Source: Hubspot, https://www.slideshare.net/HubSpot/fascinating-event-marketing-stats

Hosting a successful meeting or event elevates your brand and gets people talking about your organization. But pulling one off doesn’t just happen—it takes vision and strategy, significant time, and a meticulous project plan. You may have the vision for a dynamic event, but not the bandwidth to make it a reality.

XMI does.

Meetings and Events Services at a Glance

Whatever your goal—launching a product, building your membership or boosting your reputation as a thought leader—we can help you plan and execute an event to achieve it.

Our team of experienced meeting, convention and event planners work on your behalf to handle every detail, from concept to completion, so you can deliver memorable experiences to attendees that will keep them clamoring for more—no matter how busy their schedules.

• Financing and budgeting • Site selection• Venue and vendor contract negotiations• Vendor management• Registration management• Exhibitor and speaker relations• Travel and hotel logistics• Marketing, signage and social media• Branding, logo and digital design• On-site staffing• Food and beverage management • Entertainment and guest services• Audiovisual coordination• Post-conference reporting

AMPLIFY YOUR

EVENTS

A SMART INVESTMENT

rank events as very important to their business.

&75%of B2B

companies

90%of

nonprofits

SITE SELECTION AND VENDOR MANAGEMENT

XMI works closely with your team to scout out potential sites and find the best venue to suit the needs and tone of your event. We help you negotiate with venues for the best room rates, concessions, and food and beverage minimums, as well as line up vendors to provide food, decor, photography, entertainment, transportation and other services.

EXHIBITOR AND SPEAKER RELATIONS

XMI can help you recruit exhibitors and sponsors to your event and develop strategies to increase their exposure to attendees. Additionally, we have a network of highly-regarded speakers in multiple topical areas ranging from world events to biotechnology to water purification and filtration systems.

ENTERTAINMENT AND GUEST SERVICES

Looking to amp up your event program? We can help you secure speakers and en-tertainers who resonate with your crowd, as well as organize activities, networking breaks and off-site outings to keep at-tendees engaged. XMI acts as the official contact for your organization leading

up to the event, managing registration, fielding questions, and coordinating travel and hotel accommodations for speakers and other honorary guests.

ON-SITE EVENT MANAGEMENT When the day of the event arrives,

our team of experienced meeting and event planners will be on hand to oversee every aspect, from manning the registration booth to setting up audiovisual equipment to ensuring meeting rooms are properly arranged, timelines are kept, and your show runs smoothly.

MARKETING, SIGNAGE AND SOCIAL MEDIA

Along with producing all the printed materials for the event, including brochures, speaker abstracts, signage and more, we keep online schedule, accommodations, registration and speaker info updated for attendees. We also create and implement marketing strategies to help you publicize events, increase attendance and build an online following through email and social media campaigns.

BRANDING, LOGO AND DIGITAL DESIGN

We offer a full suite of creative services that include branding and logo design

for marketing collateral to help you reach your target audience and articulate what your organization is about in clear, compelling ways. We also provide digital design for event-related websites, email newsletters and event apps.

FINANCING, BUDGETING AND POST-EVENT REPORTING

XMI assists with creating, managing and updating budgets for your events, as well as coming up with inventive ways to finance expenditures as new ideas emerge to ensure profitability remains in place. We help you review and reconcile invoices from vendors and ensure timely payments. Once the event wraps, we can develop post-conference surveys and reports that incorporate attendee observations and insights to make your next conference even better.

SUPERIOR CLIENT SERVICE We take pride in our unwavering

commitment to personalized customer service and one-to-one relationships. Your XMI customer experience manager will become your primary point of contact to ensure our service is streamlined to your needs.

EVENT PLANNING EXPERTISE ON DEMANDWhether you’re planning a corporate meeting, product launch, annual convention or industry trade show, XMI has the skills and expertise to manage the logistics. As an accredited association company, we have more than two decades of experience managing national and international events with extensive contacts and best practices in areas such as:

MEET XMI’S MEETINGS AND EVENTS EXPERTSDirector of Meetings Lyn Sholl leads a seasoned team of marketing experts with a track record for organizing and orchestrating events that help associations and

corporations alike propel their image and mission.Contact Lyn to learn more and get started.

Email: lsholl@xmigrowth.com Phone: 615-250-7784Web: xmigrowth.com Twitter: @xmigrowth

ABOUT XMINashville, Tennessee-based XMI has a 20-year history of helping high-growth firms become transformational companies. In addition to assistance with meetings

and events, XMI’s comprehensive suite of business infrastructure services includes:

• Human resources• Accounting and Financial reporting• Managed technology services• Association management 618 Church Street, Suite 520, Nashville Tn 37219