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Page 1: POST SHOW REPORT - Norwegian-Ukrainian Chamber of Commerce · 2019-08-08 · POST SHOW REPORT. ABOUT THE EXHIBITION exhibiting companies 152 2 9 531 visits 18 countries ... Khrystyna

Офіційна підтримка виставки: Організатори:

POST SHOW REPORT

Page 2: POST SHOW REPORT - Norwegian-Ukrainian Chamber of Commerce · 2019-08-08 · POST SHOW REPORT. ABOUT THE EXHIBITION exhibiting companies 152 2 9 531 visits 18 countries ... Khrystyna

www.uitm.com.ua

ABOUT THE EXHIBITION

exhibiting companies

152

2

9 531visits

18countries

Bulgaria ● Czech Republic ● China ● Egypt ● Finland ● France ● Hungary ● India ● Italy ● Japan ● Mexico ● Palestine ● Peru ● Poland ● Thailand ● Turkey ● Ukraine ● USA

Page 3: POST SHOW REPORT - Norwegian-Ukrainian Chamber of Commerce · 2019-08-08 · POST SHOW REPORT. ABOUT THE EXHIBITION exhibiting companies 152 2 9 531 visits 18 countries ... Khrystyna

EXHIBITOR STATISTICS

Reasons for exhibiting*

Results of exhibiting*

Find new clientsIncrease brand awarenessMeet existing clientsPresent new products/servicesReach agreements about signing contracts after the exhibitionIdentify demand in the marketSign contracts during the exhibition

95,5 %

61,4 %

52,3 %

50,0 %

45,5 %

29,5 %

25,5 %

79,5 %59,1 %

54,5 %54,5 %

40,9 %31,8 %11,4 %

Found new clientsPresented new products/servicesIncreased brand awarenessMet existing clientsIdentified demand in the marketMade agreements on signing contractsSigned contracts during the exhibition

*Respondents could select more than one answer

www.uitm.com.ua 3

91% of exhibitors consider the exhibition to be a significant event

for developing their business

Page 4: POST SHOW REPORT - Norwegian-Ukrainian Chamber of Commerce · 2019-08-08 · POST SHOW REPORT. ABOUT THE EXHIBITION exhibiting companies 152 2 9 531 visits 18 countries ... Khrystyna

EXHIBITOR’S TESTIMONIALS

www.uitm.com.ua 4

Rakesh Gaur, director of Street Way Holidays Put LTD., India«We have been taking part at UITM for the fourth year and each time we seeexhibition is getting better and bigger. It is organized very good, a lot of visitors,which are interested in Indian stand. We are going to take part at UITT’2019 andthe next year’s UITМ’2019».

Wlodzimierz Szczurek, director of representative office of Polish TouristOrganisation, Poland«I like the most that UITM organizers change their approach to this exhibitionevery year: new conferences, events, meetings, exhibitions appear. Exhibition forus is a great opportunity for a personal meeting with all our partners in one place.Especially liked the design of our stand, let's take this idea and for otherexhibitions».

Eugeniy Lytvyn and Valentyna Korobovych, New Tours, USA«Every year we like to take part in the exhibition, and we plan to participate in thefuture. There were a lot of visitors with whom we had a large number of previousarrangements. We negotiate with them and prepare for future cooperation».

Khrystyna Zadereychuk, director of Asia Business Travel company, Ukraine«We did not plan to participate, but the proposal of the organizers of theexhibition was very interesting to us. Preparation was fast and easy. We are verypleased with the exhibition: we have found new customers, updated our oldrelationships with our partners, and improved our brand recognition. We plan toparticipate next year».

Jiries Qumsille, director of the Minister office of the Ministry of Tourism andAntiquities of Palestine, Palestine«We believe that UITM is an important event not only for the tourist market ofUkraine, but also for the whole Eastern Europe. This is a good opportunity topromote Palestine as unique tourist destination. We will definitely participate inUITM next year, because Ukraine is one of the important markets for us».

Page 5: POST SHOW REPORT - Norwegian-Ukrainian Chamber of Commerce · 2019-08-08 · POST SHOW REPORT. ABOUT THE EXHIBITION exhibiting companies 152 2 9 531 visits 18 countries ... Khrystyna

VISITOR STATISTICS

www.uitm.com.ua 5

Visitors’ area of business:

Tour operator / agentMedia / Tourism related servicesHotels / apartments / resorts National / regional tourism officeOrganiser of business eventsAirports / airlinesAttractions / entertainment industry

Sectors of interest to visitors*, % (number of responds):

Beach holidaysMountain / Ski tourism Cultural tourismAdventure holidaysEntertainment tourismHotelsSea and river cruisesVIP servicesEco tourismFood tourismBus tripsMedical tourism

Urban tourismSports (extreme) tourismAirports / airlinesShopping tourismMICEEducation abroadIT for tourismReligious tourismReal estate abroadInsurance, finance, banking servicesTransport and transfer services

69,5 %4,6 %2,9 %

1,8 %1,1 %1,0 %

0,5 %

●●●●●●●●●●●●

●●●●●●●●●●●

37,3 % (2656)8,3 % (588)6,2 % (439)4,4 % (313)4,3 % (308)4,0 % (285)4,5 % (249)3,3 % (235)2,8 % (197)2,6 % (185)2,5 % (179)2,5 % (175)

