2014 phoenix addy awards - phx adv · create your next media plan around azfoothills.com...

We fight the grind every day.once a year, We Win.

ADDY AWARDSbook of winners

2014 Phoenix

Presented by Ad 2 Phoenix And Phoenix Ad Club 1

on behalf of the boards of Phoenix AdClub and Ad2 Phoenix, we’d like to welcome you to the 2014 Addy Awards.

More often than not, we find ourselves pitching against each other and commenting on each other’s work as colleagues in a competitive, creative industry. but tonight, we welcome the opportunity to applaud the best of the best in our market.

it’s incredibly inspiring to see the community come together; agencies, independents, media, students, schools, printers and production companies alike. we take great pride in being a part of the advertising community in Arizona.

it was a record year for submissions, charging this year’s judges with the daunting task of selecting the best from more than 500 entries of amazing work.

And while we can always count on some disappointment and disagreement with the judges’ opinions, we’re confident that the market showed its absolute best and the results reflect that. beyond the local level, we have every confidence that our market will have a great showing at the district and national awards.

we would like to express special thanks to luis Medina, Jackie Mossay and the whole team at Park & Co. from concepting to design and production, the time and effort that each of you spent to bring this year’s Addys to life are appreciated more than you know. we also couldn’t have done this without the support and time of each of the volunteers from our community throughout the entire planning process this year. thanks to each of you who dove in to help with everything from planning and judging to putting tonight’s festivities together.

take a look at the display of the winners, have a drink, reconnect with former co-workers, applaud the awards and enjoy the show.

TED ANDERSON President Phoenix AdClub

BRITNI JACKSON President Ad2Phx

27,68038,256

26,1089,563

Social Media FollowingDemographics We reach a young, active, and affluent audience.

Create your next media plan around AZFoothills.com

MAR2014_fullpage_AZFDCpromo_v6.indd 1 2/14/14 3:30 PM

2 29th AnnuAl Phoenix Addy AwArds Presented by Ad 2 Phoenix And Phoenix Ad Club 3

2014 ADDY JuDges: Dennis Budell, samantha Jiménez, Rob Rosu and Xavier Teo

dennis budell Associate Creative director Greenrubino, seattle, wA

dennis brings over 20 years of experience, along with a unique blend of art direction, concept development, dry humor and pop culture references to seattle, washington’s Greenrubino. Prior to this, he worked at drake Cooper, in boise, idaho. his experience with large and small markets has helped him develop a keen perspective on how to reach specific audiences, ranging from sophisticated wine-sipping, social elites to backwoods, beer-guzzling, yokel elites.

dennis’ work has been featured in Adweek, Communication Arts and luerzer‘s Archive. he’s won two national Gold Addy Awards and several northwest regional Addys.

he’s also an Associate Creative dad, who along with his wife, attempts to manage three very energetic kids.

samantha Jiménezsenior Creative latinworks, Austin, tx

samantha has over ten years of experience in advertising working for top shops like ddb, Jwt, saatchi & saatchi, and the richards Group. some clients she’s had the pleasure of working for are Volkswagen, Gatorade, bridgestone, Colgate, the home depot, ford, nestlé, ram trucks, Procter & Gamble and dos equis.

she’s currently a senior creative at latinworks, Multicultural Agency of the year 2013 by Ad Age, where she has worked developing multiplatform campaigns for clients such as lowe’s, Aio, Pepsi, domino’s Pizza and bud light.

samantha has extensive experience developing strategic creative for general, hispanic, and total markets. having always worked at leading creative shops, she believes that with every brief comes the chance to do your best work.

rob rosuCreative director/head Copywriter brandtailers, los Angeles, CA

rob has been working in the ad agency world for over 14 years as a writer, print/web designer and video editor/producer. big and small agencies. big and small accounts. big and small budgets. he thinks integrated in all he creates…t.V. radio. Print. online. direct Mail. outdoor. Mobile. basically, he’s a true idea man.

recently, as Creative director at iMw, rob led the team through customized creative briefs to produce multiple approaches to a communications challenge from which the biGGest of the biG ideas come through for clients like Pacific hospitality Group, sunkist Growers, Avocados from Mexico, denso and more.

rob has also worked for a variety of agencies, to include, doner, dentsu, ddb, fCb, yr and Alcone Marketing Group.

xavier teointegrated Creative director deutsch lA, los Angeles, CA

Currently at deutsch lA as an integrated Creative director working on brands across dr. Pepper snapple group and taco bell. xavier worked as a digital creative most part of his advertising career.

xavier worked at Modernista! boston for 3 years and singapore for twelve years on regional campaigns for international brands including levi’s, dhl, Johnnie walker, yahoo! and unilever.

during his stint with Modernista!, he worked with clients such as national Parks foundation, nickelodeon, Cadillac, boulder digital works and (red). xavier also spearheaded the highly engaging transmedia Alternate reality Game for showtime’s dexter that won the webbys Peoples Choice awards.

his work has also been recognized by, AdC, d&Ad, one show, AiGA, Communication Arts, Cannes, webby and fwA.

JudGes

Addy Judge selection is made after a thorough and exhaustive evaluation process. each year, our Addy Chair(s), committee members and industry leaders spend a countless number of hours researching the most qualified and respected candidates to judge our local Addy submissions. those selected are charged with the responsibility of judging the finest work of our industry created for our market across each of its diverse specialties — paying particular attention to the work as it relates to local competition.

this year’s judge search was no exception, our judges encompass proficiencies in multiple areas of expertise and represent some of the top agencies in the country to make the connections and understand how ideas and creativity can combine for powerful results. Also, due to a record number of entries this year, we have expanded our judging panel to four judges.

addy Judging System the entry judging is a blind process where each judge awards an individual score for each entry using a numerical judging system entered into the national Addy software. Judges do not confer with each other or discuss the entries during the judging process with the exception of determining special awards.

Special awards After all entry scores have been entered and tabulated, judges discuss top entries and, through consensus, decide which entry will receive the best of show Award and if any other entry should be granted the special Judges Award, Art director and Copywriter of the year Awards.


Ad Person of the yeAr

it’s a bit unusual that an AdClub past president is nominated for Ad Person of the year, but Mark Munoz is a bit unusual. for starters, he’s been a passionate advocate for the Phoenix advertising community over the past decade. he’s spent countless hours on things most people turn their noses up at, including running the AdClub, building member consensus, chairing the Addy’s® twiCe(masochist?) and leading the charge on this year’s Addy’s judging and event. bottom line, the Phoenix AdClub and our ad community wouldn’t be where it is today without Mark’s guidance and passion.

but that’s not all. Mark was nominated for this award by a number of people in the community: co-workers, community leaders and friends. it’s a testament to his big heart and willingness to serve. in fact, there was a clear consensus of endorsements across the industry for him. it’s clear that Mark epitomizes the best of our community. his creativity, smarts and passion continue to be a strong presence in the market. Mark has represented Phoenix as an Addy® judge across the country and he was named one of the “40 hispanic leaders under 40” from the hispanic Chamber of Commerce. he’s contributed to Create magazine, a publication recognized throughout the industry and across the country. Mark is fortunate to be successful in his fields of expertise—brand development and graphic design—both of which combine his artistic talents with intellectual problem-solving skills. in 2005, he co-founded riPe Creative, an award-winning design firm representing a diverse client list that he continues to run today.

this year’s high marks go to Mark. well done. And well deserved.

