best real estate listing presentation for ipad

Order your Custom Listing Presentation template online today, for only $300www.BestListingPresentation.com

The Absolute Best Listing Presentation in the Real Estate Industry - Now Available to be Fully Customized just for YOU!

The most impressive and strategically organized Real Estate Listing Presentation that will help you win listings. This custom listing presentation is easy to use, cost effective, and works great for any real estate agent - experienced or not! Our listing presentation can be fully customized to match any brokerages identity and branding, any agents business model, and will work in any market.

We have just completed our NEW fully editable and customizable PowerPoint version of our Steps to Success Listing Presentation. This provides you an opportunity to purchase this listing presentation at a much lower cost, AND you can change, modify, update the listing presentation at any time by using Microsoft PowerPoint. This new version is also now in a horizontal format, ideal to display on a laptop or iPad.

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Introduction

In our Steps to Success Custom Listing Presentation the first thing we do is introduce ourselves and our real estate company or brokerage.

If you are a new agent you can focus on the power of the real estate brokerage and use that crediblity to your advantage. If you are an experienced top producing agent, you can focus on your individual success. Pages here can be on years in business, previous experience, community involvement, size and success of your real estate company, sales results of your brokerage and/or agent, team member bios, etc.

This is where you are setting up your credibility prior to running through the listing presentation. Everyone has something to use, some strength to promote. The PowerPoint template will allow you to edit these pages to suit your needs best. You can also add more pages if needed, it's so easy! And if you need advice or direction on customizing your listing presentation, were always just a phone call away. Order your Custom Listing Presentation template online today, for only $300

www.BestListingPresentation.com


Step 1 - Selling Consultation

Now that the homeowner knows that we are truly an experienced, knowledgeable and successful professional in our industry, we can get to better know them, their home and why they are selling.

First we talk about agency relationships and how we are being hired to work for them. We then discuss their home and most importantly, why are they selling? We want to understand their motivation to sell, timing, and all expectations. What are their needs and what is most importnat to them? What can they share about their home, and are there any issues we need to be aware of?

By going through this conversation we show that we really are concerned about them and looking out for their best interests. And for us, we can begin to decide if we will take the listing. We also begin to manage their expectations so if we do take the listing, we can start out on the right foot.

As you'll see throughout each step of this listing presentation, there is an organized flow of information, in a very easy presentable format. Order your Custom Listing Presentation template online today, for only $300



Step 2 - Develop Pricing Strategy

"How much can you get me for my home?"- Sound too familiar?

Price, Price, Price. We need to set the stage right from the start that price is so important to the successful sale of their home. Too often a seller thinks their home is much better than all the neighboring homes, and therefore should get a higher price. Too often a home seller wants to test the market with a higher price, or leave extra room for negotiating - sound familiar? Too often as agents we give in and promise an unrealistic high number just to get the listing. Bad Idea.

In this step of tbhe listing presentation we talk about using good comparables and the theory of pricing accurately. We dont just tell them, we show them why it is so crucial to their success. We talk about pricing correctly for the market, and the consequences of pricing too high. We show them that if they price accurately, they will get sold. And if they price too high, they waste time and usually end up getting less money for their home. A listing well taken, is a listing half sold. Order your Custom Listing Presentation template online today, for only $300



Step 3 - Develop Marketing Strategy

"Where will you advertise my home?"

Again, sound familiar?

As REALTORS® we all know advertising does very little to sell homes. Homeowners do not know this, and expect us to do all sorts of advertising specifically for their home, especially when you get into the higher end, and luxury markets. Dont fall into over promising and committing to doing costly print ads and brochures.

In this step we show them where buyers actually find the homes they purchase. How? By showing them the recent statistical survey information from the National Association of REALTORS®. Some advertising can be advantageous, but it is only one piece of the puzzle.

If you are going to advertise the home, it should be based on a strategic plan that actually can get some results for the home, and for you. You'll see that we begin to manage their expectations.



Step 4 - Implement Customized Marketing Plan

Now that we have showed the seller where buyers actually find the home they purchase, we can implement a customized marketing plan for their home.

Whether you do a lot of marketing, or just a little custom marketing, you actually do a lot more than you might think! Most marketing starts with the MLS. The MLS then feeds the internet and hundreds if not thousands of third party and other REALTOR® websites. The MLS also promotes the property to all the other area agents. You probably do a yard sign, maybe broker open houses, maybe just listed postcards, maybe other additional tools?

