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CASE STUDY

“Onlinet is a flexible partner“

Raiffeisen s challenge

Raiffeisen is one of the leaders on the financial market in the Centraland Eastern European region and one of the most important bankinginstitutions in Hungary. In Hungary operates more than 140 branches and has almost 550,000 private, 40,000 small and medium corporate,more than 44, 00 large corporate and more than 150 city council clients.With the fast growing the Customer Services efficiency became a mo-re and more important issue. The changes in the global economical climate brought into focus again the importance of increasing the sa-les and cutting the costs.

Cisco completes the solution

As the target was to reduce it s costs and increase it s revenue, Raiffeisen was looking to improve it s image of a XXI century bank.The efficiency of the paper-based posters or of the same commer-cials played over andover again, becamequestionable in ourdays. That s why thebank decided to im-prove some of it sbranches with digi-tal signage solutions.The tender was wonin 2009, together byOnlinet and Cisco. The projects consists in delivery and installation in70 branches nationwide of 250 LCD displays and 140 Cisco DMS (Di-gital Media System) systems. The heart of the DMS system is a Digi-tal Media Player (DMP) which can be managed from a central locati-on and is able to play videos and commercials from a predefined list. The DMS system connected to the Queue and Customer Management System is able to display on the same LCD screen commercials and the ticket numbers of the waiting customers.

Headquarter:

No. of countries where operates: No. of customers:No. of branches:Nr. of employees:

Ratings (April 2009):

Wien, Austria 1927

more than 15 million more than 3,200 66,650

ca. 1.5 billion EURStandard & Poors : A-1 / A

Moodys : P-1 / A1

Year of establishment:

Profit after tax in 2008 :

16

says Laszlo Gyorgy - CEO, CISCO Hungary

“ Onlinet really understands new market needs , and also realized that innovation can turn "simple" products into an effective IT solution.“

Raiffeisen Bank Hungaryin cooperation with :

How did Raiffeisen Bank increase sales efficiency?

“Onlinet and Cisco are the perfect match. They played a key role to improve ourCustomer Service. Now they play a key role in increasing our sales.“

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Raiffeisen Hungary is a member of the Raiffeisen International Bank Holding AG

2004: The year of the contact

In 2004 Onlinet started installing Queue and Customer ManagementSystem in Raiffeisens Hungarian branches and in the past 5 years therewere 140 branches equipped with such systems. From the customersperspective the systems makes more comfortable and useful the time spent with waiting. The queues dissapear, the customers always meetthe perfect administrator for their case, even with pre-registration andduring the waiting can get useful informations about the bank s productsand services. From the bank perspective, the usage of the system resultsin more loyal and returning customers. In the same time the Manage-ment has access to data and statistics which helps them to be moresuccessfull in reaching their short and long-term targets. Beside the Management there are many other departments who can profit fromthese data: Sales, Marketing, HR, Controlling, Investments, Financial or even the IT.

remarks Laszlo Gyorgy

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about ONLINET

“CISCO was our best choice“

“It s enough to say CISCO“

“Two words: loyalcustomers“

ONLINET is one of Europe's leading Customer and Queue Management System manufacturer. Our solutions are used by clients from the Banking &Finance, Telecommunications, Retail, Healthcare, Governmental, Hospitality, Transportation and Educational sector.

ONLINET was rewarded with Technology Fast 50 CEE award in 2006,2007,2008 and Technology Fast 500 EMEA award in 2007, 2008 by Deloitté Group.

Our product and complex solution portfolio includes:-Customer and Queue Management Systems-Information and Self-Service Kiosks-Digital Signage solutions

Onlinet operates directly in : Bulgaria, Czech Republic, Hungary, Poland,Romania, Russia, Slovakia and United Kingdom.

“I think it s just simply good tostep into our branches ... and inthis, Onlinet and Cisco had animportant role.“

For more information: or visit contact@onlinet.co.uk www.onlinet.co.uk

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© Copyright Onlinet System Technologies Limited 2009. Created August 09. Onlinet System Technologies endeavours to ensure that the information in this document is correct and fairly stated, but does not accept liability for any errors or omissions.© Cisco name and logo are registered trademarks of Cisco Systems Inc. All rights reserved.

Information in a touch

CASE STUDY

Raiffeisen Bank Hungary

Ways to increase efficiency

Replacing the paper-based posters and commercials many costs canbe cutted. The printing, delivery and placement costs dissapear. Chan-ging a content to a specific deadline, quickly react to a new market need or competitor product will be just even a matter of minutes. Controlling the whole process or even making it measurable becomespossible.Ordinary people are just passing-by disinterested the commercialswith a static content. A well designed dynamic content can catch the eye and can drag a potential client even from the street. A targetedcontent, more than that, can generate buying impulses.

The LCD screens placed in the Custo-mer Waiting Area fulfill three roles inthe same time: digital poster to playcommercials, central display for theQueue Management ticket numbersand newsboard for tickers displayingexchange rates, news or announce-ments. In this way the system helpsin reaching two im-portant goals: cutting the costsand increasing thesales and cross-sales efficiency.

How it works?

The Cisco DMS system connected to the previously installed Onlinet Queue and Customer Management System, plays commercials anddynamic content on the LCD screens placed in the window-displaysand Customer Waiting Area. The systemallows that the approved content, with asingle click on a central location, to be dis-tributed over the whole connected branch network. The terms of usage, the playlist and the play frequency ofthe content can be managed centrally as a global rule, separatelly fora region or even to each branch. The system itself allows the contentplayed on the LCDscreens placed ina waiting areato be overwrittenaccording to themost selected ser-vices on the ticketdispenser terminal.In this way thesecommercials arenot just monotonicaccessories of thewaiting time, buttools deliveringimportant informa-tion and generatingnew sales. The con-tent played in thewaiting area and inthe window diplayscan be the same orindividual.

says Tibor Marczali - CEO, Onlinet Hungary

says Adam Wortmann - CEO, Onlinet Hungary

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“Everything is in the name: quality, reliability and professionalism. We didn t had a doubt that we made the best choice.“

“With Cisco the word partner has a different meaning for me. Now I know how were they able to reach such a great success.“

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