girard- social knowledge - magic city cpas
Post on 26-Jan-2015
108 Views
Preview:
DESCRIPTION
TRANSCRIPT
www.sagology.com info@sagology.com 1
John P. Girard, Ph.D. john.girard@minotstateu.edu
Social Knowledge: Are we ready for the Future?
1
My Story … My PerspecAve
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
2
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
3
Recent CPA ArAcle
hGp://incpas.org/Member/Resources/CPAINPerspecAve.aspx
It is all about People!
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
4
Sagology is dedicated to connec%ng people with people to facilitate collabora%on, learning, and knowledge sharing through keynotes, workshops, and consulAng.
sagology [sāj-‐ol-‐uh-‐jee] -‐noun 1. the study of organiza%onal wisdom in all its forms, esp. with reference to
technology, leadership, culture, process, and measurement 2. the study of one venerated for experience, judgment, and wisdom. Origin: 2008; Canadian English, from Middle English sage + -‐ology. Sage [Middle English, from Old French, from Vulgar LaAn *sapius, from LaAn sapere, to be wise; see sep-‐ in Indo-‐European roots.] -‐ology [Middle English -‐logie, from Old French, from LaAn -‐logia, from Greek -‐logiā (from logos, word, speech; see leg-‐ in Indo-‐
European roots) and from -‐logos, one who deals with (from legein, to speak; see leg-‐ in Indo-‐European roots).]
5
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
Link for slides: www.sagology.com/640
Knowledge Sharing – Nothing New?
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
6
Knowledge Management is the creation, transfer, and exchange of organizational knowledge to achieve a [competitive] advantage.
www.sagology.com info@sagology.com 2
What Advantage?
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
7
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
8
Pugng our Task in Context
More quesAons than answers!
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
9
Empowering Knowledge Workers
Chapter 8: ProducAvity Through People
1982
What is knowledge?
knowledge is "defined broadly to include information, data, communication and
culture" (p. 293)
Knowledge
Data
Information
Knowledge:
Concepts, experience, and insight that provide a framework for creating, evaluating and using information (p. 373).
10
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
The CogniJve Hierarchy
Knowledge
Information
Data
Ackoff’s Apex Wisdom
Understanding
Knowledge
Wisdom:
The collective and individual experiences of applying knowledge to the solution of problems (p. 373).
11
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
The difference . . . Data to Knowledge
October 27, 1917
Q1 - What time is it?
Q2 – Where are these people?
Q3 – Why is the boy smiling?
12
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
www.sagology.com info@sagology.com 3
A New View of KM
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
13
LeadershipMeasurement
ProcessTe
chno
logy Culture
A liGle TLC goes a long way!
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
14
Leadership
• Transparency
• Vision and example
• Resources (including time) Technology
• Help or hinder
• Ease of access
• Tending toward free
Culture
• Need to Share vs Need to Know
• Privacy
• Content Creators and Joiners
LeadershipMeasurement
Process
Tech
nolo
gy Culture
TLC: Technology
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
15
“A social trend in which people use technologies to get the things they need from each other, rather than from tradiAonal insAtuAons like corporaAons.” groundswell.forrester.com
CompuServe
The Social Technographics™ Ladder
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
16
Inac%ves neither create nor consume social content of any kind
Spectators consume social content including blogs, user-‐generated video, podcasts, forums, or reviews
Joiners connect in social networks like MySpace and Facebook
Collectors organize content for themselves or others using RSS feeds, tags, and voAng sites like Digg.com
Cri%cs respond to content from others. They post reviews, comment on blogs, parAcipate in forums, and edit wiki arAcles.
Creators make social content go. They write blogs or upload video, music, or text.
Creators
Cri%cs
Collectors
Joiners
Spectators
Inac%ves
The Social Technographics™ Ladder
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
17 Creators
Cri%cs
Collectors
Joiners
Spectators
Inac%ves
US 55+ 12% 28% 12% 26% 64% 30%
US 18-‐24 46% 50% 38% 85% 89% 3%
US 35-‐44 23% 34% 20% 54% 73% 17%
2010 24% 37% 21% 51% 73% 18%
2007 18% 25% 12% 25% 48% 44%
US Adults
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
18
http://www.globalwebindex.net
www.sagology.com info@sagology.com 4
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
19
Global Top Internet Sites (Reach)
1. Google 50% 2. Facebook 43% 3. YouTube 32% 4. Yahoo! 24% 5. Wikipedia 15% 6. Blogger 13% 7. Baidu 11% 8. MSN 11% 9. TwiGer 11% 10. QQ 7%
hGp://www.alexa.com/topsites/
1. Google 2. Facebook 3. YouTube 4. Yahoo! 5. Amazon 6. Wikipedia 7. TwiGer 8. eBay 9. Blogger 10. Craigslist
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
20
Why MaGers
> 800 million acAve users
> 400 million login daily
>350 million acAve mobile
users
130 friends is average
2 billion posts are liked per
day
250 million photos up per
day
Average user connected to 80 pages
75% of users outside USA
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
21
According to Facebook
Personal or OrganizaAonal
� 326,800 Facebook users live in North Dakota(age 18 or older)
� 36,160 Facebook users live in Minot (18+)
� 1,680 Minot Facebook users are newlyweds
� 1,280 Minot Facebook users are small business owners
� 9,300 Minot Facebook users are >50
New Technology
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
22
The Newest always is Best …
The Right Technology
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
23
History of KM: Leadership
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
24
Michael Polanyi
1950s
Aristotle
c. 350 BC
Classification of
Knowledge
Aristotle
1990s
Carla O’Dell Sir Francis Bacon
17th Century 2000s
www.sagology.com info@sagology.com 5
TLC: Leadership
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
25
Including Ray Downey, Special Operations Command lost 95 men that day – totaling 1,600 years of experience. (emphasis added)
Something to consider . . .
