discuss.io capabilities deck

Post on 19-Jun-2015

225 Views

Category:

Business

1 Downloads

Preview:

Click to see full reader

TRANSCRIPT

On Demand Qualitative Market Research

@discuss_io info@discuss.io angel.co/discuss

“The biggest mistake entrepreneurs and marketers make is believing that their vision makes them understand what customers want… There are no facts in the building. Get out and talk to people.”

Steve Blank – Author, 4 Steps To The Epiphany

Why Do Products Fail?

Too Expensive

Time Constraints

Logistical Reasons

0% 20% 40% 60% 80%

Sources: KPMG, Greenbook

67%

44%

31%

Professional Researchers Are Constrained from using Qual

Researchers Are Constrained

Agency Marketing Panel Companies Field Services

Draft RFP

Moderates Interview

Transcribing

Video Analysis

Presentation Deck

Screening Interviews Scheduling

Email Target List

Gets Answer

Qual is Expensive Because it is Complicated

The Qualitative Research Process

Cloud Collaboration

Partners

Brands Recruiters

Agencies

Discuss.IO uses existing hardware infrastrucure and operates on low cost computers and basic webcams

All You Need To Get Started

Targeting Recruitment

+ Email Existing Lists + Recruit with Social Media

Targeting Connect with Millions

+ 7 Demographic Filters + 5 Custom Questions

Targeted Panelists

Average Online

6% agree to participate in “video discussion”

Client Defined Screener Survey

1.8 million

11 million

90,000

Discuss.IO Rapid Recruiter

On Demand Virtual Meeting Rooms

+ Webcam Interview + Screensharing + Document Markup Tools

Video Search Makes Analyzing Easy

Sequence and Share Highlight Reels

“Discuss.IO is much more actionable than anything else out there. They are opening up a huge underserved market… I see Discuss.IO as a pillar of how Post Foods will conduct research going forward”

Kelley Peters – VP, Consumer Insights

Customer Feedback

“Discuss.IO is much more actionable than anything else out there. They are opening up a huge underserved market… I see Discuss.IO as a pillar of how Post Foods will conduct research going forward”

DISCUSS.IO

ON DEMAND ACCESS TO MILLIONS Targeted participants drawn from an 11 million member consumer panel

LIVE WEBCAM INTERVIEWS On demand recorded video chat rooms. Includes screen sharing and document markup tools

VIDEO SEARCH Recorded video is synchronized to a keyword- searchable interactive transcript.

SHARE VIDEO CLIPS Locate, create, and share video clips with colleagues and clients in seconds.

Discuss.IO Streamlines the Process

On Demand Qualitative Market Research

@discuss_io info@discuss.io angel.co/discuss

top related