july 23, 2014 - item - regular board...

One Gateway Plaza Los Angeles, CA 90012-2952

213-922.20

metro. net 11

PLANNING AND PROGRAMMING COMMITTEE JANUARY 15,2014

SUBJECT: TRAVEL DEMAND MODEL ENHANCEMENTS

ACTION: APPROVE CONTRACT AWARD

RECOMMENDATION

Authorize the Chief Executive Officer (CEO) to:

A. Award a two-year, firm fixed price Contract No. PS4230-3160 with Parsons Brinckerhoff, Inc., for the Metro Travel Demand Model Enhancements and Update (Integrating Metro Regional Travel Demand Model Enhancement) for an amount notto-exceed $979,735; and

B. Approve Contract Modification authority specific to Contract No. PS44230-3160 in the amount of $146,960.

ISSUE

The Travel Demand Model is used for New Starts applications, Long and Short Range Transportation Plans, and many other Highway and Transit Corridor applications. To remain in compliance with Federal, State, and local statutes and requirements, this model must be updated periodically. Board authorization is being requested to award the Contract to perform the model enhancements and update.

DISCUSSION

The Travel Demand Model is a critical component for the successful pursuit of Federal Transit Administration (FTA) New Starts funding. The model has been recognized by the FTA as one of the top travel demand models in the nation for forecasting the performance as well as transportation system user benefits of transit projects. As we continue to develop and implement Metro's MeasureR Transit Program, we need to continue to meet FT A modeling requirements.

In general, consultant assistance is necessary to conduct the following primary tasks: (1) update traffic analysis zones to reflect the latest census information, the local city boundaries and sub-regional boundaries; (2) update demographic inputs in accordance with latest forecast assumptions adopted by the Southern California Association of Governments (SCAG); (3) implement the latest model refinements recommended by the Federal Highway Administration (FHWA) and FTA; (4) recalibrate model parameters and validate model outputs based on latest ridership and performance data observed in the current highway and transit systems; and (5) integrate sub-model components such

as the weekend special event sub-model, that were completed in recent years and those expected to be completed in the next one or two years, including the census block level bicycle travel demand sub-model.

DETERMINATION OF SAFETY IMPACT

This procurement will have no impact on the safety of our patrons or employees.

FINANCIAL IMPACT

The FY14 Budget contains $250,000 in Cost Center 4230, Systems Analysis and Research, under Project Number 405511, Task 03.02. As this is a multi-year Contract, the Cost Center Manager and Chief Planning Officer, Countywide Planning and Development will be responsible for budgeting costs in the future.

Impact to Budget

This model enhancement and update project will be funded by Proposition C Administration Funds. These funds are not eligible for bus and rail capital or operations.

ALTERNATIVES CONSIDERED

The Board could consider the alternative of deferring the model enhancements and update. This alternative is not recommended because to continue using Metro's Travel Demand model that is based on outdated data, e.g., 2000 Census and 2008 SCAG Regional Transportation Plan, may impact Metro's forecasting capability.

NEXT STEPS

Upon Board approval, staff will award the Contract and initiate work.

ATTACHMENTS

A. Procurement Summary

Prepared by: Robert Farley, Transportation Planning Manger V, (213) 922-2532 Chaushie Chu, Deputy Executive Officer, (213) 922-3059 Bradford McAIIester, Executive Officer, (213) 922-2814

Travel Demand Model Enhancements

Mart a Welborn , FAIA Chief Planning Officer

Michelle Lopes aldwell Chief Administrative Services Officer

Arthur T. Leahy Chief Executive Officer


ATTACHMENT A

PROCUREMENT SUMMARY

TRAVEL DEMAND MODEL ENHANCEMENT AND UPDATE

1. Contract Number: PS4230-3160 2. Recommended Vendor: Parsons Brinckerhoff, Inc. 3. Type of Procurement (check one): D IFB i2?J RFP 0 RFP-A&E

D Non-Competitive D Modification D Task Order 4. Procurement Dates:

A. Issued: 08/12/13 B. Advertised/Publicized: 08/12/13 C. Pre-proposal/Pre-Bid Conference: 08/21/13 D. Proposals/Bids Due: 09/03/13 E. Pre-Qualification Completed: 10/02/13 F. Conflict of Interest Form Submitted to Ethics: 10/02/13 G. Protest Period End Date: 01/21/14

5. Solicitations Picked up/Downloaded: Bids/Proposals Received: 17 1

6. Contract Administrator: Telephone Number: Samira Baghdikian (213) 922-1033

7. Project Manager: Telephone Number: Robert Farley (213) 922-2532

A. Procurement Background

This Board action is to approve a Contract issued for the Countywide Planning Department in support of the Travel Demand Model.

