current fitness industry situation in nz

16
By Nick Hudson

Upload: nickhudson

Post on 10-Jul-2015

309 views

Category:

Health & Medicine


2 download

TRANSCRIPT

Page 1: current fitness industry situation in NZ

By Nick Hudson

Page 2: current fitness industry situation in NZ

There are many aspects contributing to the situation. Including:◦ Health issues

◦ Financial issues

◦ Political issues

◦ Current trends

Page 3: current fitness industry situation in NZ

New Zealanders are fatter and lazier than ever

But it doesn’t end here…

Page 4: current fitness industry situation in NZ

It’s leading on to our children

Also…

Page 5: current fitness industry situation in NZ

With the current economic situation…

Gym memberships are being seen as a luxury…

Page 6: current fitness industry situation in NZ

As people are struggling to make ends meet

Page 7: current fitness industry situation in NZ

And the New Zealand Government are also a possible threat

Page 8: current fitness industry situation in NZ

With their public gyms…

And their competitive prices

Page 9: current fitness industry situation in NZ

Though these problems can all be overcome

Page 10: current fitness industry situation in NZ

On a more positive note…

Page 11: current fitness industry situation in NZ

There are many trends to consider…

Including…

Page 12: current fitness industry situation in NZ

Boot camp style workouts

And…

Page 13: current fitness industry situation in NZ

Technology based workouts

For the modern athlete

Page 14: current fitness industry situation in NZ

As the financial future is uncertain…

And a real problem for many people

Therefore it is very important to consider this when running a gym in this climate

Page 15: current fitness industry situation in NZ

Please read the following report for in depth analysis of the current business situation of the New Zealand fitness industry.