Oracle Software.Hardware.Complete positioning

versus competition

Dr. Shahin Taromsari

Senior Director Business Development

Oracle, EMEA

The Marketplace is Constantly Changing and Becoming More

Complex

Businesses are in constant pursuit of new competitive advantages.

Slows Product Introduction Interferes with Customer Service

IT Complexity Inhibits Business

Stifles Business Processes Inhibits M&A Synergies

And Cripples Innovation

35-65% is integration35-65% is integration

Bottom line: 4 percent of revenue is spent on something that doesn’t improve competitiveness.

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Making IT Simpler

• High Performance

• Fastest execution of mission critical transactions

• Innovation delivered faster

• Better reliability and security

• Low Cost

Oracle on OracleCustomer Benefits of Vertical Integration

• Low Cost

• Shorter deployment times

• Better reliability and security

• Lower cost of management and upgrade

• Agility

• Quickly adapt to changing business imperatives

• Reduced change management risk

• Easier to tune, manage, and upgrade

Enterprise Evolution To Cloud ComputingExadata and Exalogic – building blocks to success

OptimizedSilo CloudConsolidated OptimizedSilo CloudConsolidated

Compute, Storage, NetworkBuilding Blocks

Engineered SystemsOptimized Systems

Strategic Platform for Mission Critical Applications Exadata + Exalogic

Business Need: Cost Savings, Simplification

Oracle Value: 50%+ less cost, faster time to value, better performance

Oracle Exadata X2-8

Oracle Database Server Grid• 2 8-Socket Intel Servers

• 128 Cores

• 2 Terabyte DRAM

• Fastest for Data Warehouse & OLTP

• Best Data Warehouse & OLTP Cost/Performance

• 100% Fault Tolerant & Scalable

Unified Server/Storage Network• 40 Gb/sec Infiniband Links

• 880 Gb/sec Aggregate Throughput

Exadata Storage Server Grid• 14 Storage Servers

• 5TB flash storage

• 336 TB Disk Storage

• 100% Fault Tolerant & Scalable On-Demand

• Software Breakthroughs• Exadata Storage Grid

• Smart Flash Cache

• Hybrid Columnar Compression

• Secure Database Machine

• 880 Gb/sec Aggregate Throughput

• 10 Gigabit Ethernet to Data Center

Engineered System: Oracle Exalogic Vertical Integration Delivered

Mission Critical Cloud/Application

Consolidation

Operating Cost Reduced

60%

IntegratedSystem

Time to DeployReduced

95%

Extreme Java Performance

Improved up to

12x

Oracle on Oracle – Optimized SolutionsLow Cost, High Performance, and Business Agility

High

performance for

• Delivers faster response time for more productive

employees, higher satisfaction, lower cost operations

Low Cost

to buy, operate,

and manage

• Lowers deployment costs and risk

• Supports more users on a smaller footprint at lower

cost

performance for

accelerated valueemployees, higher satisfaction, lower cost operations

• Enables faster application processing for less

business disruption and optimal use of resources

Agility through

simplicity and

flexibility

• Gracefully manages spikes in demand from business

processes without maintaining excess capacity

• Flexibility to adapt to complex business scenarios

Oracle’s Optimized Solutions Captures Oracle’s Expert Knowledge to Best Deploy Oracle SW on Oracle

HW

Up to 10x Faster Than Intel

with 3x less CPU Overhead

OOS for WebCenter

Bulletproof Non-stop Business

Services for High Availability

Fastest Payroll

Processing By 52%

Up to 3x Faster Than

Any Consolidated Platform

OOS for Siebel CRM

Fastest DB for ERP, OLAP, DSS,

Payroll, PeopleSoft CampusOOS for Database

4x Faster e-Commerce

Query TransactionsOOS for WebLogic Suite

Services for High Availability

OOS for E-Business Suite

Processing By 52%OOS for PeopleSoft HCM

Reduce risks, and cost, and receive up to a 75% reduction in time

to successful deployment

Oracle Fusion MiddlewareComplete, Open, Integrated, Best-in-Class

• Application Grid

• Data Integration

• SOA & Process Management

• Business Intelligence• Business Intelligence

• Content Management

• User Experience

• Identity Management

• Enterprise Management

• Development Tools

Oracle Fusion Applications

Embedded Intelligence

What do I need to know?Embedded Transactions

What do I need to do?

Embedded Collaboration

Who do I need to reach?

Configurable Applications

How do I get it done?

Designed for Cloud: Native Single or Multi-Tenant;

Self-Service Administration & Configuration; Deployable on Exadata & Exalogic

Oracle Server & Storage SystemsComplete, Open, Integrated, Best-in-Class

• Servers

• Storage

• Networking• Networking

• Operating Systems

• Virtualization

• System Management

• Development Tools

Partnership & passion for Success