time realty listing presentation_opt

8/8/2019 Time Realty Listing Presentation_opt

1/18

Exclusive Services By:

Greg Traub

Real Estate Consultantt

407.222.7281

www.MyOrlandoHomeExpert.com www.timerealtyonline.com

Your Marketing Plan


2/18

Greg Traub

Time Realty LLC

Direct: 407-222-7281

627 E. Washington St.

Orlando Fl 32801

Email: [email protected]

My Website:

www.MyOrlandoHomeExpert.com

Agent Information

For the past five years, I have been helping others buy and sell real estate with great success.

Providing extensive training and experience with client-first service with personal attention to

detail has kept my clients and I thriving even through this tough market.

I provide un-matched one on one attention because I dont just partner with any seller in this

market. I keep my clients exclusive by placing a strict limit on the number of sellers I work

with at any given time, to ensure the utmost care and my personal availability to all my clients.

From my degree in business with a real estate focus from the University of Central Florida, to

my experience working and negotiating deals with a large commercial real estate developer

here in Orlando, to helping dozens of families sell their homes over the years.... let my

experience and knowledge of todays local market ensure the quick sale of your property.

Please contact me while I have client openings so that I can personally present you with all the

different services I can provide to make sure your home gets SOLD!

Recent Testimonials

Our experience working with Greg was everything we could have hoped for and much more. He made the home buying process; onewe were told by many was very taxing, complicated, and frustrating, relatively basic and painless. Gregs willingness to show multiple houses

for hours on Saturday mornings made the process as convenient as possible. Greg was also extremely patient through all of our spec changesand indecisions. Once we found the house we wanted Greg helped us find a mortgage broker, showed up during the day to let inspectors in andout of the house, and set up all aspects of our closing. He made it so that we could buy a house without having to spend all the hours setting up

the purchase. Gregs knowledge of all aspects of home buying is an incredible stress reliever and provides a strong sense of comfort. Finally,Gregs greatest asset is his patience and willingness to work for you. We never once felt pressured to make a decision, and though I am sure he

was frustrated with our months of indecision he never showed it.We highly recommend Greg to anyone in search of a home regardless of your situation.James Boland and Jessica Healy

"Greg was the most thorough, hard-working, patient, understanding and professional realtor we could ever imagine having. He was tremendoushelp throughout our vacation home buying process. We started our research along with Greg months before our visit to Orlando. Greg workedwith us since the very beginning & helped us find the perfect home at the price we wanted. He is very professional, organized, and timely when itcomes to responding to questions, emails and keeping appointments. His knowledge about the local areas, house value & negotiation skillshelped me get a great house at very reasonable price. Our family really appreciates all his help. I'll definitely do business with him again & Iwould highly recommend Greg for anyone looking to purchase or sell properties in the Orlando area."Peter & Bridget Rozario


3/18

As you prepare to sell your home, we appreciate the opportunity to

assist you in reaching your goals. To reach these goals you must

first ask yourself two questions:

What is the marketing plan and pricing strategy I will need to

follow to achieve my home sale objectives?

What sales agent to choose to represent my interests and handle

the sale of my home?

In the following pages, you will discover the advantages of our

full service approach to the successful sale of your property, as

well as an exclusive alternative for those that may not need

all the services we have to offer.

THANK YOU FOR CONSIDERING

OUR ASSISTANCE

CHOOSE US TO

REPRESENT YOU

AND TAKE

ADVANTAGE OF

ALL OF THE

SERVICES WE HAVE

TO OFFER


4/18


5/18

WHAT HOME SELLERS WANT

MOST SELLERS SHARE

THE SAME PRIORITIES:

PRICE

The best price and terms attainable

for their property.

TIMEThe shortest possible time on the

market.

KNOWLEDGE

The information you need to legally

and successfully sell your property.

CONVENIENCEThe least inconvenience, with

management of the details.

COMMUNICATION

Frequent communication to keep

them informed throughout the home

sale process.

WE KNOW WHAT HOME

SELLERS FIND MOST

IMPORTANT


6/18

FOR SALE BY OWNER STRATEGIES

These are some of the ways a typical owner attempting to sell their own

property, will employ.

Source: The 2007 National Association of Realtors

Profile of Home Buyers and Sellers.

Where Buyer First Learned About Home Purchased

Yard Sign

Open Houses

Limited Internet Marketing

Craigslist

FSBO.com

Newspaper Ads

Friends and Family


7/18

BASIC REAL ESTATE SERVICES

Basic real estate services are the services offered by most real estate companies

offer, and can be considered the bare minimum a licensed agent provides

in an effort to sell your home.

Yard Sign

Multiple Listing Service

Basic Internet Postings

REALTOR.com (basic)

FL.living.net

EVEN THESE BASIC SERVICES

DRAMATICALLY INCREASE

THE PROBABILITY OF A QUICKER

SALE AT A HIGHER PRICE.

Lock Box - Combination

Competitive Market Analysis

Contract Preparation

Required Sellers Disclosure


8/18

OUR EXCLUSIVE MARKETING

AND SERVICES

Going above and beyond, we take the marketing and sale of your home

to a higher level.

iMarketing Advantage

Syndication Web sites*

IDX Web Feeds

Showcase Listings on

Realtor.com and Trulia

MLS Prospector

866 Info-Line

Personal Property Web site

Realtor Network

Just Listed Targeted Mailing

iReport Tracking

WHERE MOST

REAL ESTATE

AGENCIES END, OUR

PRO-ACTIVE FULL

SERVICE SALES AND

MARKETINGPROGRAM JUST

BEGINS


9/18

iMarketing AdvantageREACHING 80%+ OF HOMEBUYERS

With over 80% of Home shoppers using the Internet as part of their

home search, an extensive and complete online marketing program is

essential to generating the greatest possible demand for your home.

