WhatsApp for Restaurants & Bars Author :aLBi

WhatsApp is the next big thing for brands to capitalize on for improving their marketing efforts. It does offer a real-time way to connect with a massive global market. Practically it cost nothing and doesn't require the upkeep of other social networks that require active content production. The main advantage is that, by enabling messaging functionality between businesses and prospective customers, that communication can be even closer than and as immediate as a text message.

INTRODUCTION

How does the promotion works via WhatsApp

When you set your profile picture to your new product, it generate interest and garners the attention of the customer. Next, you can start sending pictures or videos of your product/service to your customers privately. However, make sure your picture or video is always accompanied by an appropriate text which describes the product or service in short. Sending a message or two, once a week should be enough. However, you can increase the frequency if you share a good rapport with your customer

How could a restaurant or Bars uses WhatsApp effectively WhatsApp For Internal Team Communication

Whenever we tried to implement any new tool for internal communication we got resistance from the employees. People are reluctant to ‘learn’ new things. Best thing about WhatsApp is that almost everyone uses it and it does not require any training . We can have different groups of team on WhatsApp and share instant messages for which an email is not necessary. Its fast and fun to use.WhatsApp For Customer Communication

No one appreciates phone calls from unknown numbers but we are more likely to respond to personal messages. When you start using WhatsApp for customer communication, you could notice better response and engagement. New offers or send festival wishes to the prospect /suspect customers can be send across vi WhatsApp in an effective manner.

WhatsApp For Customer SupportWhatsApp could be a great tool for customer support simple because of its wider reach. Your customers would always prefer to send you a message over WhatsApp rather than calling a helpdesk number or raising a ticket.WhatsApp For Marketing & PromotionYou can use WhatsApp to send images, audio files, short video clips of your products and text messages to users across the world. Unlike SMS or Email, there are less restriction on the format and delivery chances are higher. Ideally you should use WhatsApp to connect with existing loyal customers rather than trying to reach new usersGreat Value to build a phone database WhatsApp will remain ad free and hence in order to build a base of users, you need to offer them something of value in exchange for their phone number. This can be a promotion, a freebie, a free service or valuable information.

THE BEST FEATURES End-to-end encryption Text formatting  Preview URL and document sharing

Can have 256 members in a group communication

Least data consumption over the usage

FACTS & FIGURES

CONCLUSION WhatsApp is a powerful communication tool. It has become widely popular due to its simplicity. Apart from using it for personal communication, it can be used for your business in various ways. Its cost effective and you can get started quickly. When it comes to a restaurant or bar business mobile marketing is something which is highly influential . By having a clear cut WhatsApp promotion strategy would be the next best thing in the digital age.