view the 2016 – 2017 rates and advertising packet

About Student Publ icat ions atJackson State Universi tyStudent Publ icat ions is responsible for coordinat ing the product ion of student-or iented publ icat ions, speci f ical ly, the campus/student newspaper, The Blue & White Flash, the eXperience Magazine, and the student handbook. Student involvement is cr i t ical to the successful product ion of such publ icat ions, and students from var ious academic discipl ines and classi f icat ions are able to pract ice journal ism, demonstrate leadership ski l ls, pract ice ethical decision-making, engage in personal and professional development, as wel l as provide a service to the students and universi ty community.

The Blue & White FlashThe Blue & White Flash, the off ic ial student newspaper of Jackson State Universi ty, offers a var iety of news and other information to meet the needs of i ts readers, pr imari ly the 8,500+ students at JSU. The Flash provides coverage of campus events and issues, as wel l as coverage of s igni f icant local , nat ional, and internat ional news, sports, and features. An onl ine version is also avai lable via the JSU website. About 3000 copies of The Flash are distr ibuted on campus and throughout the community. The Flash also produces special sect ions that highl ight var ious events such as Homecoming, Afr ican American History Month, health and f i tness and employment opportuni t ies.

The Mississippi Press Associat ion has recognized The Flash as being one of the top student newspapers in the state. The paper has won numerous MPA awards. The Flash is also a member of the Black Col lege Communicat ions Associat ion, and the Associated Col legiate Press.

The Flash pledges to cont inue i ts more than 70+-year-old tradi t ion of publ ishing a high qual i ty, respected and informative product. For advert is ing information, contact thef [email protected] or cal l 601-979-2167.

The eXperience MagazineThe eXperience is an annual magazine that embodies the spir i t of student l i fe at Jackson State Universi ty. Wri t ten and edi ted by students, the premier edi t ion of the magazine was launched in the spr ing of 2009. About 1500 copies of the magazine are distr ibuted on campus and an onl ine edi t ion is avai lable on th JSU Student Li fe website. eXperience magazine wri ters come from var ious majors, c i t ies, countr ies and nat ional i t ies to ensure that the JSU eXperiences documented in the publ icat ion are true ref lect ions of the diversi ty at the universi ty. For advert is ing information, contact the staff at [email protected] or cal l 601-979-2167.

Contact InformationThe Blue & White Flash Mail ing AddressThe Blue & White Flash • PO Box 18449

Jackson, MS 39217

The Blue & White Flash Delivery AddressRoom 211 • Blackburn Language Arts Bui ld ing

Jackson State Universi ty (Main Campus)

Jackson, MS 39217

The Blue & White Flash Telephone #’sAdvert is ing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 601.979.2167

Newsroom .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 601.979.8674

Fax . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 601.979.2876

Adviser . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 601.979.2082

e-mai l : . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . thef [email protected]

Office Hours: . . . . . . . . . . . . . 8 p.m. - 5 p.m. Monday-Fr iday

The eXperience Mail ing AddressThe eXperience Magazine PO Box 18449 Jackson, MS 39217

The eXperience Telephone #’s

Advert is ing . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 601.979.2167

Newsroom .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 601.979.8674

Fax . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 601.979.2876

Adviser . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 601.979.2167

e-mai l : . . . . . . . . . . . . . . . . . . . [email protected]

Student Publications Personnel

Shannon TatumPubl icat ions Manager . . . . . . . . . . . . . . . . . . . . . . . . . . 601.979.2082

Kierra ThomasGraphic Designer . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 601.979.8674

The Blue & White FlashAdvert is ingTerms and ConditionsThe Blue & White Flash adheres to al l appl icable state and federal regulat ions governing advert is ing. We reserve the r ight to reject any advert isement.

• The Blue & White Flash reserves the r ight to edi t or reject any copy.

• I f b i l l ings are not paid by the due date, The Blue & White Flash reserves the r ight to cancel the advert is ing agreement without not ice. In such event, al l charges for advert is ing publ ished pr ior to such cancel lat ion shal l immediately become due and payable at the rate earned to date of cancel lat ion.

• A $40 service charge wi l l be assessed to al l returned checks.

• Advert isements canceled after publ ished dead l ines wi l l be bi l led to advert iser ( for unsold space).

• Al l advert is ing must carry ident i f icat ion of the sponsor or sponsoring organizat ions.

• Any ad that c losely resembles edi tor ial mater ial must carry the words “Paid Advert isement” in minimum 10-point bold typeface.

• The Blue & White Flash shal l be under no l iabi l i ty for late del ivery due to any natural occurrence or pr inter error.

• The Blue & White Flash may offer promotions not l is ted in the rate card.

• Tearsheets are mai led every Fr iday.

• The Blue & White Flash reserves the r ight to amend the terms, condit ions and rates in this Rate Card at any t ime with 30 days not ice. In this event, the advert iser may, penalty f ree, amend or cancel h is/her contract or space reservat ion order on the date the rates change or condit ions take effect.