MArk MunoZ RIPE CREATIVE

PRevious ReciPienTs

2013 beau lane2012 Matt owens2011 dd kullman2010 Park howell2009 fran Mallace2008 Chris McMurry 2007 roger hurni 2006 Jos Anshell 2005 tim riester 2004 karen kallet 2002 david Anderson 2001 barbara lehman 2000 brian landauer 1999 Marty laurel 1998 dee Courtwright 1997 louis Moses 1996 Carl eller 1995 ed lane 1994 ray Artigue 1993 liz topete-stonefield 1992 ron bergamo 1991 Jim taszarek, sr. 1990 walt selover 1989 bill lavidge 1988 rolf normann 1987 dan Pollick 1986 Jim hutelmyer 1985 win holden 1984 Mary Morrison 1983 karen dewall 1982 bill owens 1980 don hildebrandt 1979 bob reade 1978 Ardelle whitehead 1977 kenneth Patton 1976 Marlene klotz 1975 daphne dicino 1974 Pat Poulson 1973 Maurie helle 1972 bob bulla 1971 sherwin block 1970 lou reynolds 1967 duncan Jennings 1966 Charles Pine 1965 hal Metcalf 1964 bob Zacher 1963 Mary simunich 1962 John redfield 1961 Mildred May 1960 Avis Garland 1959 Andy Chuka, sr.

CreAtiVe direCtor of the yeAr

PRevious ReciPienTs

2013 luis Medina2012 tom ortega2011 bob Case

for the past decade, doug bell has quietly lead the design team at kitchen sink studios. And by quietly, we mean not so quietly. his enthusiasm and energy is infectious. we especially love it at 8 a.m. on Monday mornings.

doug’s work ethic is inspiring. the environment he helps cultivate is nurturing. And his industry expertise is annoying. the guy knows a little bit about everything. And he uses that knowledge to push kitchen sink’s projects to new levels.

designer. family man. outdoorsman. he’s the person you’d actually want to be stuck on a deserted island with, ensuring you’ll survive. he brings that same toolset to our drawing tables, since he’s quick to problem solve and delegate.

keeping up with doug is exhausting. but we think his leadership and humble guidance make him one hell of a Creative director.

douG bell KITCHEN SINK

SteveIrvin

KatieRaml

AmberSullins

To all the winners and nominees for making ads just like this one

(but way better).

Congratulations!

8 29th AnnuAl Phoenix Addy AwArds

best of show

vermillionKitchen SinK StudioS



Art direCtor of the yeAr

shane TangMatt dutile

Photography self Promotion

direct Mail

the JameS agency, inc

CoPywriter of the yeAr

Doug BellVermillion

Kitchen SinK StudioS


1

2

4

3

03B FREE-STANDINg

1 Award: Silver ADDY Award entrant: The Lavidge Company Advertiser: republic services title: republic services Poster Credits: Melissa Mcfarlin, sr. Art director natalie Mckenna, Copywriter debi Mees, Creative director Mercedes Contreras, Associate

director/Advertising nikki kerns, Account Coordinator tim trull, Managing director/Advertising

03D BRANDED ENVIRONmENT

2 Award: Bronze ADDY Award entrant: Arizona State University Advertiser: strategic Marketing & Communications,

Asu office of Public Affairs title: Asu dream it. do it. display Credits: sara bielski, Graphic designer

04 SALES PROmOTION — CAmPAIgN (FOR CATEgORIES 01A-03D)

3 Award: Silver ADDY Award entrant: The Lavidge Company Advertiser: dole title: dole — ”Peel the love” Campaign Credits: Melisssa Mcfarlin, sr. Art director daniel Goldberg, sr. Copywriter debi Mees, Creative director Jon Arvizu, illustrator Mercedes Contreras, Associate

director/Advertising

4 Award: Bronze ADDY Award entrant: Fisher Advertiser: Phoenix suns title: Phoenix suns ignite the future

Campaign Credits: Greg fisher, owner and Chief

Creative officer GG leMere, Creative director buddy higgs, Creative director —

Copywriter hugh Mulligan, senior designer stephanie stafford, Art director ruben Juaregui, web designer Jason Geiger, interactive designer

and developer stacy Johansen, Account Manager buzzsaw, Production Company ben orisich, director dino hermann, Music & sound design

1

2

4

3

sAles ProMotion01B SALES KIT OR PRODUCT

INFORmATION SHEETS

1 Award: Silver ADDY Award entrant: Fisher Advertiser: red Mountain resort title: red Mountain resort Credits: Greg fisher, owner and Chief

Creative officer GG leMere, Creative director Virginia Price, designer dawn kemmer, Account Manager Andy Mrozinski, Production Manager buddy higgs, Creative director —

Copywriter scott baxter, Photographer Jen bates, designer Connie forney, o’neil Printing

2 Award: Bronze ADDY Award entrant: Fisher Advertiser: Phoenix suns title: suns sixth Man renewal Package Credits: Greg fisher, owner and Chief

Creative officer GG leMere, Creative director buddy higgs, Creative director —

Copywriter Jason Geiger, interactive designer

and developer stacy Johansen, Account Manager Andy Mrozinski, Production Manager Virginia Price, designer

02A SINgLE UNIT

3 Award: gold ADDY Award entrant: Fiesta Bowl Advertiser: fiesta bowl title: fiesta bowl stadium box Credits: ryan lowry, Creative director —

fiesta bowl Andrew bagnato, Chief of

Communications — fiesta bowl Chad Carmody, Account executive —

Prisma ryan nelson, Photographer

03A COUNTER TOP OR ATTACHED

4 Award: Silver ADDY Award entrant: moses Advertiser: roger Clyne’s Mexican

Moonshine tequila title: Mexican Moonshine Point of

Purchase Posters Credits: louie Moses, executive Creative

director J. Jason smith, Creative director katie blaker, Art director betsy fox, Associate Creative director Jennifer schuman, senior Art director danny upshaw, Graphic designer lauren tree, senior Creative lauren rust, Account executive


09D mAgAzINE DESIgN (ENTIRE mAgAzINE)

1 Award: gold ADDY Award entrant: LaneTerralever Advertiser: Inspirato Magazine title: Inspirato Magazine Credits: Peter shaer, VP Creative director Gary serviss, VP Creative director Chris rhodes, senor Project Manager travis Gauthier, flash designer

2 Award: Silver ADDY Award entrant: Switch Studio Advertiser: Process Magazine title: Process winter 2013 Credits: Jim nissen, Publisher +

Creative director Marisa bigler, designer Patricia tompkins, designer elizabeth dam, Production Manager

09E BOOK DESIgN (ENTIRE BOOK)

3 Award: gold ADDY Award entrant: PS Studios Advertiser: lisa sette Gallery title: siri devi khandavilli — kama Credits: Peter shikany, Creative director brad Jones, Graphic designer

4 Award: gold ADDY Award entrant: PS Studios Advertiser: Phoenix Art Museum title: kehinde wiley — Memling Credits: Peter shikany, Creative director brad Jones, Graphic designer

5 Award: Silver ADDY Award entrant: Forty Advertiser: windpact title: windpact brand handbook Credits: niki blaker, design strategist Matt howards, Communications

strategist larissa scordato, Project Manager

1

2

3

4

5

05 SALES PROmOTION — AUDIO / VIDEO SALES PRESENTATION

1 Award: Silver ADDY Award entrant: True Story Films Advertiser: Arizona state university title: sun devil basketball “team intro” Credits: true story films, Production Company Cary truelick, director Matt trandel, Producer katelyn fukayama, Producer Copper Post, Post Production robert beadle, executive Producer Chaz smith, Post Producer JJ Chalupnik, editor nichole kizer, Colorist lenny solis, Vfx Artist lisa Poje, Motion Graphics AMP studios, sound design

CollAterAl MAteriAl07B FOUR-COLOR

2 Award: Bronze ADDY Award entrant: Fisher Advertiser: Pinnacle west title: Pinnacle west Annual report Credits: Greg fisher, owner and Chief

Creative officer GG leMere, Creative director dawn kemmer, Account Manager Andy Mrozinski, Production Manager scott baxter, Photographer

