defining destiny

2014

Team Pic

the obvious

and key driver

BELIEF

2014-2015 goals

1. work to grow our clients business2. create case studies3. x growth of #ARM Digital4. formalise other services

2014-2015 goals - achieved

1. work to grow our clients business2. create case studies3. x growth of #ARM Digital4. formalise other services

case studiesClient Name Campaign Link To Read

Gionee Gionee E7 Social Media http://goo.gl/UWtYIQ

Gionee Gionee E7 Media Planning http://goo.gl/KhApRi

CitiBank #OMGSale http://goo.gl/Ov6yxb

CitiBank #HappierDiwali http://goo.gl/iWPPy7

NIIT #Wish4Vishy http://goo.gl/hJ7ikt

NIIT GNIIT Lead acquisition http://goo.gl/mmmIoD

Panasonic #Right2Breathe http://goo.gl/27bEFK

MTS MTS Internet baby http://goo.gl/C0S17D

2015building organisation for all key stake holders

organisationMind

decoding

People I work withMy work & workplace

My career

My mission in life / my goal

it’s about

PeopleProductGrowth

in action terms

PeopleProductGrowth

CultureSkillPlan

a culture to be proud of

Transparency

Harmony and belongingness

Freedom to learn and teach

growth plan - what do we offer?

our service portfolio

Strategy Analytics

Media Planning & Buying

SEO & SEM

Mobile Marketing

Social Media

E-ComCreative

Tech Development

Content Production

Experimental marketing

Strategy

Media Planning & Buying

SEO & SEM

Mobile Marketing

Social Media

E-ComCreative

Tech Development

Content Production

Experimental marketing

Analytics

how do we offer?

WE ARE A FULL SERVICE

DIGITAL CONSULTING COMPANY

why do we offer, whatever we offer, however we offer? why do we work together?

why digital marketing? WHY?

inspiration

our why

?

inner self

Do something innovative, bright & unique

Great place to work

Freedom

Joy of working together

we crafted our belief

mission

To design digital strategies which ensures brands attain the ‘loveable' status faster

than their competitors.

culture - our values (oct-a-core)

We work with great people • we are a great team and we expect a lot from each other• we create an environment where people can flourish and grow• we treat people with fairness and respect• we challenge each others ideas openly • we value diversity in people & ideas

#1 Respect People

Working together is Fun•we expect our people to know and enjoy each other •we have a challenging / energetic work environment•we celebrate our successes and each others accomplishments - both professional & personal

#2 Together is Fun

Don’t take success for granted•think and act like an startup•be humble with success, don’t be arrogant •be scrappy but resourceful

#3 Humble, Always!

Be actively involved•honour commitments•we openly communicate and trust each other•we honour confidentiality •we are representing the organisation & act appropriately

#4 Committed to Commitment

we ensure!•honesty and integrity in all we do•our business practices are beyond reproach•we make money by doing good things

#5 Honesty or nothing

Earn customer and user loyalty and respect every day•create, enhance and maintain great products and services• we apply technology and creatively to solve important problems

#6 Earn Respect

Sustainable long-term growth and profitability are key to our success•think scale and efficiency •we do things that matter

#7 Efficiency & Scale

We aspire to improve and add value to the ecosystem •aim high; think BIG, take risk•a healthy disregards for the impossible

#8 Ecosystem

oct-a-coreRespect PeopleWe work with great people • we are a great team and we expect a lot from each other• we create an environment where people can flourish and grow• we treat people with fairness and respect• we challenge each others ideas openly • we value diversity in people & ideas

Together is FunWorking together is Fun• we expect our people to know and enjoy each other • we have a challenging / energetic work environment• we celebrate our successes and each others accomplishments -

both professional & personal

Committed to CommitmentBe actively involved• honour commitments• we openly communicate and trust each other• we honour confidentiality • we are representing the organisation & act appropriately

Humble Always!Don’t take success for granted• think and act like an startup• be humble with success, don’t be arrogant • be scrappy but resourceful

Honesty or nothingwe ensure!• honesty and integrity in all we do• our business practices are beyond reproach• we make money by doing good things

Earn RespectEarn customer and user loyalty and respect every day• create, enhance and maintain great products and services• we apply technology and creatively to solve important

problems

Efficiency & ScaleSustainable long-term growth and profitability are key to our success• think scale and efficiency • we do things that matter

EcosystemWe aspire to improve and add value to the ecosystem • aim high; think BIG, take risk• a healthy disregards for the impossible

credits

We would like to credit the following for the following slides:• Slide 'defining destiny'': Any Given Sunday Al Pacino Pre-Game Speech• Slide 'inspiration': Ted Talks and Simon Sinek for the talk• Slides with our values have been inspired by the likes of Starbucks, Google, Zapos, Dell and other brands

which we hold in high esteem.

Thank You