what next for facebook
Post on 21-Oct-2014
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First given on July 27th, 2011, at the Facebook in the NorthTRANSCRIPT
Page 1 | Possible futures for Facebook | July 2011
What next for Facebook?
Ross Breadmore
Page 2 | Possible futures for Facebook | July 2011
Hello!
not Ross
Page 3 | Possible futures for Facebook | July 2011
Who is NixonMcInnes?
Page 4 | Possible futures for Facebook | July 2011
Why am I here?
flickr.com/photos/mclot/5314965051
Page 5 | Possible futures for Facebook | July 2011
Facebook as hero
flickr.com/photos/dcoombs/3282261819
Page 6 | Possible futures for Facebook | July 2011
Facebook as villain
flickr.com/photos/lee20sk/5930224126
Page 7 | Possible futures for Facebook | July 2011
Facebook is slowing down
flickr.com/photos/fatboyke/2668411239
Page 8 | Possible futures for Facebook | July 2011
Growth declining in the US/UK
“(Facebook) gained 11.8 million people over May (2011), following 13.9 million over April.
In contrast, it grew by at least 20 million new users over the typical month in the past 12.”
InsideFacebook.com, June 2011
Page 9 | Possible futures for Facebook | July 2011
Familiar pattern?
Page 10 | Possible futures for Facebook | July 2011
Google+ as competitor
Page 11 | Possible futures for Facebook | July 2011
Google+ as catalyst
“for at least some of (Google) Plus’s leadership the goal is not to win social networking outright…but to disrupt the social networking economy with a big enough, good enough and popular enough service that the walled gardens (Facebook in particular) are forced to open up interoperability enough that their users can communicate with the significant enough number of people…that use a different social network”
Marshall Kirkpatrick (ReadWriteWeb), July 2011
Page 12 | Possible futures for Facebook | July 2011
Facebook as passport
flickr.com/photos/scobleizer/3238528292
Page 13 | Possible futures for Facebook | July 2011
Facebook as passport
Page 14 | Possible futures for Facebook | July 2011
Facebook as passport
flickr.com/photos/fattytuna/34359290
Page 15 | Possible futures for Facebook | July 2011
flickr.com/photos/fattytuna/34359290
Page 16 | Possible futures for Facebook | July 2011
Facebook as bank
Page 17 | Possible futures for Facebook | July 2011
Facebook as hierarchy
flickr.com/photos/dcoombs/3282261819
Page 18 | Possible futures for Facebook | July 2011
Facebook as hierarchy
Page 19 | Possible futures for Facebook | July 2011
Facebook as home-wrecker
Page 20 | Possible futures for Facebook | July 2011
Facebook as home-wrecker
Page 21 | Possible futures for Facebook | July 2011
Facebook as school
flickr.com/photos/imnotjustpatrick/3459081299
Page 22 | Possible futures for Facebook | July 2011
Facebook as school
Page 23 | Possible futures for Facebook | July 2011
Facebook as school
Page 24 | Possible futures for Facebook | July 2011
flickr.com/photos/jameshart/3645643845
Page 25 | Possible futures for Facebook | July 2011
Facebook as training ground
flickr.com/photos/jameshart/3646452046
Page 26 | Possible futures for Facebook | July 2011
Facebook as big brother
http://blog.thoughtpick.com
Page 27 | Possible futures for Facebook | July 2011
Auto-tagging
Page 28 | Possible futures for Facebook | July 2011
Product tagging?
Page 29 | Possible futures for Facebook | July 2011
Auto-tagging
Page 30 | Possible futures for Facebook | July 2011
NOT ACTUALLY A BENEFIT CHEAT
Page 31 | Possible futures for Facebook | July 2011
Facebook as uncool
flickr.com/photos/stacylynn/3910291664
Page 32 | Possible futures for Facebook | July 2011
Facebook as uncool
“Kids don’t want to be friends with their parents.
Many kids have great, honest, trusting relationships with their parents. But when it comes to your personal social graph, at some point during the teen years you realize that you need your space”
David Martin (Forbes), June 2011
Page 33 | Possible futures for Facebook | July 2011
Diaspora
Page 34 | Possible futures for Facebook | July 2011
Anon+
Page 35 | Possible futures for Facebook | July 2011
Facebook junior?
Page 36 | Possible futures for Facebook | July 2011
Facebook senior?
Page 37 | Possible futures for Facebook | July 2011
How to prepare
flickr.com/photos/robdudley/126929599
Page 38 | Possible futures for Facebook | July 2011
POST
www.forrester.com/
Page 39 | Possible futures for Facebook | July 2011
OODA loop
www.thefabricator.com
Page 40 | Possible futures for Facebook | July 2011
Mammal versus dandelion
flickr.com/photos/doug88888/4503099889
flickr.com/photos/riym/4246949187
Page 41 | Possible futures for Facebook | July 2011
Always…
www.eric-idle.com
Page 42 | Possible futures for Facebook | July 2011
Thanks!
nixonmcinnes.co.uk@rossbreadmore