08B FOUR COLOR

3 Award: Bronze ADDY Award entrant: FabCom — Integrated Strategic

marketing Advertiser: university of Advancing technology title: university of Advancing technology

opportunity brochure Credits: team fabCom

09A COVER

4 Award: Silver ADDY Award entrant: Switch Studio Advertiser: Process Magazine title: Process winter 2013 Credits: Jim nissen, Publisher +

Creative director Patricia tomkins, designer Marisa bigler, designer elizabeth dam, Production Manager

1

2

3

4


1

2

3

4

1

2

3

4

6

5

10B CAmPAIgN

1 Award: Silver ADDY Award entrant: HAPI Advertiser: the Armored Group title: the Armored Group — ViP/bAtt

Vehicles Credits: Jason hackett, Creative director /

Copywriter danielle knotts, senior Art director Jay delutis, Junior Art director danny stoeller, brand strategist /

Account supervisor

2 Award: Silver ADDY Award entrant: moses Advertiser: Grand Canyon Association title: kolb studio Posters Credits: louie Moses, executive Creative

director Jason smith, Creative director katie blaker, Art director karin Valentine, Account supervisor Chris fiscus, director of Public

relations

11B INVITATION

3 Award: Bronze ADDY Award entrant: Fisher Advertiser: Phoenix suns title: suns rowley invite Credits: Greg fisher, owner and Chief

Creative officer GG leMere, Creative director stephanie stafford, Art director buddy higgs, Creative director —

Copywriter stacy Johansen, Account Manager

11C ANNOUNCEmENT

4 Award: Silver ADDY Award entrant: PS Studios Advertiser: desert botanical Garden title: desert botanical Garden

75th Anniversary keepsake booklet Credits: Peter shikany, Creative director Judy smith, Graphic designer Margaret dixon, Graphic designer

10A SINgLE

1 Award: gold ADDY Award entrant: Bob Case Illustration Advertiser: Pedal Craft title: Pedal Craft Poster Credits: bob Case, illustrator/Art director doug Penick, Proprietor

2 Award: Silver ADDY Award entrant: HAPI Advertiser: the Armored Group title: tAG — ViP riP Credits: Jason hackett, Creative director /


Account supervisor

3 Award: Bronze ADDY Award entrant: Cramer-Krasselt Advertiser: Monterey County Convention and

Visitors bureau title: Monterey — Poster — horseback Credits: ian barry, executive Creative director Jon shore, Creative director/Copywriter ben bonnan, senior Art director keith nielsen, digital Production Artist sean Murphy, Photographer Christina nguyen, Project/Production

Manager emily George, Vice President,

Account supervisor sara lewinson, Account executive

4 Award: Bronze ADDY Award entrant: HAPI Advertiser: the Armored Group title: tAG — bAtt survive a Gunfight Credits: Jason hackett, Creative director /


Account supervisor

5 Award: Bronze ADDY Award entrant: HAPI Advertiser: the Armored Group title: tAG — bAtt underdog Credits: Jason hackett, Creative director /


Account supervisor

6 Award: Bronze ADDY Award entrant: HAPI Advertiser: the Armored Group title: tAG — ViP tank Credits: Jason hackett, Creative director /


Account supervisor


1

2

3

1

2

3

4

1 Award: Bronze ADDY Award entrant: Off madison Ave Advertiser: high Ground title: Cactus league spring training

stadium banners Credits: John tomkiw, Creative director brian woodard, Associate Creative

director/Art director dd kullman, senior Copywriter

2 Award: Bronze ADDY Award entrant: The Lavidge Company Advertiser: Mcdonald’s title: Mcdonald’s Mcrib ooh Credits: Clint bosman, Art director daniel Goldberg, sr. Copywriter ronda Parker, Print Production

Manager kyra harmanos, Associate director/

Advertising kelly McCleary, Account executive brittany williams, Account executive lindsay willis, Account Coordinator

non-trAditionAl AdVertisinG20A SINgLE

3 Award: Bronze ADDY Award entrant: Cramer-krasselt Advertiser: Arizona science Center title: Arizona science Center —

ooh steps to the Moon Credits: ian barry, executive Creative director shawn Miller, senior Art director John Zapf, Associate Creative director/

Copywriter keith nielsen, digital Production Artist Christina nguyen, Project/Production

Manager ben tsai, Vice President, Management

supervisor

direCt MArketinG12B 3-D

1 Award: gold ADDY Award entrant: RIESTER Advertiser: Midfirst bank title: Mfb business express book Credits: tom ortega, Chief Creative officer Paul svancara, senior Art director Jon resheske, Copywriter Ali Moellering, integration bill robbins, Print Producer James dempsey/Mark sparks,

Production ironwood litho, Printer roswell binding, bookbinding

2 Award: Silver ADDY Award entrant: Off madison Ave Advertiser: legends entertainment district title: legends dimensional direct Mail Piece Credits: John tomkiw, Creative director/writer Jason stewart, Art director

out-of-hoMe16B ExTERIOR (OUTSIDE / ON A mASS

TRANSIT VEHICLE)

3 Award: Silver ADDY Award entrant: R&R Partners Advertiser: Valley Metro title: Valley Metro holiday train wrap Credits: Arnie diGeorge, executive Creative

director Chris hagan, Creative director Greg harwell, Associate Creative

director ken Pham, Copywriter stefan swenson, Graphic designer Matt silverman, VP, Managing director brian kunnari, Group Account director AJ Montgomery, Assistant Account

executive wayne watford, illustrator

18 OUT-OF-HOmE — CAmPAIgN

4 Award: gold ADDY Award entrant: RIESTER Advertiser: short leash sit...stay sausage +

hot dog eatery title: sit...stay Poster Campaign Credits: tom ortega, Chief Creative officer Jon resheske, Copywriter Paul svancara, senior Art director Gina Meola, Photographer


24B FOUR-COLOR

1 Award: Silver ADDY Award entrant: Cramer-Krasselt Advertiser: MGM Grand title: MGM — Print — Campaign Credits: ian barry, executive Creative director ben bonnan, senior Art director Megan stark, senior Copywriter Mike lehnhardt, digital Production

Artist Christina nguyen, Production Manager Vicky Gross, Project Management

supervisor emily George, Vice President, Account

supervisor sara lewinson, Account executive

2 Award: Silver ADDY Award entrant: Off madison Ave Advertiser: Arizona office of tourism title: national Ad Campaign Credits: John tomkiw, Creative director/writer brian woodard, Associate Creative

director/Art director dan shewmaker, Art director/

Photo editing

3 Award: Bronze ADDY Award entrant: air INTEgRATED Advertiser: Chandler Compadres title: food fight Print — tasting event of

the Century Credits: dave ragar, Creative director Mike Vera, Art director, Copywriter

1 2

3

20B CAmPAIgN

1 Award: Bronze ADDY Award entrant: Cramer-Krasselt Advertiser: Arizona science Center title: Arizona science Center —

ooh Campaign Credits: ian barry, executive Creative director shawn Miller, senior Art director John Zapf, Associate Creative director/

Copywriter keith nielsen, digital Production Artist Christina nguyen, Project/Production

Manager ben tsai, Vice President, Management

supervisor

ConsuMer or trAde PubliCAtion23B FOUR-COLOR

2 Award: Silver ADDY Award entrant: ANDERSON Advertising and

Public Relations Advertiser: Mayo Clinic title: Mayo Clinic Choices Credits: John Zello, Art director Craig twombley, Photographer brad Palm, Photo retoucher dustin Perrotti, Junior Art director ted Anderson, Account director

1

2

Congratulations ADDY Winners. We salute you!

Congratulations to all tonight’s Addy® winners.We’re proud to say we know you.

Your friends at Alliance Airport Advertising and Sky Harbor Int’l Airport

- Written by Joe Raposo but brought to life by Sinatra

OOH that soars to 40+ million affluent people every year.

