wawa subway comparison october 2012
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VitaminSpice added to QSR, and restaurant food increases nutritional benefit, leaves company\'s like Subway behind curve.TRANSCRIPT
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Eat right with every bite. PIONEERS OF THE EMERGING FOODCEUTICAL INDUSTRY
VitaminSpice, Inc. Confidential
October 2012 www.vitaminspice.net
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SAFE HARBOR STATEMENT Statements in this presentation are forward-looking statements as that term is defined in the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based on current expectations that could be affected by risks and uncertainties from time to time in VitaminSpice, Inc.’s reports to the Securities and Exchange Commission, which include VitaminSpice, Inc.’s Annual Report on Form 10- KSBand Quarterly Reports on Form 10-QSB.
Eat right with every bite. www.vitaminspice.net
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Gourmet Quality Spices Gluten-Free 100% Vegetarian 100% All Natural Calorie Free Kosher No Sugar No Artificial Sweeteners No Preservatives
FirsttoMarket Eat right with every bite.
VitaminSpiceis first to market with our unique and proprietaryprocessof microencapsulatingvitamins, antioxidantsand mineralsfor the purpose of enhancing everydayfood products-- starting with Spices.
AMOUNTPER
SERVING
SERVIN
G
w/VITAMIN
SPICE
SERVING
(2.1G)
%DV
TotalFat 2g VitaminC: 49.0mg 82%
Sat.Fat 0.5g Niacin: 10.9mg 54%
TransFat 0g Pantot.Acid: 5.4mg 54%
Cholesterol 0mg Pyridoxine: 1.1mg 54%
Sodium 530mg Riboflavin: .9mg 54%
VitaminA:0% Vitamin
C:0%
Thiamin: .8mg 54%
Calcium:2% Iron:15% FolicAcid 217.6mcg 54%
VitaminB12 1.3mcg 22%
AMOUNTPER
SERVING
SERVIN
G
%DV
TotalFat 3.5g 5%
Sat.Fat 1g 5%
TransFat 1g
Cholesterol 20mg 7%
Sodium 810mg 34%
VitaminA:8% Vitamin
C:20%
Calcium:30% Iron:15%
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SERVINGSIZE: 6” / TURKEY Calories:280/ Fat Cal: 30
SERVINGSIZE: SHORTI ROLL 6” / TURKEY Calories:200/ Fat Cal: 20
TheVitaminSpiceFactor! Eat right with every bite.
Seethe %DV difference when VitaminSpice Black Pepper is added to Wawa 6” TurkeyShorti.
vs.
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Wawa+VitaminSpice Eat right with every bite. Wawa Fresh Food + VitaminSpice • Breakfast: BlackPepper, CrushedRed Pepper, GroundCinnamon • Soups,Sides& Bowls: BlackPepper, CrushedRed Pepper • Salads: BlackPepper,CrushedRed Pepper, GarlicPowder • Hoagies& Sandwiches: BlackPepper, CrushedRed Pepper • ToastedWraps&Flatbreads: BlackPepper,CrushedRed Pepper • Wraps: BlackPepper, CrushedRed Pepper WawaCoffee+ VitaminSpice • Coffee:GroundCinnamon WawaRetail+VitaminSpice • VitaminSpiceRetailDisplay • Shop Online
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Recommended(RDA) Eat right with every bite.
VitaminSpiceis the ONLY Spice Enriched with Essential Vitamins! Justone servingof VitaminSpicegives you and your kids as much as half(50%) ofthe RecommendedDaily Allowance(RDA) of essential vitaminsand minerals.
VitaminSpiceis uniquely positioned between the: 1)health food, 2) vitamin supplementand, 3)traditional food industries.
• U.S. consumers spend approximately $1.7 Trillion in these industries annually1
• Processed food sales worldwide are approximately $4 Trillion
Globally (2008)2
• The health food/supplement industry is approximated to be a $91 Billion market.3
1. Plunket Research, Feb 17 2006, Food Industry Overview
2. BNET, http://findarticles.com/p/articles/mi_m0EUY/is_1_9/ai_96501035/ 3. http://www.healthcare.reachinformation.com/Nutraceutical.aspx
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MarketPosition Eat right with every bite.
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SupplementFacts Eat right with every bite.
Noother Spice or Condiment on the Market can makethis claim other than VitaminSpice. Patent Pendingproprietaryproduct.
SupplementFacts Label.
• Registered with UnitedStates Patent and TrademarkOffice.
• US and WorldwidePatents Filed.
• Design IP, AllentownPA
(Intellectual Property Counsel)
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IntellectualProperty Eat right with every bite.
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AwardWinningVitaminSpice Eat right with every bite. AmericanMasters of Taste Organizationrepresenting 10,000 Chefs EndorsesVitaminSpice
Independent Panel of Judges performed Blind Taste Tests of the VitaminSpice Products. VitaminSpice was declared a World Taste Champion by the Chefs In America Awards Foundation, whose professional Board Members conduct taste teststo identify those food products that meet their exacting standards2011
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ProofofMarketPotential:1 Eat right with every bite. FLEX MagazineJuly 2011 Comparison
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ProofofMarketPotential:2 Eat right with every bite. Food Network Magazine:Top 10 VitaminSpice(April 2011)
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ProofofMarketPotential:3 Eat right with every bite. VitaminSpiceadds value benefits within National RestaurantAssociation NewMenu Labeling. (FOODSERVICE) The National Restaurant Associationon July 5, 2011is filing comments regarding the Foodand Drug Administration’s (FDA)draft menu labeling regulations. The Associationwasa primary advocate forthe menu labeling law,passed in March 2010,which will require restaurant chains with 20 or more locationsoperating under the same brand to provide detailed nutrition informationto consumers, and display calorieson the menu, menu board, or drive-thru. Under the law supported by the Association, nutrition information andcalories onthe menu and menu boardwill be available in morethan 250,000restaurant locations nationwide.
http://www.restaurant.org/pressroom/pressrelease/?ID=2134
ENDORSED BY NEW JERSEY RESTAURANT ASSOCIATION!
