personal insights | insideview | selling to people not contacts

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People Insights

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Post on 21-Nov-2014

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Relationships and the ability to form them – not simply reams of contact information – matter more than ever for those charged with closing deals. Research has shown that more than 90 percent of executives never even respond to cold-call sales or unsolicited emails. At the same time, more than 80 percent do engage when referred by a connection – whether through a friend, colleague, customer or industry peer. InsideView People Insights uncovers and delivers such effective connections to sales professionals, empowering remarkably more intelligent sales work that drives sales productivity and revenue. "The biggest business impact comes from knowing how best to connect to prospects, what is top of mind for them and their business, and when you should pick up the phone."

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Page 1: Personal insights | InsideView | Selling to People NOT Contacts

People Insights

Page 2: Personal insights | InsideView | Selling to People NOT Contacts

Because prospects are people Not contacts

Page 3: Personal insights | InsideView | Selling to People NOT Contacts

And people buy from people they trust

Page 4: Personal insights | InsideView | Selling to People NOT Contacts

So how do you build trust?

Page 5: Personal insights | InsideView | Selling to People NOT Contacts

Through connections

92% of prospects never or almost never take a meeting from

a cold call or sales rep email. But

84% usually do when recommended by someone

inside the company.

Connecting with the right people. And knowing

people they know.

Page 6: Personal insights | InsideView | Selling to People NOT Contacts

By building rapport

Understanding what matters to them. So you can deliver

the right message.

Page 7: Personal insights | InsideView | Selling to People NOT Contacts

And being there when they need

you

Know when it’s the right time

Page 8: Personal insights | InsideView | Selling to People NOT Contacts

InsideView People InsightsHelps you build that trust

Connections

Social Profiles

PeopleAlerts

Page 9: Personal insights | InsideView | Selling to People NOT Contacts

ConnectionsDiscover connections to the right person

| SLIDE :9

Find connections to the right

peopleConnect through your customers, partners,

colleagues, executives, and former employers

Increase response rates with warm

introductions

Page 10: Personal insights | InsideView | Selling to People NOT Contacts

Social ProfilesReach out with the right message

| SLIDE :10

Review work history, memberships &

affiliations

Understand personal and professional

interests

Discover what topics are top of mind and who is in their social

circles

Page 11: Personal insights | InsideView | Selling to People NOT Contacts

People AlertsKnow when it’s the right time

| SLIDE :11

Follow key people across your prospects,

customers, partners, and competitors

Manage your people watchlist and email

notifications

Always know the right time to call with alerts about job

changes, news mentions and more

Page 12: Personal insights | InsideView | Selling to People NOT Contacts

InsideView People InsightsBecause You Sell To

People, Not Contacts

Connections

Discover connections to

the right person

Social Profiles

Reach out with the right message

PeopleAlerts

Know when it’s the right time

Page 13: Personal insights | InsideView | Selling to People NOT Contacts

People Insights