing content customers value
Thursday March 7 13
Blog PostsKeyword Phrase FocusedOn-Page SEO
URLPage TitleMeta DescriptionH1Image Name Alt TextCTA
httpwwwshebangdesigncomseo-tips-the-right-way-to-do-on-page-seo httpwwwshebangdesigncomfree-online-marketing-resources
Thursday March 7 13
Blog PostsCTAs at Top BottomTest 2 VersionsSocial Share
httpwwwshebangdesigncomwhy-blog-your-business-needs-to-be-blogging-weeklyhttpwwwshebangdesigncombuild-an-effective-call-to-action-do-it
Thursday March 7 13
Landing PagesRemove Navigation
Repeat Your Appeal
Use Forms to Qualify Leads
Image of OfferEbook
Thank You Page gives ldquoNext Steprdquo
httpwwwshebangdesigncomlanding-pages-why-your-business-needs-em
Thursday March 7 13
Thank YouWhatrsquos Next
Another Guide Follow Us on Twitter FB
Lead Nurturing Email
httpwwwshebangdesigncomlead-nurturing-emails-best-practices
Thursday March 7 13
Case Study DrStoneDDScom600 increase in traffic in the last year (2012)More than 50 of patients come through website 12 of traffic is organic 12 PPC2012 ldquoBest year in 30 years of businessrdquo
Feb 2011 Less than 200 visits a monthFeb 2013 More than 3077 visits a monthStarted blogging in Feb 2012
Thursday March 7 13
Case Study ShebangDesigncomJune 2012-Feb 2013 1700 increase in organic trafficKeywords 6 ranked in top 3 18 in top 1096 new contactsleads in last 6 months
OrganicTraffic June 2012 36 Feb 2013 674
Thursday March 7 13
Important Milestones Blogging Frequency
B2C companies that blog get
88 more leadsmonththan those who donrsquot
Thursday March 7 13
Important Milestones Blogging Frequency
An average company will see a
45 growth in trafficwhen increasing total blog articlesfrom 11-20 to 21-50
Thursday March 7 13
Important Milestones Landing Page Quantity
Companies see a
55 increase in leadsfrom increasing landing pages from 10-15
Thursday March 7 13
Important Milestones Page Quantity
Companies with 51 to 100 pages
generate 48 more trafficthan companies with 1 to 50 pages
Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Inbound Activites
Blogging On page SEOLink BuildingSocial Media Interactions
Build OffersLanding Page CreationBuild Calls to Action
Lead NurturingSegmenting LeadsSend Email Campaigns
Attracting Traffic Traffic to Leads Leads to Customers
Thursday March 7 13
Using WordPress for Inbound
Make Blog Visible in Top Navigation Social Share Plugins are Important in Blog PostsTest CTAs in Blog Posts Landing Pages Contact Form 7 Jetpack Contact Form SEO Yoast All in One SEOLead Nurture amoCRM Hubspot Mailchimp
Thursday March 7 13
Inbound Concepts
Earning the attention of prospectsMaking yourself easy to be foundDrawing customers to your website by producing content customers value
Thursday March 7 13
Blog PostsKeyword Phrase FocusedOn-Page SEO
URLPage TitleMeta DescriptionH1Image Name Alt TextCTA
httpwwwshebangdesigncomseo-tips-the-right-way-to-do-on-page-seo httpwwwshebangdesigncomfree-online-marketing-resources
Thursday March 7 13
Blog PostsCTAs at Top BottomTest 2 VersionsSocial Share
httpwwwshebangdesigncomwhy-blog-your-business-needs-to-be-blogging-weeklyhttpwwwshebangdesigncombuild-an-effective-call-to-action-do-it
Thursday March 7 13
Landing PagesRemove Navigation
Repeat Your Appeal
Use Forms to Qualify Leads
Image of OfferEbook
Thank You Page gives ldquoNext Steprdquo
httpwwwshebangdesigncomlanding-pages-why-your-business-needs-em
Thursday March 7 13
Thank YouWhatrsquos Next
Another Guide Follow Us on Twitter FB
Lead Nurturing Email
httpwwwshebangdesigncomlead-nurturing-emails-best-practices
Thursday March 7 13
Case Study DrStoneDDScom600 increase in traffic in the last year (2012)More than 50 of patients come through website 12 of traffic is organic 12 PPC2012 ldquoBest year in 30 years of businessrdquo
Feb 2011 Less than 200 visits a monthFeb 2013 More than 3077 visits a monthStarted blogging in Feb 2012
Thursday March 7 13
Case Study ShebangDesigncomJune 2012-Feb 2013 1700 increase in organic trafficKeywords 6 ranked in top 3 18 in top 1096 new contactsleads in last 6 months
