Availability, Accessibility, Visibility of consumption, promotion and advertising of alcohol in the urban environment and its relation to the consumption of alcohol in adolescents

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  1. 1. AVAILABILITY, ACCESSIBILITY, VISIBILITY OF CONSUMPTION, PROMOTION AND ADVERTISING OF ALCOHOL IN THE URBAN ENVIRONMENT AND ITS RELATION TO THE CONSUMPTION OF ALCOHOL IN ADOLESCENTS Funding: Plan Nacional sobre Drogas (2016I029)
  2. 2. Our team Albert Espelt Ester Teixid-Compa Marina Bosque-Prous Susanna PuigcorbJoan R Villalb PND Barcelonas project team Prevention and Treatment department of ASPB M. Teresa Brugal (head of department)
  3. 3. OBJECTIVES Main objective: To study the association between the characteristics of the urban environment (physical and social) and the alcohol consumption in adolescents in Barcelona.
  4. 4. METHODS Specific objective 1: Characterize the availability of alcohol, its visibility and the promotion of consumption of alcohol in Barcelona. Alcohol outlets In-premises / off-premises Advertising and and sponsorship elements Peddling Signs of alcohol consumption
  5. 5. METHODS Specific objective 1: Characterize the availability of alcohol, its visibility and the promotion of consumption of alcohol in Barcelona. Socioeconomic variables 5.7 - 8.8 4.7 - 5.7 3.8 - 4.7 1.6 - 3.8 Desempleo de larga duracin 39.01 - 65.28 18.99 - 39.01 -1.99 - 18.99 -151.74 - -1.99 Renta familiar disponible 85.7 - 95.8 75.6 - 85.7 62.6 - 75.6 47.2 - 62.6 Nivel de estudios Viviendas sin calefaccin Hogares con 6 o ms personas Espacios verdes
  6. 6. METHODS Specific objective 1: Characterize the availability of alcohol, its visibility and the promotion of consumption of alcohol in Barcelona. Urban alcohol related variables = Socioeconomic variables
  7. 7. METHODS Specific objective 2: To analyze the association between availability, accessibility, visibility of consumption, alcohol promotion and advertizing in the urban environment and alcohol consumption in adolescents in Barcelona. . Binge drinking Drunkenness Age of drinking onset
  8. 8. METHODS Specific objective 2: To analyze the association between availability, accessibility, visibility of consumption, alcohol promotion and advertising in the urban environment and alcohol consumption in adolescents in Barcelona. . Sociodemographic variables Academic variables Health variables
  9. 9. METHODS Specific objective 2: To analyze the association between availability, accessibility, visibility of consumption, alcohol promotion and advertizing in the urban environment and alcohol consumption in adolescents in Barcelona. . Individual alcohol consumption variables Urban Alcohol related variables
  10. 10. METHODS Specific objective 3: To explore the adolescents perceptions about the influence of the availability, accessibility and promotion in the urban environment of alcohol in the normalization and alcohol consumption in adolescents using the concept-mapping methodology. Generacin de ideas SESIN 1 TRABAJO EN GRUPO: 8-20 personas/grupo (lluvia de ideas) 1) Grabacin en audio 2) Listado de ideas de cada grupo 3) Sntesis ideas y eliminacin duplicados LISTADO FINAL Informacin participantes (encuesta)
  11. 11. METHODS Specific objective 3: To explore the adolescents perceptions about the influence of the availability, accessibility and promotion in the urban environment of alcohol in the normalization and alcohol consumption in adolescents using the concept-mapping methodology. Which environmental factors do you think promote alcohol consumption?
  12. 12. METHODS Specific objective 3: To explore the adolescents perceptions about the influence of the availability, accessibility and promotion in the urban environment of alcohol in the normalization and alcohol consumption in adolescents using the concept-mapping methodology. Estructuracin de enunciados SESIN 2 TRABAJO INDIVIDUAL AGRUPACIN IDEAS VALORACIN IDEAS Escala de likert 1-5 1) Frecuencia del tem 2) Importancia en el craving 1) Agrupar segn criterio propio 2) Nombrar los grupos
  13. 13. METHODS Specific objective 3: To explore the adolescents perceptions about the influence of the availability, accessibility and promotion in the urban environment of alcohol in the normalization and alcohol consumption in adolescents using the concept-mapping methodology. Anlisis de los enunciados Interpretacin de los mapas Anlisis de escalamiento multidimensional (mapas de puntos) Anlisis de clusters jerrquico (mapas de clusters) Obtencin de mapas con valoraciones Obtencin de grficos de correlaciones (pattern matching) Obtencin de grficos de priorizacin EQUIPO INVESTIGADOR + PARTICIPANTES EN EL ESTUDIO
  14. 14. FIRST RESULTS PILOT STUDY In the 20 zones analysed, we found: 306 outlets that sell alcoholic drinks (mean 15.3 per section) o 66.7% in-premises (bars, restaurants) o 26.4% off-premises (supermarkets) Unequal distribution: almost 50% of outlets are found in the city centre Availability and accessibility of alcohol
  15. 15. FIRST RESULTS PILOT STUDY Number of outlets that sell alcoholic beverages in the analysed census sections, by neighbourhood. Barcelona, 2015 0 20 40 60 Numberofoutlets In-premise Off-premise Other
  16. 16. FIRST RESULTS PILOT STUDY 72 elements of promotional and advertisement of alcohol in public spaces (specially sponsorship) Advertisements and alcohol promotion are focused on Ciutat Vella and Eixample We found 5 people peddling or promotion alcohol outlets. All in Ciutat Vella. Many promotional items related to in-premises outlets (61% of outlets) 91% of off-premises outlets have elements to promote alcohol selling and consumption Advertising and promotion of alcohol
  17. 17. FIRST RESULTS PILOT STUDY Advertising and alcohol promotion elements found in public spaces, by district. Barcelona, 2015 0 20 40 60 80 Ciutat Vella Eixample Sants- Montjuc Les Corts Sarri- Sant Gervasi Grcia Horta- Guinard Nou Barris Sant Andreu Sant Mart Numberofelements Advertisement/Sponsorship in public spaces Terrasses with logos Other elements in in-premise outlets Elements in off-premise outlets
  18. 18. FIRST RESULTS PILOT STUDY Advertisingandpromotionofalcohol
  19. 19. FIRST RESULTS PILOT STUDY In each time period, 39-52 signs of consumption in public spaces were found (most of them were cans of beer) We found more signs of consumption at night time and in Ciutat Vella Consumption in public spaces
  20. 20. PILOT STUDY: CONCLUSIONS The urban environment in Barcelona contains many elements that promote alcohol use, which are concentrated in the city centre Data of the whole city are needed, and our project will allow us to collect them Once these data are available, we will be able to study the association between the urban environment and alcohol consumption in adolescents.
  21. 21. AVAILABILITY, ACCESSIBILITY, VISIBILITY OF CONSUMPTION, PROMOTION AND ADVERTISING OF ALCOHOL IN THE URBAN ENVIRONMENT AND ITS RELATION TO THE CONSUMPTION OF ALCOHOL IN ADOLESCENTS