2%

18%

37%41%

71%74%

77%80%

0%

10%

20%

30%

40%

50%

60%

70%

80%

90%

1995 1997 1999 2001 2003 2004 2005 2006

Internet Use

Internet Use

Trulia.com FloridaMoves.com Craigslist Pro

Yahoo Real Estate ColdwellBanker.com Backpage.com

AOL Real Estate Remax.com HomeScape.com

Google Base Century21.com FLliving.net

Zillow.com StirlingSir.com Hotpads.com

Point2homes.com ERA.com Vast.com Oodle.com PrudentialProperties.com CLRsearch.com

Nytimes.com Realtor.com SecondSpace Inc.

Syndication Partners and IDX feeds

Plus over 2,000 individual agent web

sites through broker reciprocity

agreements.


10/18

iMarketing AdvantageSHOWCASING YOUR HOME

MULTIPLE PHOTOS

A minimum of 6 photos are taken of

your property and as many as possible

are placed in all online marketing.

Why? How many times have you

skipped over a property because therewas only one bad photo of the exterior?

Research shows that listings with six or

more photos are viewed almost 3X

more often than homes without multiple

photos.

INDIVIDUAL PROPERTY WEB SITE

With nearly unlimited space to sell

your property to potential buyers, having

a web site dedicated specifically to your

property gives the opportunity to show

off every unique features and benefit of

your property with just one quick line of

text.


11/18

PRO-ACTIVE MARKETING

APPROACH

10% of all realtors do 90% of all business. The

difference? Networking. Putting your property

in front of those already working with the most

buyers in the area, through networking.

REALTOR NETWORKING

877 INFO-LINE FOLLOW UP

Well never know who takes a flyer,

views an online ad, or drives by your

property. Anyone that calls for additional

info, however, will have their phone

numbers captured instantly and sent

directly to me for follow up.

THANK YOU

FOR CALLING...

877-INFOLINECall for Automated Message CODE

1234

SITTING IN THE

OFFICE WAITING FOR A

PHONE TO RING IS NOT

THE WAY TO QUICKLY

AND EFFECTIVELY SELL

YOUR HOME. ACTIVELY

SEARCHING FOR

BUYERS EVERYDAY, IS.


12/18


13/18

Positioning and

Pricing your Property


14/18

UNDERSTANDING THE MARKET

Price

Inventory

0

Supply

Demand

Basic Economics

An increase in supplycauses a decrease in price.

A decrease in demand

causes a decrease in price

An increase in demandcauses an increase in price

A decrease in supply

causes an increase in price


15/18

In a Depreciating Market, the same buyer traffic and market energy as an

appreciating market can be reached through competitive, aggressive pricing.

UNDERSTANDING THE MARKET

APPRECIATING MARKETAbundance of buyers and few homes.

Inventory coming on.... Inventory going off... Prices go UP

DEPRECIATING MARKET

Abundance of homes and few buyers.

Inventory coming on.... Inventory going off... Prices go DOWN


16/18

CURRENT MARKET STATISTICS


17/18

Orange &SeminoleCounties*

Avg.Mtg.Rate

InventoryNew

ListingsSales

PendingBack onMarket

ExpiredWith-drawn

SalesClosed

Avg.Days onMarket

Oct.02 6.39% 7,779 3,461 2,375 641 559 878 1,876 53

Nov.02 6.48% 7,880 2,776 2,189 653 474 720 1,582 52

Dec.02 6.46% 7,624 2,247 1,860 694 633 668 1,957 57

Jan.03 6.39% 7,953 3,280 2,010 712 415 716 1,197 54

Feb.03 6.04% 7,838 3,012 2,164 378 369 709 1,237 65

Mar.03 5.80% 7,868 3,283 2,133 403 355 678 1,678 62

Apr.03 5.95% 7,561 2,942 2,413 442 397 758 1,655 63

May.03 5.85% 7,610 3,293 2,412 411 326 728 1,706 62

June.03 5.54% 7,448 2,768 1,847 838 290 647 1,769 58

July.03 5.73% 7,267 3,531 2,598 421 325 779 2,002 60

Aug.03 6.78% 7,213 3,238 2,321 505 365 748 1,903 60

Sept.03 6.64% 7,247 3,095 2,108 305 353 731 1,859 59

Oct.03 6.29% 7,308 3,276 2,151 489 304 761 1,906 59

Nov.03 6.23% 6,973 3,266 2,424 236 269 777 2,254 n/a

Dec.03 5.38% 6,522 2,280 1,992 307 474 585 2,082 n/a

MARKET STATISTICS 02- 03

WHERE DO YOU THINK THE MARKET IS?


18/18

THE IMPORTANCE OF INITIAL

MARKET POSITIONING

THE FIRST 2-3 WEEKS ARE THE MOST CRITICAL

HO M

EBU

Y

ER

SH

O W

I N G

S

TIME ON MARKET (WEEKS)

There are always a pool of potential homebuyers in the market. Each at a different stage

of their decision process. The typical amount of time buyers actively view homes before

purchasing is 2 months, with new home buyers beginning their search every week. The

largest pool of ready buyers will view your home in the first 3 weeks. After that initial

pool has passed, only those new buyers will be viewing your home.

Week 1 Week 2 Week 3 Week 4

Some buyers have made all the comparisons they need to judge current market values,

while others are still forming their opinions. As soon as your home comes on the market

this pool of buyers see your property. Depending on how well your property is priced,

will decide whether your home sells, or if it sells someone else's.

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