cartier sihh shooting proposal

19
Salon International de la Haute Horlogerie 2010 Genevé, Swiss Event-Reportage Photography + Styling Photography for media usage PROPOSAL

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PROPOSAL Event-Reportage Photography + Styling Photography for media usage Genevé, Swiss

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Page 1: Cartier SIHH shooting proposal

SalonInternationalde laHauteHorlogerie2010

Genevé, Swiss

Event-ReportagePhotography+StylingPhotographyfor media usage

PROPOSAL

Page 2: Cartier SIHH shooting proposal

Project Schedule

Project Details

Total Budget

•18-20 Jan, 2010 (3 days)_one female model_one male model_hair + make-up artist

provide models, hair and make-up to support hong kong and china media’s journalists

•All photos and retouching of the SIHH venue set-up and model images•Photographer•All lighting and equipment•Hair & Make-up artists•2 caucasian models (1 male 1 female)•Models’ wardrobe

•HKD$300,000including all rates, accomodation, flight, transportation and all expenses of the candidates involved.

•20 & 21 Jan, 2010 (1.5 days)_one female model_one male model_photographer_hair + make-up artist

Photoshooting:venue set-up shooting;&Cartier selected HH watches shooting with models&HJ / Jewellery ladies watches shooting with models

Page 3: Cartier SIHH shooting proposal

Art Direction 1

For the model shooting, we are going to have 3 approaches with different executions to fulfill all kinds of medias’ coverage.

The first style is inspried by Tamara de Lampicka, an European Art Deco painter in 1900s. Her artworks are very distinctive with her synthetic cubism, portraying elegance with classy vogue.

Her signature works:

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Art Direction 1

Tamara de Lempicka

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Tamara de Lempicka

Art Direction 1

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The Execution of the Photography style and post-production

Art Direction 1

Page 7: Cartier SIHH shooting proposal

The Execution of the Photography style and post-production

Art Direction 1

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The Execution of the Photography style and post-production

Art Direction 1

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The Execution of the Photography style and post-production

Art Direction 1

Page 10: Cartier SIHH shooting proposal

The Execution of the Photography style and post-production

Art Direction 1

Page 11: Cartier SIHH shooting proposal

The 2nd approach is shooting with moody lighting and sensation. It is all about the models’ emotion expression with the elegance of watches and jewellery.

Art Direction 2

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It is the back to basic approach and we will focus on the watched and jewellery. Bright and clear lighting will be used to sharpen all the forms and reflections. Also, some products’ close-up shot will be also done with the same set-up.

Art Direction 3

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Art Direction 3

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Matt Hui is born in Hong Kong and has been working in fashion photography field for around 5 years. Most of his works can be seen in WestEast Magazine and other local fashion magazines. Matt Hui also got several experiences in shooting in Paris, Milan and other countries.

Here are some of his portfolio and selected watch and jewellery shooting with celebrities.

Photographer: Matt Hui

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Watch & Jewellery with Celebrities

Photographer: Matt Hui

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Jewellery Shooting with Model

Photographer: Matt Hui

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Fashion Portfolio

Photographer: Matt Hui

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Fashion Portfolio

Photographer: Matt Hui

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Other Fashion & Beauty Shooting

Photographer: Matt Hui