OrganicTraffic June 2012 36 Feb 2013 674
Thursday March 7 13
Important Milestones Blogging Frequency
B2C companies that blog get
88 more leadsmonththan those who donrsquot
Thursday March 7 13
Important Milestones Blogging Frequency
An average company will see a
45 growth in trafficwhen increasing total blog articlesfrom 11-20 to 21-50
Thursday March 7 13
Important Milestones Landing Page Quantity
Companies see a
55 increase in leadsfrom increasing landing pages from 10-15
Thursday March 7 13
Important Milestones Page Quantity
Companies with 51 to 100 pages
generate 48 more trafficthan companies with 1 to 50 pages
Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Using WordPress for Inbound
Make Blog Visible in Top Navigation Social Share Plugins are Important in Blog PostsTest CTAs in Blog Posts Landing Pages Contact Form 7 Jetpack Contact Form SEO Yoast All in One SEOLead Nurture amoCRM Hubspot Mailchimp
Thursday March 7 13
Inbound Concepts
Earning the attention of prospectsMaking yourself easy to be foundDrawing customers to your website by producing content customers value
Thursday March 7 13
Blog PostsKeyword Phrase FocusedOn-Page SEO
URLPage TitleMeta DescriptionH1Image Name Alt TextCTA
httpwwwshebangdesigncomseo-tips-the-right-way-to-do-on-page-seo httpwwwshebangdesigncomfree-online-marketing-resources
Thursday March 7 13
Blog PostsCTAs at Top BottomTest 2 VersionsSocial Share
httpwwwshebangdesigncomwhy-blog-your-business-needs-to-be-blogging-weeklyhttpwwwshebangdesigncombuild-an-effective-call-to-action-do-it
Thursday March 7 13
Landing PagesRemove Navigation
Repeat Your Appeal
Use Forms to Qualify Leads
Image of OfferEbook
Thank You Page gives ldquoNext Steprdquo
httpwwwshebangdesigncomlanding-pages-why-your-business-needs-em
Thursday March 7 13
Thank YouWhatrsquos Next
Another Guide Follow Us on Twitter FB
Lead Nurturing Email
httpwwwshebangdesigncomlead-nurturing-emails-best-practices
Thursday March 7 13
Case Study DrStoneDDScom600 increase in traffic in the last year (2012)More than 50 of patients come through website 12 of traffic is organic 12 PPC2012 ldquoBest year in 30 years of businessrdquo
Feb 2011 Less than 200 visits a monthFeb 2013 More than 3077 visits a monthStarted blogging in Feb 2012
Thursday March 7 13
Case Study ShebangDesigncomJune 2012-Feb 2013 1700 increase in organic trafficKeywords 6 ranked in top 3 18 in top 1096 new contactsleads in last 6 months
OrganicTraffic June 2012 36 Feb 2013 674
Thursday March 7 13
Important Milestones Blogging Frequency
B2C companies that blog get
88 more leadsmonththan those who donrsquot
Thursday March 7 13
Important Milestones Blogging Frequency
An average company will see a
45 growth in trafficwhen increasing total blog articlesfrom 11-20 to 21-50
Thursday March 7 13
Important Milestones Landing Page Quantity
Companies see a
55 increase in leadsfrom increasing landing pages from 10-15
Thursday March 7 13
Important Milestones Page Quantity
Companies with 51 to 100 pages
generate 48 more trafficthan companies with 1 to 50 pages
Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Inbound Concepts
Earning the attention of prospectsMaking yourself easy to be foundDrawing customers to your website by producing content customers value
Thursday March 7 13
Blog PostsKeyword Phrase FocusedOn-Page SEO
URLPage TitleMeta DescriptionH1Image Name Alt TextCTA
httpwwwshebangdesigncomseo-tips-the-right-way-to-do-on-page-seo httpwwwshebangdesigncomfree-online-marketing-resources
Thursday March 7 13
Blog PostsCTAs at Top BottomTest 2 VersionsSocial Share
httpwwwshebangdesigncomwhy-blog-your-business-needs-to-be-blogging-weeklyhttpwwwshebangdesigncombuild-an-effective-call-to-action-do-it
Thursday March 7 13
Landing PagesRemove Navigation
Repeat Your Appeal
Use Forms to Qualify Leads
Image of OfferEbook
Thank You Page gives ldquoNext Steprdquo
httpwwwshebangdesigncomlanding-pages-why-your-business-needs-em
Thursday March 7 13
