a collection of quotes from simon sinek

Reference: goodreads.com

A Collection of Quotes

from

Simon Sinek

Infographic published by Neil Beyersdorf neil-beyersdorf.branded.me/

Simon Sinek is an author, motivational

speaker best known for popularizing the

concept of "the golden circle" and to "Start

With Why", described by TED as "a simple

but powerful model for inspirational

leadership all .

Born: October 9, 1973 , Wimbledon,

London, United Kingdom

Reference: Wikipedia

Infographic published by Neil Beyersdorf linkedin.com/in/neilbeyersdorf

The Golden Circle What

Every organization on the planet

knows WHAT they do. These are

products they sell or the services

they offer.

How Some organizations

know HOW they do it. These

are the things that make

them special or set them

apart from their competition.

Why Very few organizations know WHY

they do what they do. WHY is not

about making money. That’s a result.

It’s a purpose, cause or belief. It’s the

very reason your organization exists.

Simon Sinek discusses the principal behind every successful person and business. A simple but powerful model for how leaders inspire action, starting with a "Golden Circle" and the question "Why? “ "First why and then trust." - Simon Sinek

“People don’t buy “what” you do, they buy “why” you do it.” - Simon Sinek


“For values or guiding principles to be truly effective, they have to be verbs.” - Simon Sinek


“If you’re not consistent in the things you say and do, no one will know what you believe.” - Simon Sinek Infographic published by Neil Beyersdorf linkedin.com/in/neilbeyersdorf

“If you hire people just because they can do a job, they’ll work for your money. But if you hire people who believe what you believe, they’ll work for you with blood and sweat and tears.” - Simon Sinek Infographic published by Neil Beyersdorf linkedin.com/in/neilbeyersdorf

“If you don't understand people, you don't understand business.” - Simon Sinek


“Every company, organization or group with the ability to inspire starts with a person or small group of people who were inspired to do something bigger than themselves.” - Simon Sinek


“It’s not just WHAT or HOW you do things that matters; what matters more is that WHAT and HOW you do things is consistent with your WHY.” - Simon Sinek


“We're not good at everything, we're not good by ourselves. Our ability to build trust and relationships is the key to our survival as a race, and to thriving as idea makers.” - Simon Sinek Infographic published by Neil Beyersdorf linkedin.com/in/neilbeyersdorf

“Words may inspire, but only action creates change. Most of us live our lives by accident we live life as it happens. Fulfillment comes when we live our lives on purpose.” - Simon Sinek Infographic published by Neil Beyersdorf linkedin.com/in/neilbeyersdorf

“Great companies don't hire skilled people and motivate them, they hire already motivated people and inspire them.” - Simon Sinek


“For great leaders, The Golden Circle is in balance. They are in pursuit of WHY, they hold themselves accountable to HOW they do it and WHAT they do serves as the tangible proof of what they believe.” - Simon Sinek Infographic published by Neil Beyersdorf

linkedin.com/in/neilbeyersdorf

“If the leader of the organization can’t clearly articulate WHY the organization exists in terms beyond its products or services, then how does he expect the employees to know WHY to come to work?” - Simon Sinek Infographic published by Neil Beyersdorf


“Being the leader means you hold the highest rank, either by earning it, good fortune or navigating internal politics. Leading, however, means that others willingly follow you—not because they have to, not because they are paid to, but because they want to.” - Simon Sinek Infographic published by Neil Beyersdorf


“Those who are inspired are willing to pay a premium or endure inconvenience, even personal suffering. Those who are able to inspire will create a following of people—supporters, voters, customers, workers—who act for the good of the whole not because they have to, but because they want to.” - Simon Sinek Infographic published by Neil Beyersdorf


“All we have is the undying belief of this one person of a world that exists in the future and his ability to communicate it in a way that lets us imagine it as clearly. All leaders must have two things: they must have a vision of the world that does not exist and they must have the ability to communicate it.” - Simon Sinek Infographic published by Neil Beyersdorf


“Addicted to the short-term results, business today has largely become a series of quick fixes added on one after another after another. The short-term tactics have become so sophisticated that an entire economy has developed to service the manipulations, equipped with statistics and quasi-science. Direct marketing companies, for example, offer calculations about which words will get the best results on each piece of direct mail they send out.” - Simon Sinek Infographic published by Neil Beyersdorf


“Because the work we’re doing now is better than the work we were doing six months ago. And the work we’ll be doing six months from now will be better than the work we’re doing today.” - Simon Sinek


“The goal of business should not be to do business with anyone who simply wants what you have. It should be to focus on the people who believe what you believe.” - Simon Sinek


“Companies that fail to communicate a sense of WHY force us to make decisions with only empirical evidence. This is why those decisions take more time, feel difficult or leave us uncertain.” - Simon Sinek Infographic published by Neil Beyersdorf


“It’s worth repeating: people don’t buy WHAT you do, they buy WHY you do it.” - Simon Sinek


“Great leaders are those who trust their gut. They are those who understand the art before the science. They win hearts before minds. They are the ones who start with WHY.” - Simon Sinek


“There are only two ways to influence human behavior: you can manipulate it or you can inspire it.” - Simon Sinek


“When faced with a result that doesn’t go according to plan, a series of perfectly effective short-term tactics.” - Simon Sinek


“We say WHAT we do, we sometimes say HOW we do it, but we rarely say WHY we do WHAT we do.” - Simon Sinek


“This is important because our behavior is affected by our assumptions or our perceived truths. We make decisions based on what we think we know.” - Simon Sinek


“There are many ways to motivate people to do things, but loyalty comes from the ability to inspire people.” - Simon Sinek


