Introduction :• Website : facebook.com• Type of site : Social networking service• Founded : February 4, 2004 • Founders : Mark Zuckerberg, Dustin Moskovitz,  Eduardo Saverin, Andrew McCollum,  Chris Hughes• CEO : Mark Elliot Zuckerberg (born May 14, 1984)

Homepage of the site

Over the past several months this site updated their Home Page continuously to make navigation easier and to surface the most interesting content to users.

• FaceBook is growing so quickly, it’s adding 3 new members each second…

• As the size of its network grows, FaceBook appears to be in for a somewhat difficult ride…due to privacy issues, falling stock valuation and user beliefs..

It includes,Status Update : Share what you’re doing, feeling or thinkingFacebook Chat : Real time communication with friends currently on the facebook websiteWall : Write a public message to a friend on their wallFacebook Message: Send a private message to a friend or someone you would like to be friends withLike : Nothing witty to say? Give your friend the thumbs upComments : Write comments on pictures, friend’s status updates or wall posts

PokesGroupsEventsPhotos & Videos (with tagging)Posted items (text and URLs)Shared itemsApplicationsAdvertising of Brands, ProductsOnline gaming etc.

How to control PRIVACYStep-1

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Who uses Facebook?

Advantages of facebook.com

Advertising/MarketingReach a large portion of the community about

upcoming programs and services(boost event attendance)

Good marketing or recruitment tool for jobs and organizations

Very inexpensive!Networking Opportunity

Students, alumni, and professionals can keep in touch

Self-expressionShare information about themselves - interests,

organizations, likes, feelings etc.Increased ease of communication

Dangers offacebook.com

Stalking and Identity TheftEasy to access information about: class

schedules, job location, room or apartment location, cell phone number

Addiction and procrastination of the usersAdvertise inappropriate behavior and events

Opportunities for underage drinking, illegal drug use, etc.

Portray a negative image of self or groupShow group drinking or using illegal drugs Joining a group about illegal use of drugs and/or

alcohol, demonstrating apathy - don’t join something you wouldn’t be proud to tell your parents about

Tips for Using facebook.com

Limit your time spent on facebook.com Don’t update your profile too often

You will draw attention to your profile You may be spending too much time on facebook.com

Be careful of the information you’re making available to others Adjust privacy settings

Be aware of the image you portray when joining groups as well as posting pictures and messages

Don’t accept people as friends if you don’t know them

Thank You…!