AAA Addy Program Ad.indd 1 2/12/14 9:29 AM


1 Award: Bronze ADDY Award entrant: Cramer-Krasselt Advertiser: Phoenix Coyotes title: Phoenix Coyotes — Gloves, Pads,

face. Credits: ian barry, executive Creative director Jon shore, Creative director/Copywriter ben bonnan, senior Art director Mike lehnhardt, digital Production

Artist Christina nguyen, Production Manager Vicky Gross, Project Management

supervisor Phil Goldberg, senior Vice President,

director of Account Management lisa henry, Vice President, Account

supervisor

29A SINgLE INSERT (OF ANY TYPE)

2 Award: Bronze ADDY Award entrant: Park&Co Advertiser: hermosa inn title: last drop bar Credits: luis Medina, VP, Creative director shawn hardy, senior Art director Christen Calhoun, senior Graphic

designer liz rogers, Copywriter Alex benson, Production designer kathleen orazio, senior Project director Jackie Mossay, senior Account

executive

30B COLOR (ANY COLOR OTHER THAN BLACK)

3 Award: gold ADDY Award entrant: The Lavidge Company Advertiser: sun devil Auto title: sun devil Auto Print Campaign —

”on the road. on budget” Credits: tim brennan, Art director natalie Mckenna, Copywriter dennis lewis, Copywriter nikki kerns, Account Coordinator bob Case, Chief Creative officer debi Mees, Creative director ronda Parker, Print Producer tim trull/nikki kerns/lisa Maksym,

Account services

1

2

3

newsPAPer26B COLOR (ANY COLOR OTHER THAN BLACK)

1 Award: Silver ADDY Award entrant: HAPI Advertiser: rose & Crown british Pub title: Vintage rose & Crown Credits: Jason hackett, Creative director /


Account supervisor


Visitors bureau title: Monterey — Print — spa Credits: ian barry, executive Creative director Jon shore, Creative director/Copywriter ben bonnan, senior Art director keith nielsen, digital Production Artist Christina nguyen, Project/Production

Manager sean Murphy, Photographer emily George, Vice President, Account



Visitors bureau title: Monterey — Print — horseback Credits: ian barry, executive Creative director Jon shore, Creative director/Copywriter ben bonnan, senior Art director keith nielsen, digital Production Artist Christina nguyen, Project/Production



27B COLOR (ANY COLOR OTHER THAN BLACK)

4 Award: Silver ADDY Award entrant: Cramer-Krasselt Advertiser: Monterey County Convention and

Visitors bureau title: Monterey — Print — kayak Credits: ian barry, executive Creative director Jon shore, Creative director/Copywriter ben bonnan, senior Art director keith nielsen, digital Production Artist Christina nguyen, Project/Production



1

2

3

4


33A PRODUCTS

1 Award: gold ADDY Award entrant: Fisher Advertiser: Vektor Vodka title: Vektor Vodka website Credits: Greg fisher, owner and Chief

Creative officer GG leMere, Creative director Jason Geiger, interactive designer

and developer buddy higgs, Creative director —

Copywriter Amy Vericker, Account Manager

33C SERVICES

2 Award: Silver ADDY Award entrant: moses Advertiser: Moses title: is the roof open? website Credits: louie Moses, executive Creative

director J. Jason smith, Creative director sean Johnson, web developer Chris fiscus, director of Public

relations

1

2

1 Award: Silver ADDY Award entrant: Cramer-Krasselt Advertiser: Monterey County Convention and

Visitors bureau title: Monterey — Print — Campaign Credits: ian barry, executive Creative director Jon shore, Creative director/

Copywriter ben bonnan, senior Art director shawn Miller, Creative development keith nielsen, digital Production Artist sean Murphy, Photographer emily George, Vice President, Account

supervisor sara lewinson, Account executive Christina nguyen, Project/Production

Manager

2 Award: Bronze ADDY Award entrant: Cramer-Krasselt Advertiser: Phoenix Coyotes title: Phoenix Coyotes — Print — Campaign Credits: ian barry, executive Creative director Jon shore, Creative director/

Copywriter ben bonnan, senior Art director Megan stark, senior Copywriter Mike lehnhardt, digital Production

Artist Vicky Gross, Project Management

supervisor Phil Goldberg, senior Vice President,

director of Account Management lisa henry, Vice President, Account

supervisor Christina nguyen, Production Manager

diGitAl AdVertisinG32C SERVICES

3 Award: gold ADDY Award entrant: R&R Partners Advertiser: r&r Partners title: r&r Partners website Credits: Arnie diGeorge, executive Creative

director Jake schroeder, senior Art director Matt Mason, VP, engagement Greg hedon, digital strategist billy kelly, digital Project Manager Jon stuebe, developer Justin Collins, developer Michelle Zarate, senior Account

executive

1

2

3


1 Award: Silver ADDY Award entrant: Off madison Ave Advertiser: Arizona office of tourism title: national Campaign — inspiration Credits: John tomkiw, Creative director Jason stewart, Art director dd kullman, senior Copywriter dan shewmaker, Art director/

Video editor

2 Award: Silver ADDY Award entrant: The Lavidge Company Advertiser: tGen foundation title: Mindcrowd website Credits: scott sanders, Art director shaun Jensen, Creative director stephen heitz, information Architecture lucas kwasnik, front end

development steve Miller, Application development

3 Award: Bronze ADDY Award entrant: R&R Partners Advertiser: boeing title: boeing 787 dreamliner flight tracker Credits: Jake schroeder, senior Art director Matt Mason, VP, engagement ben ursu, director of digital technology beau Cowan, web developer Matt Porembski, Graphic designer brittany dunn, Account supervisor harrison Petit, digital Project Manager

36B SINgLE PLATFORm, CONSUmER

4 Award: Silver ADDY Award entrant: RIESTER Advertiser: idahoan title: idahoan ‘eggahoan’ Credits: lauren Pearce, social Media specialist lindsay Cheatham, integration

supervisor bailey Van druff, Project Manager Amanda sullivan, digital Art director Aaron smitthipong, director of ux tobias Artz, web developer

5 Award: Bronze ADDY Award entrant: LaneTerralever Advertiser: Arizona Cardinals title: “Game-by-Game” facebook Cover

Photo — Arizona Cardinals Credits: Gary serviss, VP Creative director nick Zink, Associate Creative director kelly rogers, Art director

1

2 3

4

5

1 Award: Bronze ADDY Award entrant: Off madison Ave Advertiser: Arizona office of tourism title: summer in AZ Credits: John tomkiw, Creative director brian woodard, Associate Creative

director dd kullman, senior Copywriter Chris hall, Copywriter

35A PRODUCTS

2 Award: gold ADDY Award entrant: R&R Partners Advertiser: boeing title: boeing 777x Gallery experience Credits: Jake schroeder, senior Art director Matt Mason, VP, engagement Greg hedon, digital strategist harrison Petit, digital Project Manager ben ursu, director of digital technology Chris nusbaum, lead developer brittany dunn, Account supervisor

35C SERVICES

3 Award: gold ADDY Award entrant: R&R Partners Advertiser: boeing title: design your own 747-8 Credits: Jake schroeder, senior Art director Matt Mason, VP, engagement ben ursu, director of digital technology Matt Porembski, Graphic designer brittany dunn, Account supervisor harrison Petit, digital Project Manager

1

2

3


40B INTERNET COmmERCIALS

1 Award: Silver ADDY Award entrant: martz Parsons Advertiser: yurbuds title: yurbuds hospital tV Credits: dennis lewis, Creative director richard haynie, Art director kelly siegal, Account lead hoffman brothers, directors


Public Relations Advertiser: Phoenix Children’s hospital title: Jack’s story Credits: ted Anderson, Account director John Zello, Creative director Jason Gonzalez, Creative director Justin Gagen, editor Cary Cook, director Company 3, Color Correction bob Giammarco, engineer Ashley Callirgos, Account executive