Thank YouWhatrsquos Next
Another Guide Follow Us on Twitter FB
Lead Nurturing Email
httpwwwshebangdesigncomlead-nurturing-emails-best-practices
Thursday March 7 13
Case Study DrStoneDDScom600 increase in traffic in the last year (2012)More than 50 of patients come through website 12 of traffic is organic 12 PPC2012 ldquoBest year in 30 years of businessrdquo
Feb 2011 Less than 200 visits a monthFeb 2013 More than 3077 visits a monthStarted blogging in Feb 2012
Thursday March 7 13
Case Study ShebangDesigncomJune 2012-Feb 2013 1700 increase in organic trafficKeywords 6 ranked in top 3 18 in top 1096 new contactsleads in last 6 months
OrganicTraffic June 2012 36 Feb 2013 674
Thursday March 7 13
Important Milestones Blogging Frequency
B2C companies that blog get
88 more leadsmonththan those who donrsquot
Thursday March 7 13
Important Milestones Blogging Frequency
An average company will see a
45 growth in trafficwhen increasing total blog articlesfrom 11-20 to 21-50
Thursday March 7 13
Important Milestones Landing Page Quantity
Companies see a
55 increase in leadsfrom increasing landing pages from 10-15
Thursday March 7 13
Important Milestones Page Quantity
Companies with 51 to 100 pages
generate 48 more trafficthan companies with 1 to 50 pages
Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Blog PostsKeyword Phrase FocusedOn-Page SEO
URLPage TitleMeta DescriptionH1Image Name Alt TextCTA
httpwwwshebangdesigncomseo-tips-the-right-way-to-do-on-page-seo httpwwwshebangdesigncomfree-online-marketing-resources
Thursday March 7 13
Blog PostsCTAs at Top BottomTest 2 VersionsSocial Share
httpwwwshebangdesigncomwhy-blog-your-business-needs-to-be-blogging-weeklyhttpwwwshebangdesigncombuild-an-effective-call-to-action-do-it
Thursday March 7 13
Landing PagesRemove Navigation
Repeat Your Appeal
Use Forms to Qualify Leads
Image of OfferEbook
Thank You Page gives ldquoNext Steprdquo
httpwwwshebangdesigncomlanding-pages-why-your-business-needs-em
Thursday March 7 13
Thank YouWhatrsquos Next
Another Guide Follow Us on Twitter FB
Lead Nurturing Email
httpwwwshebangdesigncomlead-nurturing-emails-best-practices
Thursday March 7 13
Case Study DrStoneDDScom600 increase in traffic in the last year (2012)More than 50 of patients come through website 12 of traffic is organic 12 PPC2012 ldquoBest year in 30 years of businessrdquo
Feb 2011 Less than 200 visits a monthFeb 2013 More than 3077 visits a monthStarted blogging in Feb 2012
Thursday March 7 13
Case Study ShebangDesigncomJune 2012-Feb 2013 1700 increase in organic trafficKeywords 6 ranked in top 3 18 in top 1096 new contactsleads in last 6 months
OrganicTraffic June 2012 36 Feb 2013 674
Thursday March 7 13
Important Milestones Blogging Frequency
B2C companies that blog get
88 more leadsmonththan those who donrsquot
Thursday March 7 13
Important Milestones Blogging Frequency
An average company will see a
45 growth in trafficwhen increasing total blog articlesfrom 11-20 to 21-50
Thursday March 7 13
Important Milestones Landing Page Quantity
Companies see a
55 increase in leadsfrom increasing landing pages from 10-15
Thursday March 7 13
Important Milestones Page Quantity
Companies with 51 to 100 pages
generate 48 more trafficthan companies with 1 to 50 pages
Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Blog PostsCTAs at Top BottomTest 2 VersionsSocial Share
httpwwwshebangdesigncomwhy-blog-your-business-needs-to-be-blogging-weeklyhttpwwwshebangdesigncombuild-an-effective-call-to-action-do-it
Thursday March 7 13
Landing PagesRemove Navigation
Repeat Your Appeal
Use Forms to Qualify Leads
Image of OfferEbook
Thank You Page gives ldquoNext Steprdquo
httpwwwshebangdesigncomlanding-pages-why-your-business-needs-em
Thursday March 7 13
Thank YouWhatrsquos Next
Another Guide Follow Us on Twitter FB
Lead Nurturing Email
httpwwwshebangdesigncomlead-nurturing-emails-best-practices
Thursday March 7 13
Case Study DrStoneDDScom600 increase in traffic in the last year (2012)More than 50 of patients come through website 12 of traffic is organic 12 PPC2012 ldquoBest year in 30 years of businessrdquo