“. . . there are known knowns; there are things we know that we know. There are known unknowns; that is to say there are things that we now know we don’t know. But there are also unknown unknowns — there are things that we do not know we don't know.”
26
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
Runner Up
"I think that gay marriage is something that should be
between a man and a woman."
27
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
Knowns and Unknowns
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
28
Unknown Knowns
Unknown Unknowns
Known Knowns
Known Unknowns
Comp Intell
HP
Unknown unknowns
Somewhere on the West Coast
29
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
Open Leadership
Respect that your customers and employees have
power.
Share constantly to build trust.
Nurture curiosity and humility.
Hold openness accountable. Forgive failure.
30
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
http://www.charleneli.com/resources/new-‐rules/
www.sagology.com info@sagology.com 6
Openness Audit 31
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
http://www.slideshare.net/charleneli/openness-‐audit
TLC: Culture 32
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
Tribal Leadership
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
33
TwiGer RevoluAon
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
34
See Sonia Ben Jaafer: www.slideshare.net/KMMiddleEast
The GeneraAon Game 35
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D. Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
36
Digital NaAve or Digital Immigrant?
www.sagology.com info@sagology.com 7
GeneraAon Z
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
37
Are we ready for them?
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
38
www.strategy-‐business.com/arAcle/11404
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
39
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
40
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
41
Exchange and Transfer of Knowledge
Socializ
ation Externalization
Interna
lization C
ombination
TACIT
EXPLIC
IT
EXPLICIT
TACIT
LeadershipMeasurement
Process
Tech
nolo
gy Culture
The impact of not . . . sharing
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
42
http://www.youtube.com/watch?v=lH39xjXaLW8
According to Computer Associates . . .
www.sagology.com info@sagology.com 8
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
43
Exchange and Transfer of Knowledge
Socializ
ation Externalization
Interna
lization C
ombination
TACIT
EXPLIC
IT
EXPLICIT
TACIT
LeadershipMeasurement
Process
Tech
nolo
gy Culture
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
44
CreaAon and Transfer of Knowledge
Socializ
ation Externalization
Interna
lization C
ombination
TACIT
EXPLIC
IT
EXPLICIT
TACIT
Combination • Formal Education (MBA)
• Policies
• Data mining Teradata, 1991 Wal-Mart, 2004
Internalization • Learning by doing
• Experience
• Values/Ethos
TYLENOL® crises of 1982 and 1986
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
J&J Credo
www.jnj.com/our_company/our_credo/
Our Credo (Johnson & Johnson)
We believe our first responsibility is to the doctors, nurses and patients, to mothers and fathers and all others who use our products and services.
In meeting their needs everything we do must be of high quality. We must constantly strive to reduce our costs
in order to maintain reasonable prices. Customers' orders must be serviced promptly and accurately.
Our suppliers and distributors must have an opportunity to make a fair profit.
We are responsible to our employees, the men and women who work with us throughout the world.
Everyone must be considered as an individual. We must respect their dignity and recognize their merit.
They must have a sense of security in their jobs. Compensation must be fair and adequate,
and working conditions clean, orderly and safe. We must be mindful of ways to help our employees fulfill
their family responsibilities. Employees must feel free to make suggestions and complaints.
http://www.jnj.com/our_company/our_credo/
There must be equal opportunity for employment, development and advancement for those qualified.
We must provide competent management, and their actions must be just and ethical.
We are responsible to the communities in which we live and work and to the world community as well.
We must be good citizens – support good works and charities and bear our fair share of taxes.
We must encourage civic improvements and better health and education. We must maintain in good order
the property we are privileged to use, protecting the environment and natural resources.
Our final responsibility is to our stockholders. Business must make a sound profit. We must experiment with new ideas.
Research must be carried on, innovative programs developed and mistakes paid for.
New equipment must be purchased, new facilities provided and new products launched.
Reserves must be created to provide for adverse times. When we operate according to these principles,
the stockholders should realize a fair return.
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
47
CreaAon and Transfer of Knowledge
Socializ
ation Externalization
Interna
lization C
ombination
TACIT
EXPLIC
IT
EXPLICIT
TACIT
Combination • Formal Education (MBA)
• Policies
• Data mining Teradata, 1991 Wal-Mart, 2004
Internalization • Learning by doing
• Experience
• Values/Ethos
TYLENOL® crises of 1982 and 1986
Externalization • After action review
• Lessons learned
• Metaphor
Socialization • Social spaces (Ba)
• Master/apprentice
• Storytelling
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
48
The Knowledge Edge – The UlAmate Goal
Knowledge
Information
Data
Knowledge Edge
Wisdom
Understanding
Knowledge
Know
ledge
Cre
ation
“With 3,600 stores in the United States and roughly 100 million customers walking through the doors each week, Wal-Mart has access to information about a broad slice of America . . . The data are gathered item by item at the checkout aisle, then recorded, mapped and updated by store, by state, by region . . . By its own account Wal-Mart has 460 terabytes of data.” ( 750,000 CDs 1 terabyte ~ 1,000,000 MB)
14 November 2004
Hurricane
www.sagology.com info@sagology.com 9
Social Knowledge: Are we ready for the Future? © 2011, John P. Girard, Ph.D.
49
Are You Ready?
hGp://socialnomics.net/
John P. Girard, Ph.D. john.girard@minotstateu.edu
Social Knowledge: Are we ready for the Future?
50
top related