The Blue & White Flash reserves the r ight to require advert isers to pay in advance or to pay in cash. I f a debt is not sett led by the stated due date in the signed contract, The Blue & White Flash reserves the r ight to terminate the advert is ing agreement without not ice.

Full PageWidth = 9.812 inchesHeight = 13.25 inchesLocal: $610.00National: $755.00

Half Page (4 Column)Width = 9.812 inchesHeight = 6.562 inchesLocal: $305.00National: $375.00

Half Page (2 Column)Width = 4.812 inchesHeight = 13.25 inchesLocal: $305.00National: $375.00

1/3 Page (4 Column)Width = 9.812 inchesHeight = 4.312 inchesLocal: $205.00National: $250.00


Quarter Page (2 Column)Width = 4.812 inchesHeight = 6.562 inchesLocal: $155.00National: $185.00

Quarter Page (4 Column)Width = 9.812 inchesHeight = 3.25 inchesLocal: $155.00National: $185.00


The Blue & White FlashSubscription Information

1 year...................... $252 year...................... $40

Tabloid Dimensions & Print Advert is ing RatesThe Blue & White Flash is pr inted in tabloid format. Regular press run = 3,000 copies; special welcome and back to school edi t ion = 5,000 copies *NOTE: Ful l color: add $150.00. Spot color: add $100.00 to pr ices stated below.

Cal l or emai l about placement opt ions or f requency

Contact InformationThe Blue & White Flash • PO Box 18449

Jackson, MS 39217

Publications [email protected]

Phone: 601.979.2082Fax: 601.979.2876

Classified Advertising$0.25 per word with a 10-word ($2.50) minimum.The advertisement must run two consecutive issues. No frequency discounts apply to classified advertising.Reversed type is not accepted. Cancellation of advertising for refund cannot be made after the deadline for space is reserved. Classified advertisements are 1/16 of a page.

In the event that a classified ad does not run as scheduled or contains an error that is clearly the fault of The Blue & White Flash, we will correct the content and, in the next possible issue, run the revised classified free of charge.

Inserts$200 per 1,000 inserts ------ maximum number of inserts accepted per press run up to 3,000

Minimum size: .......................... 4” x 7”Maximum size: ....................... 10” x 11”Only Pre-Printed inserts accepted

Ad DesignNeed help? Ask the Blue & White Flash to design your ad. Ad design is $55.

Clients requiring a proof for an ad designed or altered by The Blue & White Flash must submit information by noon one week prior to the publication day. Client must approve artwork by the ad deadline.

Placement RequestsAd placement preferences for any page aside from the back page is not guaranteed but will be honored when possible.

Ad Deadlines

(for publication in the Thursday issue)(Camera Ready) Advertising is preferred: Due: Monday @ 12 Noon (prior to desired issue date)

About Jackson State UniversitySince 1877, Jackson State University has been providing young men and women opportunities that will empower them to succeed in an increasingly complex world. As the Urban University of Mississippi, Jackson State emphasizes public service programs designed to enhance quality of life and seek solutions to urban problems in the physical, social, intellectual, and economic environments.

Located in Jackson, the capital city and the cultural, political, geographic and business center of Mississippi, the campus is a scenic 125-acre tract only five minutes from downtown and less than twenty minutes from Jackson-Evers International Airport. For more information about Jackson State University visit:http://www.jsums.edu

Full Page 1/2 Page 1/2 Page 1/3 Page

1/3 Page Quarter 1/8 Page Quarter

Online advert is ing sizes and ratesWe provide two size opt ions for onl ine advert isements. Your ad wi l l run in rotat ion with a maximum of two other ads in the same locat ion. I f you do not see your ad, s imply hi t the refresh button on your web browser once or twice and i t wi l l show up.

• Box: Runs top r ight on the page at 250 pixels wide x 250 pixels tal l .

• Tower: Runs on the lower r ight of the page at 250 pixels wide x 324 pixels tal l .

All online ads must be a minimum of 50kb and no larger than 100Kb. No exceptions.

Currently we work with static images only. We will design online ads at our normal rate of $55 per ad. If provided by you the ad should be sent as a .jpg file.

