katie neblett portfolio 2015

KATIE NEBLETTWriting Portfolio

katie.neblett@gmail.com

EDITORIAL CONTENT

Content Overview

LA Fashion Magazine Issue: Summer 2014Interviewed and reported on Betsey Johnson’s debut collection at Style Fashion Week in Los Angeles.

LA Fashion MagazineIssue: Spring 2014Assigned to profile local business Vertigo Salon and how they have become part of Downtown LA’s revitalization project

FIDM MODE™ (Magazine)Issue: Summer 2014Served as Editor-in-Chief of FIDM MODE, the student run publication of the Fashion Institute Design & Merchandising. I conceptualized ideas for the entire theme and layout of the magazine, wrote and edited articles, and oversaw a staff of 30.

FIDM MODE™ (Magazine)Issue: Summer 2014Interviewed FIDM alumna, Hannah Taylor Skarvla, co-owner of The Little Market e-commerce site.

FIDM MODE™ (Magazine)Issue: Summer 2014Interviewed entrepreneurs and created the 5 things FIDM students should keep in mind when starting their own business.

COPYWRITING

Copywriting Overview

Avenue KCopywriterCopywriter for fashion e-commerce website. Create compelling product desciption to drive consumer traffic and purchases.

WEB CONTENT &SOCIAL MEDIA

Web Content & Social Media Overview

I Am Kat GoldenOwner/CreatorCreate and publish trend reports, review beauty products, and style daily looks.

MediakixAccount ExecutiveCreate compelling content related to native advertising and social media to drive traffic toMediakix blog and company site.

Hey JarmaineWriterWorked as ghost writer for popular YouTube beauty guru, JLovesMac1 (Jarmaine Santiago). Created content for her blog, “Hey Jarmaine”.