the future of mobile commerce

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The Future of Mobile Commerce

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Page 1: The future of mobile commerce

The Future of Mobile Commerce

Page 2: The future of mobile commerce

Slide 2NVISH SOLUTIONS INC. © 2013 All rights reserved Website: www.nvish.com │ E-Mail: [email protected]

Agenda

Mobile Commerce

Evolution Of Mobile Payments

Mobile Commerce: Beyond eCommerce

Mobile Payments Gateway Integration

Mobile Business Applications

Page 3: The future of mobile commerce

NVISH SOLUTIONS INC. © 2013 All rights reserved Website: www.nvish.com │ E-Mail: [email protected]

Mobile Commerce

Slide 3

Mobile commerce (m-commerce) is the buying and selling of goods and services through wireless handheld devices such as Smartphones and Tablets.

It includes the following features:

Creates opportunity to deliver new services to existing customers and to attract new customers

Allows direct access to information on the go

Can be done via the Internet, private communication lines, smart cards, etc.

Page 4: The future of mobile commerce

NVISH SOLUTIONS INC. © 2013 All rights reserved Website: www.nvish.com │ E-Mail: [email protected]

Why Mobile Commerce?

Slide 4

Online retailers stepped-up their mobile commerce promotions resulting in a significant increase in mobile traffic and mobile sales.

Globally, consumers are likely to spend $119 billion by 2015 through their mobile phones, which will account for 8% of all e-commerce activity.

According to research projections, mobile commerce will cross $30 billion by 2016, growing at a 40% compound rate, in US alone.

In 2013 more people will use mobile phones than PCs to get online.Gartner Research

Forrester Research

ABI Research

Page 5: The future of mobile commerce

NVISH SOLUTIONS INC. © 2013 All rights reserved Website: www.nvish.com │ E-Mail: [email protected]

Evolution Of Mobile Payments

Slide 5

Mobile payments are playing a vital role in increasing the market share of mobile commerce in ecommerce market.

Mobile payments will reach $90 billion in 2017. Forrester Research, U.S.

48% compound annual growth rate (CAGR) from $12.8 billion spent in 2012. Forrester

Research, U.S.

Sales through Smartphones will grow, reaching $13.44 billion in 2013 and $24.32

billion by 2016. eMarketer

28% of Smartphone owners use the device for buying products online.

Shoppers made purchases worth $25 billion in 2012 using their Smartphones

and tablets. eMarketer

Page 6: The future of mobile commerce

NVISH SOLUTIONS INC. © 2013 All rights reserved Website: www.nvish.com │ E-Mail: [email protected]

Mobile Commerce: Beyond e-commerce

Slide 6

Mobile commerce has gone beyond e-commerce in a lot of ways: Interaction to a wider audience in a more personalized way Opportunity to connect information with objects in a more direct way Massive global adoption Potential to bridge the digital divide Allow organizations and individuals to reach out to one another more easily

Page 7: The future of mobile commerce

NVISH SOLUTIONS INC. © 2013 All rights reserved Website: www.nvish.com │ E-Mail: [email protected]

Mobile Payment Gateway Integration

Slide 7

M-commerce sites will be complete only by integrating a reliable payment gateway to process credit cards, e-checks, and other payment modes. Payment processing for all major mobile platforms like iOS, Android, BlackBerry.

Benefits of Payment Gateway Integration:Flexible serviceCost effective solution for money transactionReal time paymentSecured over internetEasy installationQuick processing of transactionInstant information processingOnline payment receiptComplete transaction history

Page 8: The future of mobile commerce

NVISH SOLUTIONS INC. © 2013 All rights reserved Website: www.nvish.com │ E-Mail: [email protected]

Mobile Business Applications

Slide 8

Extended packaging

Mobile coupons

Authentication

Re-ordering

Mobile self-scanning

Consumers access additional information about products & services through their mobile phones

Mobile phones are used both to capture and redeem coupons and discounts

Mobile phones are used to check whether or not a product is genuine

Mobile phones are used to re-order products with orders sent to the supplier in a standard format

Consumers in supermarkets use their mobile phone to scan products as they do their shopping

Mobile owners can easily track their order by mobile and also avail full service of discount coupons through following major apps.

Page 9: The future of mobile commerce

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Slide 9NVISH SOLUTIONS INC. © 2013 All rights reserved Website: www.nvish.com │ E-Mail: [email protected]