advertising rates
DESCRIPTION
Advertising Rates• Published or negotiated cost of a specific unit of time or space. Q: How much does Manila Bulletin Advertising cost in the Philippines?SURCHARGE FOR COLOR ADS Additional: 110% for Center/Front/Back Pages 80% for Full Color 60% for 2 Spot Colors 30% for 1 Spot Color POSITION SURCHARGE Additional: 30% for pages 2,3,4,5,6,7,9 and front pages for Section III or IV, Back pages for Sections I,II,III or IV and center spread. INSERTS (Approved materias should be submitted at least 5 days before the date of issue) OVERSEAS ADVERTISEMENT RATES & REQUIREMENTS Display Advertisement: BLACK & WHITE Rate - US$ 28.00 pccm Classified Advertisement: US$ 10.00 per line (23 characters) US$ 28.00 pccm (For Classified Box Ads) Color Surcharge (collected over our US$ 28.99 occm, basic ad rate on Black & White) A. Spot Color - 10% color surcharge for each spot color up to 3 colors (spot colors are cyan, magenta & yellow) B. Full color - 30% color surcharge PRODUCTION REQUIREMENTS No. of Columns WIDTH (Dimension in Centimeters) 1 --------- 3.00 cms. 2 --------- 6.34 cms. 3 --------- 9.68 cms. 4 --------- 13.02 cms. 5 --------- 16.36 cms. 6 --------- 19.70 cms. 7 --------- 23.04 cms. 8 --------- 26.38 cms. 9 --------- 29.72 cms. HEIGHT 53.0 cms. (maximum) AD MATERIAL: 85 linescreen, 20% highlights for Black & White Ads 85 - 100 linescreen for Full Color Ads Centerspread with 1 cm. Gutter (center gap) POSITIVE material or digital format will be accepted. For colored ad, we require submission of color guide in newsprint for our reference Ad materials (Final Layout) should be in Photoshop (JPEG and / or TIFF format), flattened, 300 dpi, colored / black & white ad Ad materials must be faxed or e-mailed to us to determine best position for the ad Display Ads Section fax no.: (632)527-7533 E-mail: [email protected] Classified Ads Section fax no.: (632)527-1627 / 5277534 E-mail: [email protected] DEADLINES: Insertion Orders - 7 days before date of issue / publication (Final) Ad Materials - 5 days before date of issue / publicationTRANSCRIPT
Advertising Rates
• Published or negotiated cost of a specific unit of time or space.
Q: How much does Manila Bulletin Advertising cost in the Philippines?
Display ad rates (local)
Ad Size Weekday rates Sunday rates
1 page PhP150,255.00 PhP176,490.00
3/4 page (7 x 53 cm.) PhP116,865.00 PhP137,270.00
3/4 page (9 x 40 cm.) PhP114,817.50 PhP134,865.00
1/2 page PhP75,127.50 PhP88,245.00
1/3 page PhP56,700.00 PhP66,600.00
1/4 page PhP37,800.00 PhP44,400.00
1/6 page PhP25,200.00 PhP29,600.00
1/8 page PhP18,900.00 PhP22,200.00
1/16 page PhP9,450.00 PhP11,100.00
Minimum size PhP4,725.00 PhP5,550.00
Ear Ad B & W PhP7,087.50 PhP8,325.00
Ear Ad Full color PhP9,922.50 PhP11,655.00
Quoted rates are subject to VAT
SURCHARGE FOR COLOR ADS
Additional: 110% for Center/Front/Back Pages80% for Full Color60% for 2 Spot Colors30% for 1 Spot Color
POSITION SURCHARGE
Additional: 30% for pages 2,3,4,5,6,7,9 and front pages for Section III or IV, Back pages for Sections I,II,III or IV and center spread.
INSERTS (Approved materias should be submitted at least 5 days before the date of issue)
OVERSEAS ADVERTISEMENT RATES & REQUIREMENTS
Display Advertisement: BLACK & WHITE Rate - US$ 28.00 pccmClassified Advertisement: US$ 10.00 per line (23 characters)US$ 28.00 pccm (For Classified Box Ads)
Color Surcharge (collected over our US$ 28.99 occm, basic ad rate on Black & White)A. Spot Color - 10% color surcharge for each spot color up to 3 colors (spot colors are cyan, magenta & yellow)B. Full color - 30% color surcharge
PRODUCTION REQUIREMENTSNo. of Columns WIDTH (Dimension in Centimeters)1 --------- 3.00 cms.2 --------- 6.34 cms.3 --------- 9.68 cms.4 --------- 13.02 cms.5 --------- 16.36 cms.6 --------- 19.70 cms.7 --------- 23.04 cms.8 --------- 26.38 cms.9 --------- 29.72 cms.
HEIGHT53.0 cms. (maximum)
AD MATERIAL:85 linescreen, 20% highlights for Black & White Ads85 - 100 linescreen for Full Color AdsCenterspread with 1 cm. Gutter (center gap)POSITIVE material or digital format will be accepted. For colored ad, we require submission of color guide in newsprint for our referenceAd materials (Final Layout) should be in Photoshop (JPEG and / or TIFF format), flattened, 300 dpi, colored / black & white adAd materials must be faxed or e-mailed to us to determine best position for the adDisplay Ads Section fax no.: (632)527-7533 E-mail: [email protected] Ads Section fax no.: (632)527-1627 / 5277534 E-mail: [email protected]
DEADLINES:Insertion Orders - 7 days before date of issue / publication(Final) Ad Materials - 5 days before date of issue / publication
1 Page
Q: How much does a Sticker Cost?
• Sticker cost P 70.00 per A4 Picture Size.
Q: How much does the Billboard Cost?
• Billboard cost P 350.00 per sq/m per space
Q: How much does the Tarpauline Cost?
• Tarpauline cost P 20.00 sq/m
Q: How much does the Logo Cost?
• Logo cost P 30.00 per print
Q: How much does the T- Shirt Cost?
• T- Shirt cost P 200.00/ P 250.00 per A1 Picture Size
Q: How much does the Brochure Cost?
• Brochure cost P 6.00 per piece
Q: Magkano ba Magpagawa o Magpa- Edit ng Logo?
• Editting Logo cost P 100.00 per piece 3x3 size
Q: How much does the ID Neck?
• ID Neck cost P 85.00 per piece
Source:ARTEMAN
Q: How much the Talent fee of a Model?
• Celebrity endorsers can go from P250,000 and into the millions
• Lead Talents on average do not go below P50,000 unless their agent doesn't have the balls to fight for them or just desperate for a gig (any gig, that is). Supporting cast members for the commercial may range from P20,000-P50,000.
• Lead actors may reach the P100,000
• Extra- P 1,000-P1,500