This step of the listing presentation can be customized for you to be simple or more extensive, based on what you and your brokerage offer. You can also save multiple versions of your listing presentation based on what you would like to promote as customized marketing solutions for various levels of properties. We have this section mostly ready to go, but will require you to change out some imagery to look more customized for you and your company and what you focus on. The more you customize this step, the better your listing presentation will be. If your marketing options ever change, its easy to update.



Step 5 - Understanding Your Role

Now that you know the seller is serious about selling, and you have them realistic on price, and excited on your marketing plan, we discuss their role. They need to understand that their role is highly important in the success of selling their home.

They need to get their home in ready-to-show condition, and will need to keep it that way during the listing period. They may need to make repairs prior to placing the home on the market for sale. If they do not make repairs now, they may be asked to do so by the buyer. And how will you arrange for showings? Will you need to be present, or will agents be able to use a REALTOR® lock box system.

Again, this is another good time to set realistic expectations. You as the agent, and the homeowner are going to be working as partners, with you as the professional guide.

By now you can see how this listing presentation is not just you making promises to the seller, but instead creating a partnership with the seller to acheive the same goal of selling thier home.



Step 6 - Negotiating the Purchase Contract

In listing appointments, homeowners are too focused on Price and Advertising - as if that was all we did as agents!

The home seller needs to understand the value of our professional guidance at the very important time of receiving an offer. The world of real estate has become more complex over the last few years, and probably will continue to do so. Receiving an offer on a home is great, but there is so much to consider with each offer. If you have multiple offers, it becomes even more complicated.

In this step of the listing presentation we explain to the seller how important it is for them to use you, an experienced, knowledgeable professional. They think getting an offer means getting sold. You'll show them that there are many aspects to consider with each and every offer that can have substantial consequences if taken lightly. You show them that they really do need you, and will benefit from your expertise. This is a subject that is usually not even talked about in a listing presentation, yet this is one of the areas that is most important and provides the most value of a seller hiring a REALTOR®.Order your Custom Listing Presentation template online today, for only $300



Step 7 - Managing the Transaction Through Closing

Now you have an accepted offer, and are "Under Contract" or "In Escrow". Great, congrats! But as we all know, the work is far from done and there are so many pitfalls to avoid, anything can happen, especially in today's real estate market.

In fact, this is "where the rubber hits the road". Getting to the point of putting a deal together is one challenge, but then getting that transaction to close is another. We explain this to the home seller in advance to again set realistic and manageable expectations. They also need to know why it is so important to choose you, as the experienced professional vs. other agents.

Giving them the knowledge of what to expect will also make it much easier when you are working on gathering Seller Disclosures, Buyer Inspections, etc. If issues do arise during the transaction process, your seller will have been forewarned, and will be somewhat less hostile during the inevitable complications that often arise. Rarely does a listing presentation talk about this part of the process, and this is another opportunity where you will promote yourself well and stand out above the competition.Order your Custom Listing Presentation template online today, for only $300



Get the Listings You Want!

Our Steps to Success Listing Presentation does an incredible job of setting you apart from your competition. You will appear to be the most professional, the most prepared, the most credible, and the obvious choice to list their home.

Get the Listings the Way You Want Them!

Our Steps to Success Listing Presentation will help the seller to understand the importance of pricing correctly within their market area and conditions. If they still do not get it, you know right away to move on, and pass on taking the listing. They will also quickly understand where buyers come from, and will realize shotgun advertising simply does not work - so you will not need to promise expensive ad campaigns. They will also understand thier role in the home selling process. They will understand what they need to do to get their home ready for sale, and what they need to do during the listing timeframe. They will understand what you are working on, so they will not need to constantly ask what you are doing to sell their home. They will also have a preview of what happens when they recieve and offer so they will be easier to handle when that happens. They will also have an understanding of what occurs once going under contract, so again, they will be more easily manageable. Overall, you will have a much better behaved seller, because you will have a more educated seller.

Any Brokerage, Any Agent, Any Market!

Our Steps to Success Listing Presentation is an amazing tool for that will work for any brokerage, any agent, and any market! Whether you are an experienced agent or just getting started in the business, this presentation tool will help you. Whether you work in the luxury high-end market or with first time sellers, this will help you.