40C BRANDED CONTENT, 60 SECONDS OR LESS

3 Award: Silver ADDY Award entrant: The Lavidge Company Advertiser: united rentals title: united rentals Animation Credits: bob Case, Chief Creative officer ronda Parker, Content Producer sabrina franks, Account exec big u Music/sam esparza,

Audio engineer

rAdio44C CAmPAIgN

Award: Bronze ADDY Award entrant: Santy Integrated Advertiser: Peter Piper Pizza title: “sponsored by Mom” radio Campaign Credits: bret koehler, Copywriter Maria dillon, Account Manager Amanda fellows, Account Coordinator

1

2

3

36C CAmPAIgN

1 Award: Bronze ADDY Award entrant: Santy Integrated Advertiser: harvest snaps title: shake the season App Credits: Joey brandt, digital Art director bailey Carlin, social Community

Manager sagar Patel, digital director Alex berger, digital strategist Jena Coolidge, Jr. Account Manager Mark hayden, developer

37A TABLET

2 Award: gold ADDY Award entrant: Blade Inc Advertiser: toyota title: 2014 lexus is Credits: Mark trengove, Producer blade Jo overline, owner/Managing Partner

dapper Gentlemen ryan Allen, owner/Managing Partner

dapper Gentlemen daniel Margiotta, Animator blade Jesse stormer, Animator blade bill Garmen, Post Producer blade Chadwick halbritter, Animator blade nissania trujillo, editor blade burt bornstein, Copywriter

37B WEB-BASED (BROWSER)

3 Award: Silver ADDY Award entrant: The Lavidge Company Advertiser: tGen foundation title: Mindcrowd website Credits: scott sanders, Art director shaun Jensen, Creative director stephen heitz, information Architecture lucas kwasnik, front end developer steve Miller, Application develpment

Manager

37C mOBILE (PHONE)

4 Award: Bronze ADDY Award entrant: RIESTER Advertiser: Arizona department of health services:

bureau of tobacco & Chronic disease title: Call it Quits App Credits: Alan Perkel, Chief digital officer Aaron smitthipong, ux/Art director/

designer Anna hrach, Content strategist danny shoffman, digital Project

Manager lindsay Cheatham, integration

supervisor

1

2

3

4


1 Award: Bronze ADDY Award entrant: Cramer-Krasselt Advertiser: Valley toyota dealers title: Valley toyota dealers — Vanity Plate Credits: ian barry, executive Creative director Jon shore, Creative director/Copywriter Greg harwell, Associate Creative

director/Art director Megan stark, senior Copywriter ben bonnan, senior Art director Mike lehnhardt, digital Production Artist danita Collazo, Producer Vicky Gross, Project Manager Jordan brady, director, superlounge shira Ankori, editor, beast ben tsai, Vice President, Management


2 Award: Bronze ADDY Award entrant: Cramer-Krasselt Advertiser: Valley toyota dealers title: Valley toyota dealers — Celebrate Credits: ian barry, executive Creative director Jon shore, Creative director/Copywriter Greg harwell, Associate Creative

director/Art director Megan stark, senior Copywriter ben bonnan, senior Art director Mike lehnhardt, digital Production Artist danita Collazo, Producer Vicky Gross, Project Management

supervisor Jordan brady, director, superlounge shira Ankori, editor, beast ben tsai, Vice President, Management


3 Award: Bronze ADDY Award entrant: Cramer-Krasselt Advertiser: Valley toyota dealers title: Valley toyota dealers — 4th of July Credits: ian barry, executive Creative director Jon shore, Creative director/Copywriter Greg harwell, Associate Creative




1

2

3

teleVision46B - :30

1 Award: gold ADDY Award entrant: Cramer-Krasselt Advertiser: Valley toyota dealers title: Valley toyota dealers — Charades Credits: ian barry, executive Creative director Jon shore, Creative director/Copywriter Greg harwell, Associate Creative




2 Award: Silver ADDY Award entrant: Cramer-Krasselt Advertiser: salt river Project title: srP — ee — tV helicopter dog Credits: ian barry, executive Creative director John Zapf, Associate Creative director/

Copy writer shawn Miller, senior Art director keith nielsen, digital Production Artist Christina nguyen, Project/Production

Manager John Colquhoun, illustrator danita Collazo, Producer JJ sedelmaier, director blade editorial, Motion Graphics big u, sound design lisa henry, Vice President, Account

supervisor Colleen Martin, senior Account

executive

3 Award: Silver ADDY Award entrant: Cramer-Krasselt Advertiser: Valley toyota dealers title: Valley toyota dealers — take it

everywhere Credits: ian barry, executive Creative director Jon shore, Creative director/Copywriter Greg harwell, Associate Creative


supervisor Jordan brady, director, superlounge shira Ankori, editor, beast ben tsai, Vice President, Mangement


1

2

3


48A PRODUCTS

1 Award: Silver ADDY Award entrant: martz Parsons Advertiser: yurbuds title: yurbuds infinite loop Credits: dennis lewis, Creative director richard haynie, Art director kelly siegal, Account lead hoffman brothers, directors

49C SERVICES

2 Award: Bronze ADDY Award entrant: moses Advertiser: Citizens Clean elections Commission title: Clean elections the system interrupts

tV Campaign Credits: louie Moses, executive Creative

director J. Jason smith, Creative director lauren tree, senior Creative Jennifer schuman, senior Art director Jim Manley, director rich beissel, editor bob Giammarco, Ceo, Audioengine Jason Camiolo, Composer,

Audioengine

inteGrAted CAMPAiGns52 INTEgRATED CAmPAIgNS —

B-TO-B, LOCAL

3 Award: Silver ADDY Award entrant: Park&Co Advertiser: Goodwill of Central Arizona —

Commerical Maintenance title: fight dirty AZ Credits: luis Medina, VP, Creative director shawn hardy, senior Art director Christen Calhoun, senior Graphic

designer liz rogers, Copywriter Alex benson, Production designer kathleen orazio, senior Project director Jackie Mossay, senior Account

executive

1

2

3

1 Award: Bronze ADDY Award entrant: ANDERSON Advertising and

Public Relations Advertiser: Phoenix Children’s hospital title: baylee’s story Credits: ted Anderson, Account director John Zello, Creative director Jason Gonzalez, Creative director dustin Perrotti, Copywriter Justin Gagen, editor Ashley Callirgos, Account executive

46D CAmPAIgN

2 Award: gold ADDY Award entrant: Cramer-Krasselt Advertiser: Valley toyota dealers title: Valley toyota dealers — tV —

Campaign Credits: ian barry, executive Creative director Jon shore, Creative director/Copy

writer Greg harwell, Associate Creative

director/Art director Megan stark, senior Copy writer ben bonnan, senior Art director Mike lehnhardt, digital Production Artist danita Collazo, Producer Vicky Gross, Project Manager Jordan brady, director, superlounge shira Ankori, editor, beast ben tsai, Vice President, Management

supervisor sara lewinson, Account executive 3 Award: Bronze ADDY Award entrant: Cramer-Krasselt Advertiser: salt river Project title: srP — ee — tV Campaign Credits: ian barry, executive Creative director John Zapf, Associate Creative director/

Copy writer shawn Miller, senior Art director keith nielsen, digital Production Artist Christina nguyen, Project/Production

Manager John Colqhoun, illustrator danita Collazo, Producer JJ sedelmaier, director blade editorial, Motion Graphics big u, sound design lisa henry, Vice President, Account

supervisor Colleen Martin, senior Account

executive

1

2

3


1 Award: Bronze ADDY Award entrant: The Lavidge Company Advertiser: united rentals inc. title: united rentals Multi-Media Campaign Credits: bob Case, Chief Creative officer randy schultz, Art director Charlene McMurtrie, sr. Copywriter ronda Parker, Content Producer sabrina franks, Acct. executive true story films, Production Company Copperpost, Post Production big u Music, Audio house