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ProofofMarketPotential:4 Eat right with every bite. VitaminSpiceImpact Potential on Pizza Industry. Individual size packets of VitaminSpice Granulated Garlic or Red Crushed Peppers. Packed in Foodservice size containers, table display/shakers and individual servings.
Individual serving packets.
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Everyone wins. Kidsget their Pizza. Momknows they’re getting the additional nutrition.
MultiVitamin for Kids Eat right with every bite. “Shake some Red Crushed Pepper VitaminSpice on your kids slice of Pizza, Spaghetti or Meatball Sandwich. Kids just enjoyed a multivitamin.”
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It’s easy to add VitaminSpice to any of my salad meals while dieting. It provides me with extra multi-vitamins on the go.
VitaminSpice-Up Salads Eat right with every bite. “Shake VitaminSpice Black Pepper, Red Crushed Pepper or Garlic Powder onto your favorite salads. You just enjoyed a multivitamin.”
NewBreakfastVitamins Eat right with every bite. “Cinnamon VitaminSpice is great on your favorite breakfast items such as French Toast, Pancakes, Waffles, Oatmeal, Coffee and Hot Chocolate. Add VitaminSpice Black Pepper and VitaminSpice Ketchup to your eggs and hash browns.”
The New flavor of Chewable Vitamins for breakfast. 17
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Guilt-FreeFare Eat right with every bite. “Shake a little VitaminSpice Sea-C-Salt, VitaminSpice BBQ, VitaminSpice Ranch Seasonings on your French Fries, Potatoes and Chicken Nuggets. Food at home or the sports game just got better and healthier.”
No need to feel guilty. The new chewable vitamin for kids of all ages…..French Fries.
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VitaminSpice Ketchup & Mustard. The new fan favorite during sports and tailgating events.
VitaminSpiceCondiments Eat right with every bite. “Squeeze VitaminSpice Ketchup and Mustard on your Dog, Brat, Burger or Philly Cheese Steak at the Game, tailgating party or home. You just enjoyed a multivitamin.”
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RetailMerchandiser Eat right with every bite.
24 QTY. VITAMINSPICE COUNTERTOP RETAIL MERCHANDISING DISPLAY
VitaminSpiceRetail Products • VitaminSpiceGarlic 3.4oz
• VitaminSpiceCinnamon 2.8oz
• VitaminSpiceBlack Pepper 2.7oz
• VitaminSpiceCrushed Red Pepper 1.5oz
• VitaminSpiceKetchup 13oz
• VitaminSpiceMustard 9oz No negative taste affects from Vitamins.
Great tasting gourmet quality Spices.
Bioavailability of Vitamins increase.
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Retail Products Eat right with every bite.
Eat right with every bite.
• ChristinaPirello has been a starredin the longestrunning cookingprogramon television. www.ChristinaCooks.com
• ChefDaniel Young was asked to
beBarrackObama’sChef at the WhiteHouse. Chef“D” is also thepersonalchef to athletes suchas CarmeloAnthony.
More to come!
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CelebrityChefs Eat right with every bite.
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MediaRecognition Eat right with every bite.
VitaminSpicehas received National and Regional Mediaattention: Print,Television,Internet and SocialMedia.
VitaminSpiceis in PR talks with
nationalnews organizationsand firsttier televisionshows. (e.g.:TodayShow) WATCH VIDEO: Bringing Spice to Denver Spot http://www.youtube.com/VitaminSpice/Denver
Program Leagues Co-Marketing
Professional NFL,MLB,NBA,NHL LogoplacedonFull Page4colorad
College Top300NCAADiv1,2,3Footballand Basketball
Tensofthousandsof uniqueconsumers
Yearbooks ProfessionalandCollege Regional/National24
Exposure
GameDayAdvertising Eat right with every bite.
• Childhood Obesity • School Nutrition • Cancer Research
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GivingBack Eat right with every bite.
Board and Advisors
Edward Bukstel, CEO, Founder 25 + Years, Entrepreneurial Experience, Healthcare, IT, Nutrition .
Dr. Marc Meyer, Chief Science Officer 38 Patents in Food Technology and Microencapsulation.
Robert Wilke, Chief Marketing Officer 30+ Years Experience Fortune 100 Clients and fast growing businesses.
Michael McDermott, Chief Product Strategist 30 yrs. Chef to the Chef’s, Food Service specialty retail and grocery distribution experience.
Shan Stratton Nutritionist to New York Yankees and Boston Red Sox in addition to several high profile athletes and professional sports teams.
Christina Pirello Nationally recognized Celebrity Chef specializing in nutrition and whole foods.
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Eat right with every bite.
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www.VitaminSpice.net
Thankyou. CONTACT INFORMATION:
EdBukstel,CEO &Founder,VitaminSpice,Inc. [email protected] m.215.498.4453 | o. 484.367.7401
Eat right with every bite.