Feb 2011 Less than 200 visits a monthFeb 2013 More than 3077 visits a monthStarted blogging in Feb 2012
Thursday March 7 13
Case Study ShebangDesigncomJune 2012-Feb 2013 1700 increase in organic trafficKeywords 6 ranked in top 3 18 in top 1096 new contactsleads in last 6 months
OrganicTraffic June 2012 36 Feb 2013 674
Thursday March 7 13
Important Milestones Blogging Frequency
B2C companies that blog get
88 more leadsmonththan those who donrsquot
Thursday March 7 13
Important Milestones Blogging Frequency
An average company will see a
45 growth in trafficwhen increasing total blog articlesfrom 11-20 to 21-50
Thursday March 7 13
Important Milestones Landing Page Quantity
Companies see a
55 increase in leadsfrom increasing landing pages from 10-15
Thursday March 7 13
Important Milestones Page Quantity
Companies with 51 to 100 pages
generate 48 more trafficthan companies with 1 to 50 pages
Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Landing PagesRemove Navigation
Repeat Your Appeal
Use Forms to Qualify Leads
Image of OfferEbook
Thank You Page gives ldquoNext Steprdquo
httpwwwshebangdesigncomlanding-pages-why-your-business-needs-em
Thursday March 7 13
Thank YouWhatrsquos Next
Another Guide Follow Us on Twitter FB
Lead Nurturing Email
httpwwwshebangdesigncomlead-nurturing-emails-best-practices
Thursday March 7 13
Case Study DrStoneDDScom600 increase in traffic in the last year (2012)More than 50 of patients come through website 12 of traffic is organic 12 PPC2012 ldquoBest year in 30 years of businessrdquo
Feb 2011 Less than 200 visits a monthFeb 2013 More than 3077 visits a monthStarted blogging in Feb 2012
Thursday March 7 13
Case Study ShebangDesigncomJune 2012-Feb 2013 1700 increase in organic trafficKeywords 6 ranked in top 3 18 in top 1096 new contactsleads in last 6 months
OrganicTraffic June 2012 36 Feb 2013 674
Thursday March 7 13
Important Milestones Blogging Frequency
B2C companies that blog get
88 more leadsmonththan those who donrsquot
Thursday March 7 13
Important Milestones Blogging Frequency
An average company will see a
45 growth in trafficwhen increasing total blog articlesfrom 11-20 to 21-50
Thursday March 7 13
Important Milestones Landing Page Quantity
Companies see a
55 increase in leadsfrom increasing landing pages from 10-15
Thursday March 7 13
Important Milestones Page Quantity
Companies with 51 to 100 pages
generate 48 more trafficthan companies with 1 to 50 pages
Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Thank YouWhatrsquos Next
Another Guide Follow Us on Twitter FB
Lead Nurturing Email
httpwwwshebangdesigncomlead-nurturing-emails-best-practices
Thursday March 7 13
Case Study DrStoneDDScom600 increase in traffic in the last year (2012)More than 50 of patients come through website 12 of traffic is organic 12 PPC2012 ldquoBest year in 30 years of businessrdquo
Feb 2011 Less than 200 visits a monthFeb 2013 More than 3077 visits a monthStarted blogging in Feb 2012
Thursday March 7 13
Case Study ShebangDesigncomJune 2012-Feb 2013 1700 increase in organic trafficKeywords 6 ranked in top 3 18 in top 1096 new contactsleads in last 6 months
OrganicTraffic June 2012 36 Feb 2013 674
Thursday March 7 13
Important Milestones Blogging Frequency
B2C companies that blog get
88 more leadsmonththan those who donrsquot
Thursday March 7 13
Important Milestones Blogging Frequency
An average company will see a
45 growth in trafficwhen increasing total blog articlesfrom 11-20 to 21-50
Thursday March 7 13
Important Milestones Landing Page Quantity
Companies see a
55 increase in leadsfrom increasing landing pages from 10-15
Thursday March 7 13
Important Milestones Page Quantity
Companies with 51 to 100 pages
generate 48 more trafficthan companies with 1 to 50 pages
Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Case Study DrStoneDDScom600 increase in traffic in the last year (2012)More than 50 of patients come through website 12 of traffic is organic 12 PPC2012 ldquoBest year in 30 years of businessrdquo
