dreamforce 14 - social selling - insideview

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Social Selling Essentials

Will SpendloveVP of Marketing, InsideView

@wspendlove

Christina FuentealbaSenior Product Manager, InsideView

@roxanaf28

#openlounge@roxanaf28@wspendlove

Today we will…

What is Social Selling? Learn how to start Social Selling with InsideView:

1. Find Prospects2. Listen and Engage3. Connect and Win

See how to pull it all together

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What is Social Selling?

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Social Selling is the art of using social media, insights, and connections to drive the sales cycle.

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Social Selling Connects You to Your Buyer

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Social Selling works.

90% of executives never respond to cold calls or unsolicited emails

84%will engage when connected through a

friend or colleague

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How to start Social Sellingwith InsideView

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Start Social Selling with three key components.

DataWHO

Accurate company and contact information

InsightsWHAT

Curated news and social posts

ConnectionsHOW

Comprehensive relationship map

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But first…

Download a trial

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Start Social Selling with InsideView.

1 2 3Build a List Listen and Engage Connect and Win

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1. Build a list 2. See the buying signals 3. Leverage your connections

Step 1Build a List

Pull lists based on dynamic

sales triggers and common

connections.

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1. Build a list 2. See the buying signals 3. Leverage your connections

Step 2Listen & Engage

Use our integrated social

buzz to listen and engage

with your customers.

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1. Build a list 2. See the buying signals 3. Leverage your connections

Step 3Connect & Win

Find connections to decision

makers and leverage social

insights when reaching out.

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Pull it all together to win

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Who to call. What to say. How to get an intro.Now you know…

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The bottom line…

Use Social Selling to increase your engagement rate by up to 84%.

84%

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Thank You!

Will SpendloveVP of Marketing, InsideView

@wspendlove

Christina FuentealbaSenior Product Manager, InsideView

@roxanaf28