cultissime: how to create your startup's culture

[Cultissime]

H av i n g a g o o d team, or even an excellent team isn't enough - you need to build a “cult.”

Most founders ride a fine line between feeling in total control and going crazy

Welcome to the club you're normal!

Creating a cult starts with the way in which you build your team - the hiring process!

The best ideas are those where you can convince people to join even when there is no money

Full-time, equity-only commitments are a key sign of strength!

You are only as good

as your weakest asshole

PRINCIPLES

Interviewing is not good enough

Hire Slowly Fire Quickly

A = a(a), so a=aB=c(c), b=c and c=0

You can also hire fast And fire fast - it requires a lot of strenght

Your team must have ownership

“thank God I got a job early on in this company, because there’s no way I could get one now”

Make Sure Every Single Candidate is Treated Like Gold

Don’t Negotiate

Be Fair

Create a Dominant Market Share

Why Buy Silverwhen you can Rent Gold

Be transparent

Try new shit All the time

pay themIf you discover a rock star

Founders Don’t Interview Candidatesit’s the Other Way Around

You have already decided to risk everything to do your idea; for them, this is your idea and you are asking them to risk their career for you

If you find a person you want on your team, then never let go!

Press?

PRACTICES

Try Before You Buy

Founder's Veto

“The most commonreason why people

don't make it through is actually not competence,

it's culture”

Double Unanimous(Making them all say "yes")

Hire for talent, not negotiating skills

Offer them the Peter Thiel Deal!

Miscellaneous: 83b, Game Rooms, Food, Big Monitors,

SOMA, yada, yada!

One Mile Rule

Know Your Worst Case Scenario

Remember: it is not your birthright to lead

your team just because you founded your

company. You must earn it every single day.

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apply@thefamily.co