Feb 2011 Less than 200 visits a monthFeb 2013 More than 3077 visits a monthStarted blogging in Feb 2012
Thursday March 7 13
Case Study ShebangDesigncomJune 2012-Feb 2013 1700 increase in organic trafficKeywords 6 ranked in top 3 18 in top 1096 new contactsleads in last 6 months
OrganicTraffic June 2012 36 Feb 2013 674
Thursday March 7 13
Important Milestones Blogging Frequency
B2C companies that blog get
88 more leadsmonththan those who donrsquot
Thursday March 7 13
Important Milestones Blogging Frequency
An average company will see a
45 growth in trafficwhen increasing total blog articlesfrom 11-20 to 21-50
Thursday March 7 13
Important Milestones Landing Page Quantity
Companies see a
55 increase in leadsfrom increasing landing pages from 10-15
Thursday March 7 13
Important Milestones Page Quantity
Companies with 51 to 100 pages
generate 48 more trafficthan companies with 1 to 50 pages
Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Case Study ShebangDesigncomJune 2012-Feb 2013 1700 increase in organic trafficKeywords 6 ranked in top 3 18 in top 1096 new contactsleads in last 6 months
OrganicTraffic June 2012 36 Feb 2013 674
Thursday March 7 13
Important Milestones Blogging Frequency
B2C companies that blog get
88 more leadsmonththan those who donrsquot
Thursday March 7 13
Important Milestones Blogging Frequency
An average company will see a
45 growth in trafficwhen increasing total blog articlesfrom 11-20 to 21-50
Thursday March 7 13
Important Milestones Landing Page Quantity
Companies see a
55 increase in leadsfrom increasing landing pages from 10-15
Thursday March 7 13
Important Milestones Page Quantity
Companies with 51 to 100 pages
generate 48 more trafficthan companies with 1 to 50 pages
Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Important Milestones Blogging Frequency
B2C companies that blog get
88 more leadsmonththan those who donrsquot
Thursday March 7 13
Important Milestones Blogging Frequency
An average company will see a
45 growth in trafficwhen increasing total blog articlesfrom 11-20 to 21-50
Thursday March 7 13
Important Milestones Landing Page Quantity
Companies see a
55 increase in leadsfrom increasing landing pages from 10-15
Thursday March 7 13
Important Milestones Page Quantity
Companies with 51 to 100 pages
generate 48 more trafficthan companies with 1 to 50 pages
Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Important Milestones Blogging Frequency
An average company will see a
45 growth in trafficwhen increasing total blog articlesfrom 11-20 to 21-50
Thursday March 7 13
Important Milestones Landing Page Quantity
Companies see a
55 increase in leadsfrom increasing landing pages from 10-15
Thursday March 7 13
Important Milestones Page Quantity
Companies with 51 to 100 pages
generate 48 more trafficthan companies with 1 to 50 pages
Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Important Milestones Landing Page Quantity
Companies see a
55 increase in leadsfrom increasing landing pages from 10-15
Thursday March 7 13
Important Milestones Page Quantity
Companies with 51 to 100 pages
generate 48 more trafficthan companies with 1 to 50 pages
Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Important Milestones Page Quantity
Companies with 51 to 100 pages
generate 48 more trafficthan companies with 1 to 50 pages
Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Important Milestones Social Media
Companies with 51 TO 100 Twitter followers
generate 88 more trafficthan those with 25 or fewer
Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Important Milestones Social Media
The average company sees a
185 increase in traffic after crossing 1000 facebook likes
Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13
Thank YouWebsite ShebangDesigncom
Twitter AsaShebangFacebook facebookcomshebangdesign
Marketing statistics from Marketing Benchmarks from 7000+ Businesses HubSpot 2013Thursday March 7 13