CAUSUMERISM BRUNO LOBO | 2012 | C.C. BY-SA

WHAT IS ADDICTION AND VIRTUE?

CAUSUMERISM BRUNO LOBO | 2012 | C.C. BY-SA

WHAT IS ADDICTION AND VIRTUE?

You don't have control of addiction. Because it already control you.

The dependence moves you to action. And make born in you a desire for wanting more. In the society the most people don't look this with good eyes.

CAUSUMERISM BRUNO LOBO | 2012 | C.C. BY-SA

Disposition for make the well and a practice action for avoid the evil. But the virtue too is the

expression of loving anyone and offer the kindness, without

necessarily receiving something in return.

WHAT IS ADDICTION AND VIRTUE?

CAUSUMERISM BRUNO LOBO | 2012 | C.C. BY-SA

IF TWO THINGS ARE OPPOSITE HOW TO MAKE THEM WORK TOGETHER?

The capitalism shows the addictions can influence the purchases. But this capitalism society don't

reveal a way the charity can be benefited by the consumerism.

CAUSUMERISM BRUNO LOBO | 2012 | C.C. BY-SA

CAUSUMERISM: CONSUMERISM AND CHARITY

WALKING TOGETHER.

CAUSUMERISM BRUNO LOBO | 2012 | C.C. BY-SA

UNDERSTANDING THE COMPASSIONATE CONSUMPTION...

The capitalism created consumerism and this was

adopted by society.

Don't deceive yourself. The people will go buy. If the need or not. Because they chosen these

addictions.

AND THE WAVE FROM THE CONSCIOUS CONSUMPTION…

CAUSUMERISM BRUNO LOBO | 2012 | C.C. BY-SA

The conscious consumption proposes a look for the society

and environment.

And the consumers do want make enforce your opinions and be an

vehicle for the mobilization, political action and the belief in a better

world, via individual acts.

However, they won't go stop buy for to defend these causes. The consumerism impels for the

addiction the consumption.

CAUSUMERISM BRUNO LOBO | 2012 | C.C. BY-SA

The conscious consumption proposes a look for the society

and environment.

And the consumers do want make enforce your opinions and be an

vehicle for the mobilization, political action and the belief in a better world, via individual acts.

However, they don't go stop buy for to defend

these causes. The consumerism impels for

the addiction the consumption.

The capitalism created consumerism and this was

adopted by society.

Don't deceive yourself. The people will go buy. Needing or

not. Because they chosen these addictions.

THE CAUSUMERISM WORKING ON THESE

CONNECTIONS:

CAUSUMERISM BRUNO LOBO | 2012 | C.C. BY-SA

The conscious consumption proposes a look for the society

and environment.

And the consumers do want make enforce your opinions and be an

vehicle for the mobilization, political action and the belief in a better world, via individual acts.

However, they don't go stop buy for to defend

these causes. The consumerism impels for

the addiction the consumption.

The capitalism created consumerism and this was

adopted by society.

Don't deceive yourself. The people will go buy. Needing or

not. Because they chosen these addictions.

THE CAUSUMERISM WORKING ON THESE

CONNECTIONS:

The Causumerism gets b

orrows th

e consumption

and transfo

rms it

in virtue. It

makes b

uying is a way

to donate, decreasin

g the noise

s on th

e

consumerism insid

e of mind of p

erson.

CAUSUMERISM BRUNO LOBO | 2012 | C.C. BY-SA

EXAMPLES

CAUSUMERISM BRUNO LOBO | 2012 | C.C. BY-SA

(PRODUCT) RED

Causumerism is supported by famous people and great products. The movement is related to major brands for promoted your cause. In RED, transparency is restricted to the constructed ‘impact’ of purchase – the number of doses that will be provided to AIDS patients, and the number of people ‘saved’.*

EXAMPLES

*http://brandaidworld.wordpress.com/compassionate-consumption/CAUSUMERISM BRUNO LOBO | 2012 | C.C. BY-SA

O CÂNCER DE MAMA NO ALVO DA MODA.

In Brazil a great initiative for the cause of cancer was raised. Using the consumerism inside the

fashion, the brand made the subject relevant throughout the country. The effectiveness for the

target group was wonderful and your icon, far today, the symbol of cause against o cancer of

the nation.

EXAMPLES

*http://brandaidworld.wordpress.com/compassionate-consumption/CAUSUMERISM BRUNO LOBO | 2012 | C.C. BY-SA

BRUNO LOBO PINHEIRO PLANNER

lobo71185@hotmail.com Skype: lobo-pinheiro Linkedin: br.linkedin.com/pub/bruno-lobo/23/891/375/

CAUSUMERISM by Bruno Lobo Pinheiro is offer with Creative Commons - Atribuição-CompartilhaIgual 4.0 Internacional.