2013.10 rapid fire ideation & design process

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Rapid fire ideation & design process Kok Chiann

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Conducted a 2 hour workshop for college students for an Android App Competition, going through the process of ideation and design. This works like a simulation of sprint 0 in the agile development process. The overall process was: 1. Overview - Areas to consider before jumping into building their app 2. Broke them up into teams of 6-7 people. 3. Creating personas 4. Scoping and prioritisation 5. Sketching concepts & wireframes 6. Testing it with peers, discerning feedback, meaningful critiques.

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Page 1: 2013.10   rapid fire ideation & design process

Rapid fire

ideation & design

process Kok Chiann

Page 2: 2013.10   rapid fire ideation & design process

• UX Manager @ Ezypay & iconnect360

• Lead product design & user research

• Manage teams

• Microsoft MVP since 2009

They call me KC

Page 3: 2013.10   rapid fire ideation & design process

Can’t wait to build your awesome app?

Page 4: 2013.10   rapid fire ideation & design process

Me too! But…

Who are your

target users?

What features

will you have?

What is your

“epicentre”?

How will it

work?

How will it

look?

Are you

sure…you’re

right?

Page 5: 2013.10   rapid fire ideation & design process

The rapid fire ideation & design process

10m – Creating personas

20m – Decide the scope

40m – Sketch your concept

20m – Test it

Page 6: 2013.10   rapid fire ideation & design process

What if we

replace this

TV remote

with an app?

Page 7: 2013.10   rapid fire ideation & design process

Taken from “Lean UX: Applying lean Principles to improve User Experience”

Personas, explaining your target users

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Decide the scope

MoSCoW prioritisation technique

Minimum user journey

Frequency of use

Cost to implement

Page 9: 2013.10   rapid fire ideation & design process

Sketch your concept

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Test it

Validation with peers &

users

Testing of paper

prototype

Testing of realistic

prototype

Discerning feedback

Meaningful Critiques

Page 11: 2013.10   rapid fire ideation & design process

Just to recap

Personas to explain your target users

Ways to decide on scope

Sketching concepts & iterating

Testing concepts & iterating

Page 12: 2013.10   rapid fire ideation & design process

That’s it folks! More than happy to answer questions or catch-up later

[email protected]

kokchiann.com