“Our need to belong is not rational, but it is a constant that exists across all people in all cultures.” - Simon Sinek


“Great leaders and great organizations are good at seeing what most of us can’t see. They are good at giving us things we would never think of asking for.” - Simon Sinek


“You have to be careful what you think you know.” - Simon Sinek Infographic published by Neil Beyersdorf


“Finding WHY is a process of discovery, not invention.” - Simon Sinek


“You don’t hire for skills, you hire for attitude. You can always teach skills.” - Simon Sinek


“Every day, the competition is doing something new, something better.” - Simon Sinek


“Those who truly lead are able to create a following of people who act not because they were swayed, but because they were inspired.” - Simon Sinek


“Only when the WHY is clear and when people believe what you believe can a true loyal relationship develop.” - Simon Sinek


“There are many ways to motivate people to do things, but loyalty comes from the ability to inspire people. Only when the WHY is clear and when people believe what you believe can a true loyal relationship develop.” - Simon Sinek Infographic published by Neil Beyersdorf


“There are leaders and there are those who lead. Leaders hold a position of power or influence. Those who lead inspire us.” - Simon Sinek


“Those who lead are able to do so because those who follow trust that the decisions made at the top have the best interest of the group at heart.” - Simon Sinek Infographic published by Neil Beyersdorf


“It’s not Bill Gates’s passion for computers that inspires us, it’s his undying optimism that even the most complicated problems can be solved.” - Simon Sinek


“Those who lead are able to do so because those who follow trust that the decisions made at the top have the best interest of the group at heart. In turn, those who trust work hard because they feel like they are working for something bigger than themselves.” - Simon Sinek Infographic published by Neil Beyersdorf


“However, if we’re starting with the wrong questions, if we don’t understand the cause, then even the right answers will always steer us wrong . . . eventually. The truth, you see, is always revealed . . . eventually.” - Simon Sinek


“Many companies have star employees and star salesmen and so on, but few have a culture that produces great people as a rule and not an exception.” - Simon Sinek Infographic published by Neil Beyersdorf


“Leadership is the ability to rally people not for a single event, but for years.” - Simon Sinek


“Regardless of WHAT we do in our lives, our WHY—our driving purpose, cause or belief—never changes.” - Simon Sinek Infographic published by Neil Beyersdorf


“Henry Ford summed it up best. “If I had asked people what they wanted,” he said, “they would have said a faster horse.”” - Simon Sinek


“Great leaders, in contrast, are able to inspire people to act. Those who are able to inspire give people a sense of purpose or belonging that has little to do with any external incentive or benefit to be gained. Those who truly lead are able to create a following of people who act not because they were swayed, but because they were inspired.” - Simon Sinek


“This relationship starts to clarify the difference between a vision statement and a mission statement in an organization. The vision is the public statement of the founder’s intent, WHY the company exists. It is literally the vision of a future that does not yet exist. The mission statement is a description of the route, the guiding principles—HOW the company intends to create that future.” - Simon Sinek


“We are drawn to leaders and organizations that are good at communicating what they believe. Their ability to make us feel like we belong, to make us feel special, safe and not alone is part of what gives them the ability to inspire us.” - Simon Sinek


“Cultures are groups of people who come together around a common set of values and beliefs. When we share values and beliefs with others, we form trust. Trust of others allows us to rely on others to help protect our children and ensure our personal survival.” - Simon Sinek Infographic published by Neil Beyersdorf


“All organizations start with WHY, but only the great ones keep their WHY clear year after year. Those who forget WHY they were founded show up to the race every day to outdo someone else instead of to outdo themselves. The pursuit, for those who lose sight of WHY they are running the race, is for the medal or to beat someone else.” - Simon Sinek


“Charisma has nothing to do with energy; it comes from a clarity of WHY. It comes from absolute conviction in an ideal bigger than oneself. Energy, in contrast, comes from a good night’s sleep or lots of caffeine. Energy can excite. But only charisma can inspire. Charisma commands loyalty. Energy does not.” - Simon Sinek Infographic published by Neil Beyersdorf


“The farther right you go on the curve, the more you will encounter the clients and customers who may need what you have, but don't necessarily believe what you believe. As clients, they are the ones for whom, no matter how hard you work, it's never enough. Everything usually boils down to price with them. They are rarely loyal. They rarely give referrals and sometimes you may even wonder out loud why you still do business with them. "They just don't get it," our gut tells us. The importance of identifying this group is so that you can avoid doing business with them.” - Simon Sinek


“If the leader of the organization can’t clearly articulate WHY the organization exists in terms beyond its products or services, then how does he expect the employees to know WHY to come to work?” - Simon Sinek Infographic published by Neil Beyersdorf


“Average companies give their people something to work on. In contrast, the most innovative organizations give their people something to work toward.” - Simon Sinek


“Leadership requires two things: a vision of the world that does not yet exist and the ability to communicate it.” - Simon Sinek Infographic published by Neil Beyersdorf


“The lack of a clear set of values and beliefs, along with the weak culture that resulted, created the conditions for an every-man-for-himself environment, the long-term impact of which could yield little else than disaster. This is caveman stuff.” - Simon Sinek Infographic published by Neil Beyersdorf


“The role of a leader is not to come up with all the great ideas. The role of a leader is to create an environment in which great ideas can happen.” - Simon Sinek


“If they had started their sales pitch with WHY the product existed in the first place, the product itself would have become the proof of the higher cause—proof of WHY.” - Simon Sinek


a collection of quotes from simon sinek

Leadership & Management

neil beyersdorf linkedin

simon sinek infographic

simon sinekinfographic

people dont

skilled people

motivated people

small group of people

golden circle