2,3 % (166)2,2 % (160)1,9 % (134)1,8 % (126)1,4 % (100)1,3 % (93)1,0 % (71)0,9 % (65)0,7 % (49)0,4 % (31)0,4 % (31)

* Respondents could select more than one answer

94%

of exhibitors were satisfied

with the quality and number of visitors

Page 6: POST SHOW REPORT - Norwegian-Ukrainian Chamber of Commerce · 2019-08-08 · POST SHOW REPORT. ABOUT THE EXHIBITION exhibiting companies 152 2 9 531 visits 18 countries ... Khrystyna

VISITOR STATISTICS

Reasons for visiting Results of visiting*

www.uitm.com.ua 6

30,1 %21,5 %38,4 %8,0 %

2,1 %

Obtain general industry informationEducational reasons, attending the business programmeSearch for products and services for businessPersonal interestsPromote products and services

38,6 %

30,2 %26,7 %

14,3 %

13,8 %

Obtained general industry informationEducational reasons, attended the business programmePersonal interestsPromoted products and servicesSearched for products and services for business

82% of visitors have authority to make contracts at sum valued of 100 000 UAH

* Respondents could select more than one answer. Results of exit poll.

Page 7: POST SHOW REPORT - Norwegian-Ukrainian Chamber of Commerce · 2019-08-08 · POST SHOW REPORT. ABOUT THE EXHIBITION exhibiting companies 152 2 9 531 visits 18 countries ... Khrystyna

GEOGRAPHY OF VISITORS

7

The exhibition was attended by representatives of 35 countries and every region across Ukraine● Azerbaijan ● Albania ● Aruba ● Belarus ● Belgium ● Bulgaria ● Czech Republic ● Denmark ● Egypt ● Estonia ● France ● Georgia● Germany ● Hungary ● India ● Israel ● Italy ● Latvia ● Lithuania ● Maldives ● Mexico ● Moldova ● Netherlands ● Norway ● Poland● Russia ● Spain ● Sweden ● Turkey ● UАЕ ● Ukraine ● United Kingdom ● USA ● Zambia

Kyiv and region

71,5 %

www.uitm.com.ua

● 3 % other countries

● 97 % Ukraine

Central Ukraine10,9 %

Northern Ukraine6,2 %

Visitors:

Southern Ukraine3,4 %

Western Ukraine4,1 %

Eastern Ukraine2,6 %

Page 8: POST SHOW REPORT - Norwegian-Ukrainian Chamber of Commerce · 2019-08-08 · POST SHOW REPORT. ABOUT THE EXHIBITION exhibiting companies 152 2 9 531 visits 18 countries ... Khrystyna

BUSINESS PROGRAMME

More than 60 hours of seminars, presentations, roundtable and panel discussions.

• Panel discussion: Quality management in tourism and hospitality. Sustainabledevelopment of destinations through the introduction of business international standardsof quality, environmental friendliness and social responsibility.Organizers: Premier Expo, National Tourism Organization of Ukraine, SGS.

8www.uitm.com.ua

• Roundtable discussion: Development of new destinations and projects of green tourism ofUkraine.Organizer: Ukrainian Adventure And Ecotourism Association.

• Panel discussion: Make a cult of food! Gastro tourism as a national idea of hospitality.Organizers: Premier Expo, National Tourism Organization of Ukraine, Fontegro.

• Roundtable discussion: New projects: cooperation between mass media and regions ofUkraine in promoting the domestic tourism product.Organizer: Association of journalists and bloggers of Ukraine «Tourist press-club».

• Panel discussion: Branding of destinations – is a key element of territory marketing.Organizers: Premier Expo, National Tourism Organization of Ukraine.

Page 9: POST SHOW REPORT - Norwegian-Ukrainian Chamber of Commerce · 2019-08-08 · POST SHOW REPORT. ABOUT THE EXHIBITION exhibiting companies 152 2 9 531 visits 18 countries ... Khrystyna

NOVELTIES AT THE EXHIBITION

www.uitm.com.ua 9

UKRAINIAN HOSPITALITY DAYS– new exposition format for Ukraine at the exhibition, where

exhibitors meet with guides and tour operators for fruitful cooperation in the future

Exhibitors:- regional and city state administrations;- conceptual hotels;- local cuisine;- gastronomic souvenirs;- restaurants with their own unique atmosphere;- coffee shops;- breweries;- wine and organic farms;- special local entertainments;- profile associations and associations;- airports;- local tour operators.

Visitors of expositionTour operators and guides - these are market players, who form tourist routes and make decisions about including your restaurant, hotel, farm, entertainment facility, etc. to the tourist route for the reception of groups of tourists.

Page 10: POST SHOW REPORT - Norwegian-Ukrainian Chamber of Commerce · 2019-08-08 · POST SHOW REPORT. ABOUT THE EXHIBITION exhibiting companies 152 2 9 531 visits 18 countries ... Khrystyna

LOOKING FORWARD TO SEE YOU!

27–29 March 2019 2–4 October 2019

Organiser: Tel.: + 38 044 496 86 45 (ext. № 241, 242)[email protected]