ONLINE DISPLAY RATESTower: $150 per month / $375 per semester

Box: $100 per month / $300 per semester

2016-2017 Publication ScheduleThe Blue & White Flash

PRINT ISSUE DATES

UPLOAD ONLINE ISSUE

EMPHASIS AD DEADLINE

August 15 August 16 New Student Issue August 3

September 1 September 2 August 29

September 8 September 9 9/11 Remembrance September 5

September 15 September 16 September 12



October 6 October 7 Mid-Term Preview October 3

October 20 October 21 Homecoming Preview October 17

October 27 October 28 Homecoming Issue October 24

November 3 October 4 October 31

November 10 November 11 November 7

November 17 November 18 Thanksgiving Issue November 14

December 1 December 2 Holiday Issue November 28

January 12 January 13 January 9



February 2 February 3 Black History Issue January 30

February 9 February 10 Black History/Valentine Issue February 6

February 16 February 17 Black History Issue February 13

February 23 February 24 Black History Issue February 20

March 2 March 3 Spring Break Preview February 27

March 23 March 24 March 20

March 30 March 31 March 27

April 6 April 7 April 3

April 13 April 14 April 10

April 20 April 21 Graduation/Career Issue April 17

The experience MagazineAdvert is ing

The eXperience magazine has been a part of Student Publ icat ions since 2009. I t is a annual magazine that embodies the spir i t of student l i fe at Jackson State Universi ty. The magazine include news and features that affect JSU students. Stor ies deal ing with health issues, f inancial matters, student l i fe and JSU sports are highl ighted.

Ad DesignNeed help? Ask The eXperience to design your ad. -Ad design is $55.

Cl ients requir ing a proof for an ad designed or al tered by The eXperience must submit information by noon, one week pr ior to the publ icat ion day. Cl ient must approve artwork by the ad deadl ine. Any ad that c losely resembles edi tor ial mater ial must carry the words “Paid Advert isement” in minimum 12-point typeface.

Ad Pol ic iesThe eXperience Magazine adheres to al l appl icable state and federal regulat ions governing advert is ing. We reserve the r ight to reject any advert isement and the r ight to edi t or reject any copy.

Credi t Pol icy & Del inquent AccountsThe eXperience Magazine reserves the r ight to require advert isers to pay in advance or to pay in cash. I f a debt is not sett led by the stated due date in the signed contract, The eXperience Magazine reserves the r ight to terminate the advert is ing agreement without not ice. A $40 fee wi l l be charged for al l returned checks.

Refunds & Cancel lat ionsAdvert isements cancel led after publ ished deadl ines wi l l be bi l led to the advert iser. No refunds and no credi ts. The eXperience Magazine wi l l not be responsible for copy changes made by telephone. The eXperience Magazine assumes no f inancial responsibi l i ty for ads submit ted with errors in artwork or information provided in error by advert isers. The experience magazine shal l be under no l iabi l i ty for publ icat ion delays due to natural disasters inevi table accidents or pr int ing errors.

Sample Ad Rates and Sizes

Contact InformationThe eXperience Magazine • PO Box 18449

Jackson, MS 39217

Ad [email protected]

Phone: 601.979.2082Fax: 601.979.2876

Advert is ingFull Page Ad

(8.5 x 11)

Full Color Full Page ....................................... $300.00

Inside Front Cover ......................................... $500.00

Inside Back Cover .......................................... $500.00

Fall Ad Deadline Fall Publication Date October 17, 2016 December 9, 2016

Spring Ad Deadline Spring Publication Date March 2, 2017 April 28, 2017

Advertising ContractPlease send contract and payment to:The Jackson State University Student Publications (SP)The Blue & White Flash / The eXperience MagazineP.O. Box 18449 • Jackson MS 39217Phone: 601-979-2167 • Fax: 601-979-2876

Company/Organization: ___________________________________________________________________________________

Contact: _______________________________________________________________________________________________

Mailing Address: ________________________________________________________________________________________

City: __________________________________________________________________________________________________

State/Province: _________________________________________________________________________________________

Zip Code: __________________________________ Country: ___________________________________________________

Phone: ____________________________________ Fax: _______________________________________________________

E-mail: ________________________________________________________________________________________________

• Student Publications agrees to provide: _______________________________________________ the advertising as indicated on the order form which is part of this contract.

• Advertiser will supply SP with artwork according to the specifications described.

• All changes, additions or deletions will not be considered agreed to or binding to the other unless such modifications have been either initialed or approved in writing by both parties.

• SP reserves the right to require prepayment for all new contracts established.

• The signing of the contract indicates acceptance and shall not be modified or amended except in writing and signed by both parties.

• SP shall have no liability for failure to execute this advertising contract because of government restrictions, acts of God, accidents, fires, internet outages or any other cause beyond SP’s control that would affect production or distribution.

Advertiser

Name: ___________________________________________ Title: ________________________________________________

Signature: _________________________________________________ Date: ______________________________________

TOTAL Payment Amount: _________________________________________

Select method of payment: Check Money Order (make check payable to The Blue & White Flash in U.S. funds) Visa MasterCard Purchase Order # _____________________________________

Print Cardholder Name: __________________________________________________________________________________

Signature: _____________________________________________________________________________________________

Credit Card Number: ____________________________________________________________________________________

Expiration Date: ______________________________ CVN Code: ___________________________ (MC/Visa-3 digit code back)

For More Info Contact: Shannon Tatum • Publications Manager Phone: (601) 979-2167 • Fax: (601) 979-2876 • Email: [email protected]

The Flash / eXperience Magazine

[For O�ce Use Only] Contract#__________________________ Insertion Order#_________________ Initial______________

view the 2016 – 2017 rates and advertising packet

Documents