the social media job hunt- 7 easy steps to get ready to find a job using social media

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How to help your clients

get ready for the social

job hunt in 7 steps

Presented by Cher Jones,

Social Media Trainer

www.sociallyactive.ca

• 93% LinkedIn

• 66% Facebook

• 46.6% Twitter

(Jobvite Social Recruiting Survey-2012)

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92% of employers will recruit with social media

47% before the first contact

27% after the phone interview

4% before the offer

2011 survey results from Reppler.com/Lab42

When do employer check online profiles

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• Posted inappropriate

pictures/info

• Shared confidential info about

a past employer

• Made discriminatory comments

• Lied about their qualifications

• Bad mouthed past employer

• Showed poor communication

skills

People miss out on opportunities because...

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• Accounts support their qualifications

• Awards & accolades were visible

• Showcased a good “feel”/fit

• Conveyed a professional image

• Displayed creativity

• Had good references

People attract opportunities when...

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to help your clients get ready

for the social job hunt

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7 point check

YOUR

Conduct an online reputation audit

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• Your name

• Name, city

• Your email address(es)

• Old usernames

• Go back at least 10 pages

• Check images too!

#1

Clean up any negative digital dirt

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•old accounts •pictures •comments •posts •videos •applications/games •groups •contacts/friends

Delete Negative

#2

Review profile first impression snapshot #3

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Identify and add relevant key words #4

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Check for consistency and formatting #5

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Suggest and encourage social activity #6

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Include social links in email signature #7

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1. Conduct and online reputation check

2. Digital dirt clean up

3. Review profile first impression snapshot

4. Identify and add keywords

5. Check for consistency & formatting

6. Suggest & encourage activity/updates

7. Add social link to email signature

Coaching your clients in 7 easy steps!

RECAP

sociallyactive.ca

Questions

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sociallyactive.ca

Thank you! Let’s get connected.

www.sociallyactive.ca

Cher Jones, Social Media Trainer cher@sociallyactive.ca

Facebook.com/SociallyActiveTraining

Twitter.com/itscherjones

Linkedin.com/in/itscherjones

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