54 INTEgRATED CAmPAIgNS —CONSUmER, LOCAL


Public Relations Advertiser: Phoenix Coyotes title: “Join the hunt” Campaign Credits: Jason Gonzalez, Creative director dustin Perrotti, Graphic designer Justin Gagen, Motion Graphics Artist Jason Camiolo, Composer bob Giammarco, engineer/Voice talent ted Anderson, Account director

1

2

53 INTEgRATED CAmPAIgNS — B-TO-B, REgIONAL / NATIONAL

1 Award: Bronze ADDY Award entrant: air INTEgRATED Advertiser: hotel Contessa title: hotel Contessa — everything is bigger

in texas Credits: dave ragar, Creative director Mike Vera, Art director, Copywriter

2 Award: Bronze ADDY Award entrant: The Lavidge Company Advertiser: united rentals title: united rentals integrated Campaign Credits: bob Case, Chief Creative officer randy schultz, Art director Charlene McMurtrie, Copywriter ronda farthing, Content Producer sabrina franks, Account executive

1

2


AdVertisinG industry70A COLLATERAL (BROCHURES,

POSTERS, ETC.)

1 Award: Bronze ADDY Award entrant: R&R Partners Advertiser: r&r Partners title: r&r Partners rebrand Credits: Arnie diGeorge, executive Creative

director Jake schroeder, senior Art director Matt Mason, VP of engagement Ana Cordova, Graphic designer

2 Award: Bronze ADDY Award entrant: Prisma Advertiser: Prisma title: Prisma Capabilities brochure Credits: Andy Matznick, Creative director sue thomas, Copy writer sandy Mattson, strategy/Project

Manager Prisma, Print Production

70B STATIONERY PACKAgE

3 Award: Silver ADDY Award entrant: Splinter Advertiser: splinter title: stationery Credits: Pete lytwyniuk, Creative director brandon Cook, Managing director kayla baca, designer

4 Award: Bronze ADDY Award entrant: R&R Partners Advertiser: r&r Partners title: r&r Partners rebrand Credits: Arnie diGeorge, executive Creative

director Jake schroeder, senior Art director Matt Mason, VP of engagement

55 INTEgRATED CAmPAIgNS — CONSUmER, REgIONAL / NATIONAL

1 Award: Silver ADDY Award entrant: Off madison Ave Advertiser: Arizona office of tourism title: national Campaign Credits: John tomkiw, Creative director dd kullman, senior Copywriter brian woodard, Associate Creative

director Jason stewart, Art director dan shewmaker, Art director

PubliC serViCe65D DIgITAL ADVERTISINg

2 Award: Silver ADDY Award entrant: RIESTER Advertiser: Arizona department of health services title: Counter strike Credits: tom ortega, Chief Creative officer benjamin dveirin, Associate Creative

director Mark trueblood, writer Andrew benson, director randy Murray

Productions robert farthing, executive Producer Christina Cavigilla, integration

1

2

1

2

3 4


70J DIRECT mARKETINg / SPECIALTY ITEmS

1 Award: gold ADDY Award entrant: The James Agency, INC Advertiser: Matt dutile Photography title: Matt dutile Photography self Promotion

direct Mail Credits: shane tang, Creative director Jamie britton, Graphic designer

70K CARDS, INVITATIONS OR ANNOUNCEmENTS (SPECIAL EVENT mATERIAL)

2 Award: Silver ADDY Award entrant: mm Identity Lab Advertiser: MM identity lab title: year of the snake Calendar Credits: Julie baker, senior Art director Crissy saint, senior Copywriter Cathleen Mitchell, Creative director Zachary bates, Production designer

AdVertisinG industry self-ProMotion72B INTEgRATED CAmPAIgN

(FOR CATEgORIES 70-71)

3 Award: Silver ADDY Award entrant: Off madison Ave Advertiser: Ad 2 Phoenix, Phoenix Ad Club title: Mingle bells event Credits: John tomkiw, Creative director Albert barroso, Art director dd kullman, senior Copywriter

70C PRINT

1 Award: Bronze ADDY Award entrant: air INTEgRATED Advertiser: air inteGrAted title: air’s Astonishing Power Credits: dave ragar, Creative director,

Copywriter kevin Carnes, Associate Creative

director Alison walsh, Copywriter

2 Award: Bronze ADDY Award entrant: RIESTER Advertiser: riester title: text Ad Credits: tom ortega, Chief Creative officer troy Pottgen, senior Copywriter Paul svancara, senior Art director

3 Award: Bronze ADDY Award entrant: RIESTER Advertiser: riester title: red/yellow Circles Ad Credits: tom ortega, Chief Creative officer troy Pottgen, senior Copywriter Paul svancara, senior Art director

70F BROADCAST

4 Award: Bronze ADDY Award entrant: Bob Case Illustration Advertiser: Pedal Craft title: Pedal Craft Poster Process Credits: bob Case, illustrator/Art director/editor doug Penick, Proprietor

70g DIgITAL ADVERTISINg

5 Award: gold ADDY Award entrant: R&R Partners Advertiser: r&r Partners title: r&r Partners website Credits: Arnie diGeorge, executive Creative

director Matt Mason, VP, engagement Jake schroeder, senior Art director Greg hedon, digital strategist billy kelly, digital Project Manager Jon stuebe, developer Justin Collins, developer Michelle Zarate, senior Account

executive

1

2

3

4

5

YOU CAN FIND OUT A LOT ABOUT PEOPLE BY THE COCKTAILS THEY DRINK.

PARTICULARLY ADVERTISING FOLK. SO WHICH DRINK ARE YOU?

EMPTY SUIT2 PARTS SMOKE1 PART MIRRORS

2 OZ. BROKEN PROMISES3 DASHES OF CHEST PUFFERY

MIX TOGETHER IN A SEE-THROUGH GLASS,

AND SERVE.

THE HEMINGWAY1 UNFINISHED CHAPTER FROM THE

GREAT AMERICAN NOVELA DASH OF HOPEA VEIL OF TEARS

4 FERAL CATS

MIX TOGETHER AND GARNISH WITHA SLIGHT INFERIORITY COMPLEX.

SOCIAL BUTTERFLY1 JIGGER OF FACEBOOK2 PINCHES OF HASHTAG

A PAIR OF BLACK-RIMMED GLASSES

MIX IN A GLASS WITH 140 CHARACTERSAND EMBELLISH WITH EMOTICONS.

A.D.D. CDEQUAL PARTS SWEET AND SOUR MIX

1 PART WAFFLE BATTER10 MG XANAX®

SERVE SHAKEN OR STIRRED OR SHAKEN OR MAYBE STIRRED OR WHATEVER OVER ICE, WRAPPED IN A MOCK TURTLENECK.

ARRESTED DEVELOPER1 MONSTER ENERGY DRINK

2 PARTS BITTERSA TABLESPOON OF DWINDLING ASPIRATIONS

BLEND WITH SEVERAL 1’S AND 0’S ANDSERVE MOCKINGLY WITH AN ANDROID DEVICE.

SPIN-STRESS1 PART FACT

2 PARTS FICTIONA DASH OF PRESSING THE FLESH

COMBINE WITH DAMAGE CONTROL AND AFUTURE IN POLITICS. SERVE COLD. REALLY COLD.

HIPSTERATI 2 OZ. OF VODKA FROM A TOWN IN

SLOVENIA YOU’VE NEVER HEARD OF4 COFFEE BEANS CULTIVATED FROM

ELEPHANT DUNG BY A FREE-TRADE ROASTER IN KENYA

PLACE INGREDIENTS IN A MASON JAR.NECK BEARD OPTIONAL.

