10 tips for finding your tone of voice

Download 10 Tips For Finding Your Tone Of Voice

Post on 09-May-2015

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Presented at the Twitter #FurtherFast event on 12th Feb. See the blog post and narrative here: http://thingsisee.me/post/76543566277/twitter-furtherfaster-tone-of-voice Visit: http://tmw.co.uk Follow: @themarkcarroll @TMWagency

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  • 1.10 TIPS FOR FINDING YOUR TONE OF VOICE @TheMarkCarroll @TMWagency

2. FIRSTLY... 3. HERES 4 OF MY FAVOURITE RECORDS 4. DISTURBED GET DOWN WITH THE SICKNESS 5. JOHN B STALKING YOU ON MYSPACE 6. DRAKE - HOLD ON WERE GOING HOME 7. WHAT DO ALL THESE TRACKS HAVE IN COMMON? 8. NOTHING! TIP #1 - CONSISTENCY = IDENTITY 9. I WAS ASKED TO DO THIS QUITE LAST MINUTE... 10. GOOD ARTISTS COPY, GREAT ARTISTS STEAL some guyTIP #2 - STEAL LIKE AN ARTIST (IN MODERATION) 11. REMIXING THE POPULAR PRO TIP FORMAT 12. THE LYNX SPIN ON ICONIC IDENTITY AND OCCASION 13. LESS IS MORE... TIP #3 - BEING SUCCINCT 14. As a telegram charged customers by each word used, people were economic with language in a way that echoes the current trend for Twitters succinct messages 15. FASHION? BEAUTY? MUSIC? CAR? 16. FOOD... 17. This should have been no.1 TIP #4 - KNOW YOUR AUDIENCE 18. BRANDSLYNXAUDIENCEINTERESTSFLORAMAGNUM18-24 year old males25-34 year old females18-24 year old femalesGirls Gaming TechnologyUNIQUE COOLER TONE OLDER BROTHERFood Health Family HELPFUL MUMChocolate Fashion PleasureSAVY PLEASURE SEAKER 19. IF YOURE ASKING HOW DO WE TALK ABOUT IT? FOR TOO LONG, MAYBE YOU SHOULDNT... 20. DONT GET STALE TIP #5 - KEEP EVOLVING 21. ITS NOT WHAT YOU SAY, ITS HOW YOU SAY IT...TRUE, BUT ITS STILL WHAT YOU SAY. 22. DAFT PUNK 23. COMEDY COMPS HINTS/TIPS OCCASIONS VINE PRODUCTS TRENDS COLLABORATION 24. ACCESSORISE WITH CHARACTERS, LIKE TOAST HERE 25. GOT OVER THAT QUICKLY AND MOVED ON TO BREAD... 26. ACTIONS SPEAK LOUDER THAN WORDS TIP #6 - DO SOMETHING! 27. LOWES FIX IN SIX 28. BEING NOTICED ISNT ENOUGH TIP #7 - ADD VALUE 29. QUITE OFTEN THAT IS A WELL CRAFTED AND WELL TIMED PIECE OF LIGHT ENTERTAINMENT 30. REMEMBER YOUr ROOTS TIP #8 - DONT REINVENT THE WHEEL 31. TONE AND PERSONA MIGHT ALREADY BE WAITING... 32. NO COMPLIMENTS TIP #9 - ITS NOT ALL ABOUT YOU 33. CONVERSATION COMPLIMENTS 34. YOURE TALKING TO HUMANS TIP #10 - EVERYONE IS DIFFERENT 35. HE NEEDS TO BE DEALT WITH DIFFERENTLYAND THIS GUYTO THIS GUY 36. DEDICATED CUSTOMER SERVICE, USEFUL. 37. DONT AVOID THE CONVERSATION, JOIN IT. 38. 10 TIPS FOR FINDING YOUR TONE OF VOICE 39. TWEET ME!10 TIPS FOR FINDING YOUR TONE OF VOICE CONSISTENCY = IDENTITY STEAL LIKE AN ARTIST (IN MODERATION) BE SUCCINCT KNOW YOUR AUDIENCE DONT GET REPETITIVE, KEEP EVOLVING DO SOMETHING BEING SEEN ISNT ENOUGH, ADD VALUE DONT REINVENT THE WHEEL ITS NOT ALL ABOUT YOU EVERYONE IS DIFFERENT - ADAPT