Important SEO Factors for Ecommerce Website Development

Ecommerce business is the reliable solutions which nurturing your business in the

cost effective way. Having an online business is a critical factor to earn revenue on

any stage. To handle ecommerce business a lot of things matter. You think as a

customer how to buy products online or you think as a business owner how the

customer will get to know about your business. To get ranked your business, SEO

is the only thing which can help you. So, here Intellisense Technology

explaining how you can develop your ecommerce website with SEO point

view.

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1. Reached Out Target Audience

Think as a user from an SEO perspective means what they will use the term to

searching for and what results they are expecting? SEO specific question will

narrow your search like: Will they need a responsive website design? What device

are they using? What style of typing are they using? What kind of products they

are demanding? Is your website has all the necessary products in which the

customers show their interest in purchasing?

2. During Setup Process

Before you make your ecommerce site live, so must check all SEO points are

covering in your site. URL’s should be SEO friendly and can be crawled easily.

Here are some points which help for your ecommerce business

Must use 301 redirection

Must have canonical links

Must have search engine friendly URL’s

3. Set up Google Analytics

Google Analytics tells about the weekly, monthly data of your website. It dictates

you per month how many audiences visit your site, information about the new

visitor or returning users. It also tells the revenue gained from different traffic

sources, how people search you along with which keywords and where they are

come from.

4. Meta Tags Creation

Building relevant Meta tag is the heart of SEO process. Creation of Meta tags take

lots of time. The SEO scenario is totally based on it because it lays your website in

the search results. Worst Meta tags will black out your website from search results.

Always create relevant Meta tags with your targeted keywords so that Google

indexed your site and list in the search results. Meta tags contain: title, keywords,

and description.

5. Product Images

Relevant products images are also useful to describe your business identity. Make

sure when you upload images on your website you consider the following points:

Enlargement of the images should be better so that they are clearly visible from

any angles.

Show something different in images with your creativity.

Always add “ALT” text to each image. In alt text, you must specify your target

keywords. Alt tag tells Google what an image is and how they should index?

6. On Page Content

Focus on the content of the website. Make sure your homepage, about us page,

should be well written so that the user know about your background. You should

specify your shipping, delivery, online purchasing, payment methods, terms and

conditions very briefly. Focus on writing 150-200 words of descriptive, catchy

content with the mixture of targeted keywords. Always give discounts and display

discount rates on the products.

7. Monitor Your Progress

Always monitor your website progress every month to check the bounce rate,

page’s view, user accessibility, organic traffic, social traffic, referrals traffic with

the use of Google Analytics. With these factors, you can move forward with SEO

strategy.