SWAGMASTER1 TRIP TO A STRIP CLUB2 CHEESY TCHOTCHKES

1 HEAPING SPOONFUL OF HARD SELL

SHAKE TOGETHER WITH ICE AND STRAIN OUT THE B.S.

BAMBI 1 OZ. “GREEN” TEA

2 OZ. NAIVETÉA SPLASH OF WIDE-EYED WONDER

MAKE FRESH AND SERVE IMMEDIATELYBEFORE INGREDIENTS CURDLE.

DESIGNED BY:

1

2

3

CONGRATULATIONSADDY WINNERS.

CELEBRATING 29 YEARS OF CREATIVE EXCELLENCE.Special thanks to our sponsors, partners and volunteers who made the 2014 ADDY® Awards a success.

The 2014 Salary Guide is fresh and ready.But sip with care—the salary content you’re about to consume is HOT, not to mention rich with hiring insights. It’s just the pick-me-up you need to fuel marketing and creative talent. So grab the perfect complement to your next coffee break.

Download your free 2014 Salary Guide and access our salary calculator at creativegroup.com/salary-center.

© 2014 The Creative Group. A Robert Half Company. An Equal Opportunity Employer. M/F/D/V. 0913-7304

Phoenix • 602.794.9794 2375 E. Camelback Rd. Suite 290


74B ILLUSTRATION, SINgLE

1 Award: Silver ADDY Award entrant: Bob Case Illustration Advertiser: Pedal Craft title: Pedal Craft Poster Credits: bob Case, illustrator/Art director doug Penick, Proprietor

2 Award: Bronze ADDY Award entrant: R&R Partners Advertiser: r&r Partners title: haboob shirt Credits: Arnie diGeorge, executive Creative

director Christopher hagan, Creative director Ashley J George, senior Art director randy heil, senior Graphic designer Matt silverman, VP & Managing

director

3 Award: Bronze ADDY Award entrant: R&R Partners Advertiser: r&r Partners title: r&r Partners Adbowl shirt Graphic Credits: Arnie diGeorge, executive Creative

director Christopher hagan, Creative director Ashley J George, senior Art director Matt silverman, VP & Managing

director

74g PHOTOgRAPHY, CAmPAIgN

4 Award: Bronze ADDY Award entrant: Freelance Advertiser: Asu women’s rugby football Club title: Asu women’s rugby Photography Credits: Ashley J George, Art director blair bunting, Photographer

eleMents of AdVertisinG74A LOgO

1 Award: gold ADDY Award entrant: PS Studios Advertiser: Changing hands bookstore title: first draft logo / branding Credits: Andy Cruz, Graphic designer

2 Award: gold ADDY Award entrant: Kitchen Sink Studios Advertiser: kitchen sink studios title: kitchen sink studios Credits: douglas bell, Creative director sarah thomas, Graphic designer

3 Award: Silver ADDY Award entrant: air INTEgRATED Advertiser: 2 Point b title: 2 Point b logo Credits: dave ragar, Creative director Jessica wong, Art director

4 Award: Bronze ADDY Award entrant: Fisher Advertiser: Maya day and night Club title: Maya logo Credits: hugh Mulligan, senior designer GG leMere, Creative director Greg fisher, owner and

Chief Creative officer

5 Award: Bronze ADDY Award entrant: The Lavidge Company Advertiser: Mosaic Multicultural title: Mosaic logo Credits: kristy roehrs, Art director bob Case, Chief Creative officer

1

2

3

4 5

1

2

3

4


1 Award: Bronze ADDY Award entrant: Copper Post Advertiser: Miracle Mint title: introducing Miracle Mint Credits: Copper Post, Post Production nichole Petta-kizer, lead designer/

Colorist lenny solis, lead Vfx Artist JJ Chalupnik, 3d Modeling lisa Poje, Motion Graphics robert beadle, executive Producer Chaz smith, Post Producer true story films, Production Cary truelick, director Matt trandel, Producer katelyn fukayama, Production

Coordinator AMP studios, sound design

2 Award: Bronze ADDY Award entrant: Copper Post Advertiser: Circle k title: Polar Pop Credits: Copper Post, Post Production robert beadle, Vfx supervisor/editor JJ Chalupnik, 3d Modeling lenny solis, lead Vfx Artist lisa Poje, Motion Graphics Chaz smith, Post Producer fat brain, Agency Productions 52, Production Company Mara Margaillan, Producer big u Music sound design, sound

design

3 Award: Bronze ADDY Award entrant: Copper Post Advertiser: Arizona lottery title: Grocery bag Credits: Copper Post, Post Production robert beadle, Vfx supervisor/editor lenny solis, lead Vfx Artist Chadwick halbritter, 3d Modeling JJ Chalupnik, Compositor nichole Petta-kizer, Colorist Chaz smith, Post Producer laneterralever, Agency Gary serviss, VP Creative director nick Zink, Associate Creative director Carolyn Peterson, executive broadcast

Producer Anibal suarez, director

74I CINEmATOgRAPHY

4 Award: gold ADDY Award entrant: Kitchen Sink Studios Advertiser: kitchen sink studios title: Vermillion Credits: douglas bell, Creative director brandon barnard, director of Video

Production timothy stansell, Project Manager/

Photographer Justin Zellars, digital Artist devin Gritton, Animation director kory kapfer, Partner/founder nick hower, Partner/founder/Project

Manager

74H ANImATION OR SPECIAL EFFECTS

1 Award: gold ADDY Award entrant: Blade Inc Advertiser: Valley Metro title: Valley Metro is My ride Credits: Mark trengove, Creative director daniel Margiotta, Animator/Compositor Jesse stormer, Animator Chadwick halbritter, Animator

2 Award: gold ADDY Award entrant: Copper Post Advertiser: Cableone title: super Villain Credits: Copper Post, Post Production robert beadle, Vfx supervisor/editor JJ Chalupnik, 3d Modeling lenny solis, lead Vfx Artist nichole Petta-kizer, Colorist Chaz smith, Post Producer laneterralever, Agency Mark itkowitz, senior VP / Creative

director Pete schaer, VP Creative director Carolyn Peterson, executive broadcast

Producer original film, Production Anibal suarez, director

3 Award: gold ADDY Award entrant: Copper Post Advertiser: Cableone title: hamster wheel Credits: Copper Post, Post Production robert beadle, Vfx supervisor/editor lenny solis, lead Vfx Artist Chadwick halbritter, 3d Modeling nichole Petta-kizer, Colorist Chaz smith, Post Producer laneterralever, Agency Mark itkowitz, senior VP / Creative

director Pete schaer, VP Creative director Carolyn Peterson, executive broadcast

Producer original film, Production Anibal suarez, director

4 Award: Bronze ADDY Award entrant: Blade Inc Advertiser: Gauthier title: Gauthier water Credits: Mark trengove, senior editor daniel Margiotta, Animator/Compositor Jesse stormer, Animator Chadwick halbritter, Animator/

Compositor

1 1

2 2

1 1

4 4

3 3


75A mUSIC ONLY

1 Award: Silver ADDY Award entrant: AmP Studios Advertiser: six degrees title: frhi launch Credits: steve ouimette, Music composer AMP studios, sound design/Mix six-degrees, Producer

2 Award: Bronze ADDY Award entrant: audioEngine Advertiser: Mayo Clinic title: fireflies Credits: Jason Camiolo, composer bob Giammarco, Mixer/Producer

3 Award: Bronze ADDY Award entrant: audioEngine Advertiser: Phoenix Coyotes title: hungrier than ever Credits: Jason Camiolo, Composer bob Giammarco, Mixer/Producer