The Travel Demand Model is used for New Starts applications, Long and Short Range Transportation Plans, and many other Highway and Transit Corridor applications. In order to remain in compliance with federal, state and local statutes and requirements, this model must be updated periodically.

The RFP was issued in accordance with Metro's Acquisition Policy and Procedure and is a Firm Fixed Price contract.

A pre-proposal conference was held on August 21, 2013 and was attended by five participants representing four firms. Six questions were asked and answers were provided via Amendment No. 1 issued on August 27, 2013. One proposal was received on September 3, 2013.

A market survey was conducted to determine why other companies did not submit proposals. Reasons for declining to propose included:

• Not ready to propose at this time due to insufficient manpower or other priorities. • Not sufficient experience for certain aspects of the statement of work.


Although Metro received only one proposal, the proposal was submitted based on the assumption of competition. The solicitation was performed in an environment where all proposers believed that competition was available. There was good participation at the pre-proposal conference by more than one qualified firm.

B. Evaluation of Proposals/Bids

A total of one proposer responded to this solicitation. A Source Selection Committee (Committee) consisting of staff from Metro's Countywide Planning Department was convened and conducted a comprehensive technical evaluation of the proposal received.

The proposal was evaluated based on the following evaluation criteria and weights:

• Team's Qualifications • Project Manager and Key Staff Experience • Partnering with Small Business • Price

30% 50% 10% 10%

The evaluation criteria are appropriate and consistent with criteria developed for other similar professional services type procurements. Several factors were considered when developing these weights, giving the greatest importance to the capabilities, skills, and experience of the team.

The Committee was convened on September 26, 2013 where Parsons Brinckerhoff, Inc.'s (PB) proposal was provided to the Committee. A follow-up evaluation meeting was held on October 1, 2013 where the Committee discussed and provided their completed technical scoring of the PB proposal.

Firm Average Factor Weighted Rank Score Weight Average

1 Score

2 Parsons Brinckerhoff, Inc.

3 Team's Qualifications 92.08 30.00% 27.63 Project Manager and Key Staff

90.00 50.00% 45.00 4 Experience 5 Partnering With Small Business 10.00 10.00% 10.00 6 Price 10.00 10.00% 10.00 7 Total 100.00% 92.63 1

Qualifications Summary of the Firm:

PB's understanding of issues and aspects of the project is thorough and provides a sound approach to fulfilling the project's work scope. PB's extensive experience with local, state, and federal agencies within the industry enables a strong understanding of the project's impacts and associated environmental concerns.


PB proposed an experienced team of multi-disciplinary personnel, including subcontractor Hood Transportation Consulting, to accomplish the work scope. PB's project management has strong, directly-related experience with a proven track record in travel demand modeling, most recently being Metro's Corridors Base Model that is utilized for multiple projects.

PB has a clear understanding of the project objectives as demonstrated by past performance and the proposed recommendations which address all aspects of the required services. PB's team possesses the breadth of knowledge and ability to complete all aspects of the project.

C. Cost/Price Analysis

The recommended price has been determine to be fair and reasonable based upon MAS Audit, an independent cost estimate, cost analysis, technical evaluation, fact finding , and negotiations.

Proposer Name Proposal Amount Negotiated Parsons Brinckerhoff, Inc. $997,985 $979,735

D. Background on Recommended Contractor

The recommended firm is a subsidiary of Balfour Beatty pic with International Headquarters located in New York, NY. PB operates through a network of over 150 offices. The proposed office to support Metro's project is located in downtown Los Angeles, CA.

PB has been a transportation engineering firm since its foundation in 1885. The firm has developed to become an international consultant assisting public and private sector clients with the planning, development, design, construction, operation and maintenance of infrastructure projects around the world .

PB has been providing demand modeling-related services to Metro since the early 1990s on projects such as Metro's Westside Subway Extension, Airport Metro Connector, and 1-405 Express Lanes.

E. Small Business Participation

The Diversity and Economic Opportunity Department (DEOD) established a 5% Small Business Enterprise (SBE) goal for this solicitation. PB made a 6.61% SBE commitment and is eligible for the SBE Preference Program.

I I


SMALL SMALL BUSINESS SBE5% BUSINESS SBE 6.61%

GOAL COMMITMENT

SBE Subcontractors %Committed 1. Hood Transportation Consulting 6.61%

Total Commitment 6.61%

F. All Subcontractors Included with Recommended Contractor's Proposal

Subcontractors Services Provided I 1. Hood Transportation Consulting Travel Demand Modeling I


july 23, 2014 - item - regular board...

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