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how to create a tone of voice from scratch

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a few words about innocent Dan Germain Head of Creative

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Page 1: How to create a tone of voice from scratch

a few words about innocent

Dan Germain

Head of Creative

Page 2: How to create a tone of voice from scratch

what’s the big idea?

Page 3: How to create a tone of voice from scratch
Page 4: How to create a tone of voice from scratch
Page 5: How to create a tone of voice from scratch

what’s the big idea?

Page 6: How to create a tone of voice from scratch

start small, but do start

Page 7: How to create a tone of voice from scratch

know what you care about

Page 8: How to create a tone of voice from scratch
Page 9: How to create a tone of voice from scratch

the main thing

Page 10: How to create a tone of voice from scratch

the main thing?

Page 11: How to create a tone of voice from scratch
Page 12: How to create a tone of voice from scratch

be interesting

Page 13: How to create a tone of voice from scratch

be interesting

Page 14: How to create a tone of voice from scratch

be interesting

Page 15: How to create a tone of voice from scratch
Page 16: How to create a tone of voice from scratch
Page 17: How to create a tone of voice from scratch
Page 18: How to create a tone of voice from scratch
Page 19: How to create a tone of voice from scratch

be consistent

Page 20: How to create a tone of voice from scratch

keep talking

Page 21: How to create a tone of voice from scratch

still talking…

Page 22: How to create a tone of voice from scratch

conversation is free

Page 23: How to create a tone of voice from scratch
Page 24: How to create a tone of voice from scratch

listen up, open up

Page 25: How to create a tone of voice from scratch
Page 26: How to create a tone of voice from scratch
Page 27: How to create a tone of voice from scratch

Fruitstock RIP

Page 28: How to create a tone of voice from scratch
Page 29: How to create a tone of voice from scratch

listen up, open up


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