75C SOUND DESIgN

4 Award: Silver ADDY Award entrant: The Audio Suite — Creative Sound

Services Advertiser: hewlett Packard title: hP-Converged storage trailer 2 Credits: stephen harrison — the Audio suite,

sound designer/Mixer raina James — big Picture lab,

Producer nick walker, Animation

1 Award: Bronze ADDY Award entrant: audioEngine Advertiser: Mindplate title: speak no evil trailer Credits: Jason Camiolo, sound designer/

Composer bob Giammarco, Mixer/Producer

2 Award: Bronze ADDY Award entrant: The Audio Suite — Creative Sound

Services Advertiser: scott Gauthier Jewelry title: scott Gauthier — fire Credits: stephen harrison — the Audio suite,

sound designer/Mixer rick rusing, director/Cinematographer Mark trengrove, Vfx Artist remi, Vo Artist

3 Award: Bronze ADDY Award entrant: AmP Studios Advertiser: Miracle nutraceuticals, llC. title: Miracle Mint introduction Credits: AMP studios, sound design/Mix true story films, Production Copper Post, Post Production

76B RESPONSIVE DESIgN

4 Award: gold ADDY Award entrant: Kitchen Sink Studios Advertiser: upward Projects title: windsor Credits: douglas bell, Creative director Mike Giles, Graphic designer dan freeman, director of web

development

1 1

2 2

1 1

4

4

3 3


1 Award: gold ADDY Award entrant: Off madison Ave Advertiser: off Madison Ave title: off Madison Ave — website Credits: John tomkiw, Creative director/writer brian woodard, Associate Creative

director Jason stewart, Art director brandon kidd, lead web developer Matthew bennett, web developer lisa kula, web developer

2 Award: Silver ADDY Award entrant: Off madison Ave Advertiser: Arizona office of tourism title: national Campaign — inspiration

landing Page Credits: John tomkiw, Creative director/writer Jason stewart, Art director dd kullman, senior Copywriter Matthew bennett, web developer dan shewmaker, Art director/Video

editor

3 Award: Silver ADDY Award entrant: RIESTER Advertiser: b&C designs title: Mirabella Credits: Amanda sullivan, digital Art director Gregg trotter, digital Art director kelsee ishmael, web developer Andi robbins, Project Manager

4 Award: Bronze ADDY Award entrant: RIESTER Advertiser: hearst Castle title: hearst Castle website Credits: Jason newlin, web developer Anna hrach, Content strategy and

Copywriting Aaron smitthipong, ux/Art director/

designer bailey Van druff, Project Manager

1

2

3 4

CollAterAl MAteriAlS03 COLLATERAL mATERIAL —

BROCHURE / ANNUAL REPORT

1 Award: Silver ADDY Award entrant: Brittany Lang institution: the Art institute of Phoenix title: kinetic brand Manual Credits: wendy turner, britani bath, rachel orsborn

ConsuMer or trAde PubliCAtionS09A SINgLE, FRACTIONAL PAgE

OR FULL PAgE

2 Award: Bronze ADDY Award entrant: Karreen Yeneza and

Clinton Jones institution: the Art institute of Phoenix title: stay Queen — no worries Credits: Clinton Jones & karreen yeneza,

Creative directors karreen yeneza, Copywriter Clinton Jones, Graphic designer

eleMents of AdVertisinGS16B - ILLUSTRATION, SINgLE

3 Award: gold ADDY Award entrant: Eric Jose Castanos institution: the Art institute of Phoenix title: Clint 4 Award: Silver ADDY Award entrant: Christopher Rassiccia institution: the Art institute of Phoenix title: star wars/disney illustration 5 Award: Bronze ADDY Award entrant: Haley Rutherford institution: Art institute of Phoenix title: river

S16C ILLUSTRATION, CAmPAIgN

6 Award: Bronze ADDY Award entrant: Eric Jose Castanos institution: the Art institute of Phoenix title: spectru Color Pencils

Purchase at www.spectrupencils.com or at art supply store

30% GREY / 10% GREY / 80% GREY


PLEASANT ORANGE / SNUG YELLOW / HOT RED


ARTIC BLUE / FRIGID GREEN / SNAPPY PURPLE

1

2

3

4

5

6

student Addy

54 29th AnnuAl Phoenix Addy AwArds

sPonsors & suPPorters

PhoeniX AD cluB BoARD of DiRecToRs

ted Anderson, Presidentsimon beltranbob Casefraser elliottbob Giammarcodd kullmanlinda littlefran MallaceGil Mejiaronda Parkerharlon robertsGary servissstan yamamoto AD 2 PhoeniX BoARD of DiRecToRs

britni Jackson, PresidentMeghan basMike bowiestefanie GastelumAshley J GeorgeAnthony Gene hernandezGinelle howardAmy Jacobbergersean richardsstephanie rielemily robertsonsamantha rosenbachArmando sanchezbryan sandellbrandon slaytonMichele wang

Book PRoDucTion

Cover: Park&Co. interior: Mark Anthony MuñozPrinting: Prisma

Gold

silVer & underwriters

bronZe

When a ‘No’ Means ‘No’

We listen. We Perform. We’ll Prove It!Performance Marketing: Print. Online. Email. Social Media. Events.

Special Sections EventsDigital MarketingOnlineMobile Email

Print

“I’m interested, and I understand your publication is not like all of the others. I do want to meet just as soon as possible to discuss In Business Magazine. Thanks for the offer to bring lunch,

but no, I am eating light these days and I have a yogurt.” – Actual Conversation

(480) 588-9505 | www.inbusinessmag.com | [email protected] |

YOU DESERVE APPLAUSE

Univision Arizona salutes the 2013/14 ADDY Award winners.

Congratulations on all your achievements.

WOULD LIKE TO THANK

for deSigning the 2013 addy aWardS materialS

CONGRATUALATIONS TO ALL THE WINNERS!

Congratulations to the

2013 ADDY® Winners

IT’S YOUR INDUSTRY. IT’S YOUR CLUB. IT’S YOUR TIME TO JOIN.

Ad 2 Phoenix is a non-profi t networking organization for Valley advertising, marketing, design, public relations and other creative professionals ages 32 and younger.

Ad 2 members are able to make new connections in these industries, fi nd out about top job opportunities, gain valuable knowledge and take on leadership roles to help become community leaders. We host a variety of networking, social and professional development events in addition to giving back to the local community through our annual public service project where members donate their expertise by creating a pro-bono marketing campaign for one local non-profi t client.

Ad 2 Phoenix is a proud member of Ad 2 National and our sister organization is Phoenix Ad Club (local American Advertising Federation chapter).

When you join a club, you want to enjoy all the privileges of membership. And that’s just what you’ll do as a member of the Phoenix Ad Club (AAF Metro Phoenix). Professionals 33 and over.

Our goal is to provide our members with unparalleled opportunities for engagement, education and recognition.

MEMBER ADVANTAGES:• Forums to exchange ideas, make connections and honor excellence• Career networking and social events• Increased exposure for your business• Professional and educational development• Industry recognition• Exclusive members-only benefi ts and discounts• Community service programs

JOIN aafmetrophoenix.comLIKE Facebook.com/AAFMPFOLLOW Twitter.com/PhoenixAdClub

JOIN Ad2Phoenix.comLIKE Facebook.com/Ad2PhoenixFOLLOW Twitter.com/Ad2PHX

A GREAT ADVERTISING PROPOSITION COMES FROM A GENUINE BRAND PROMISE.

cheersto the 2014 ADDY winners. It’s your time to:

(check all that apply)

Bask in the glory

Shout “I told you so!”

Strut your stuff

Take a day off

Celebrate

Gloat

Ask for a raise

Ignore empty coffee pot

All of the above, you deserve it

Phone 602 243 5777 | prismagraphic.com

Ad2Phoenix.com AAFMetroPhoenix.com

2014 phoenix addy awards - phx adv · create your next media plan around azfoothills.com...

Documents